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当前位置:首页 > 商业/管理/HR > 人事档案/员工关系 > 新境界职业英语综合教程精华版-课件-unit-6
ApproachingWorkplaceWorkplaceCommunicationMiniTextTextGrammarReviewAppliedWritingSyndicateActivitiesWorkinpairs.Talkaboutthepicturesbelowandtellwhatyouknowabouttheseexhibitioncenters.ApproachingWorkplaceBackHKCECMcCormickPlaceHannoverMesseCantonFairComplexApproachingWorkplaceBackTheHongKongConventionandExhibitionCentre(HKCEC)(香港会议展览中心)isoneofthetwomajorconventionandexhibitionvenuesinHongKong,alongwithAsiaWorld-Expo.ItislocatedinWanChaiNorth,HongKongIsland.ApproachingWorkplaceBackMcCormickPlace(迈考密展览中心)isthelargestconventioncenterinNorthAmerica.Ithostsnumeroustradeshowsandmeetings.ThelargestregulareventsaretheChicagoAutoShoweachFebruary,theInternationalHomeandHousewaresShoweachMarchandtheNationalRestaurantAssociationAnnualShoweachMay.ApproachingWorkplaceBackHannoverMesse(德国汉诺威会展中心)isthelargestexhibitioncenterforindustrialtechnology.Itcoversanareaof451,260m².ApproachingWorkplaceBackCantonFairComplex(广交会会展中心)isthelargestmodernizedexhibitioncenterinAsia,coveringatotalconstructionareaof1,100,000m²withtheindoorexhibitionareaof338,000m²andtheoutdoorexhibitionareaof43,600m².1.Whatdoyouknowaboutatradefair?Atradefairisalargeeventatwhichcompaniesshowtheirproductsorservicesinordertosellthem.BackNowdiscussthequestionsbelowandthenreporttoyourclass.2.Doyouknowanylargeexhibitioncentersintheworld?Canyounamesomeofthem?Yes.Therearemanylargeexhibitioncentersintheworld.HannoverMesse(德国汉诺威会展中心),forexample,isthelargestexhibitioncenterforindustrialtechnology.Itcoversanareaof451,260m².CantonFairComplex(广交会会展中心)isthesecondlargest,withthetotalconstructionareaof395,000m².MesseFrankfurt(德国法兰克福会展中心)isoneoftheworld’slargesttradefairorganizerswithitsownexhibitiongrounds.Everyyear,itrunsmorethan120exhibitionsandtradefairs,attractingmore65,000exhibitorsand3,000,000visitors.Back3.Whydomanypeoplevisittradefairsorexhibitions?4.Whydocompaniesparticipateintradefairs?Peoplevisitthemfordifferentpurposes.Somepeoplewanttolookforproductsfortheirbusiness;some,fortheirownuse;moreotherpeoplegothereoutofcuriosity.Theywanttopromotetheirproductsorservicesandattracttheirbuyers.Back5.Whatpreparationshouldacompanymakeifitispresentatatradefair?Theyneedtoprepareposters,handoutsandinformationbrochuresfortheshow,andinvitetheirclientstothefair.Besides,attheexhibitionvenuetheyneedtodesignanddecoratethetradeshowboothanddisplaytheirproducts.BackWorkplaceCommunicationBackYouwillhearfivestatements.Listentothemcarefullyandmatcheachstatementwiththecorrespondingpicture.bcdeaBackListentothestatementsagainanddecidewhetherthesesentencesare“Right”or“Wrong”.Ifthereisnotenoughinformationtochoose“Right”or“Wrong”,choose“Notmentioned”.1.Hondapresentsanewcarmodelattheexhibitionandwinsalotoforders.a.Right.b.Wrong.c.Notmentioned.2.Thewinecompanydisplaysitsnewproductsatthewineshow.a.Right.b.Wrong.c.Notmentioned.Back3.Thefurniturecompanyhasdesignedtheirnewlogoforthetradefair.a.Right.b.Wrong.c.Notmentioned.4.PhilipsCompanyrentsacheapboothatthelightingexhibition.a.Right.b.Wrong.c.Notmentioned.5.StellademonstratesanewtabletcomputerofhercompanyatHongKongElectronicsFair.a.Right.b.Wrong.c.Notmentioned.ScriptsBackUsetheRightWordHerearethreegroupsofwordsrelatedtotradefairs.Ineachgroup,deleteonewordwhichdoesnotgowiththeoneinthecircle.BackUsetheRightWordHerearethreegroupsofwordsrelatedtotradefairs.Ineachgroup,deleteonewordwhichdoesnotgowiththeoneinthecircle.BackUsetheRightWordHerearethreegroupsofwordsrelatedtotradefairs.Ineachgroup,deleteonewordwhichdoesnotgowiththeoneinthecircle.BackListeningInSituation:JamesandSusanarestaffinamobilephonecompany.TheyaretalkingaboutattendingtheCantonFair.Listentothemodeldialogueandfillintheblankswithwhatyouhear.BackModelDialogueSusan:James,whatisourobjective_______________theCantonFair?James:Well,ourmainobjectiveis______________ournewproductsand_______________.Susan:Right.Then,whatbenefitscanitbringtousintermsofmarketing?James:Goodquestion.Ithinkthisfairisagoodopportunityto___________________andimproveourbrandawareness.Andwecanalsoseeourcompetitors’products.Susan:Yes,Iagreewithyou.Whatmaterialsshouldwegetpreparedforthefair?James:Ithinkweshould____________________,colorfulbannersandproductcatalogues.Susan:Good.ofattendingtoshowcasegetmoreordersexposetothemediamakesomepostersBackListentothemodeldialogueagainandcheckyouranswers.Thenpracticethedialogueandtrytorole-playitwithyourpartner.Whenyourole-playit,youareexpectedtousetheMindMapbelow,butdoNOTlookatthemodeldialogue.SpeakingOutScriptsBackBackListentothedialogueandfillinthemissinginformationonthefollowingMindMap.Situation:AmyandSamarestaffintheMarketingDepartmentofacompany.Theyaretalkingaboutthepreparationworkforthecomingtradeshow.ListeningInBackBackListentothedialogueagainandcheckyouranswers.Thenrole-playitwithyourpartnerbyusingtheaboveMindMap.BackScriptsReadthefollowingMiniTextandfindthewordorexpressionthatmatchesthecontextmeaninggiven.a)____________:asmellthatisstrongbutpleasantb)____________:theplacewhereanactivityoreventhappensc)____________:whateverhappensd)____________:tomakesomeonenoticesomethinge)________
本文标题:新境界职业英语综合教程精华版-课件-unit-6
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