管理从二个起源的食品安全性(1)

AdministrateFoodSafetyfromTwoOriginsChenKejianJiangsuYurunFoodGroupCo.,Ltd.Dearleadersandguests,GreatappreciationtotheMinistryofAgriculture,theWorldBank,co-hostingtheWorkshopofAgriculturalFoodSafety.Asafoodprocessingenterprise,weareawareoftheholyresponsibility.Foodenterprisesdeservetheresponsibility,forfoodisinconnectionwithcitizenlifeandhealth.Ihere,intheaimofyoursuggestionstohelpenhancetheestablishmentofoursafetysystem,presentthereportontheimplementationoffoodsafetyprojectaswellasfoodsafetyguaranteesysteminYurun.I.BasicIntroductiontoYurunJiangsuYurunFood(Group)Co.,Ltd.,integratedinbreeding,scientificresearch,processingandsales,isalarge-scalemeatprocessingenterprise,anationalleadingoneinagriculturalindustrializationaswell.OriginatedinNanjing(Jiangsu)in1993,Yurunhasbeendevelopingrapidlythroughadecadeofefforts.Thetotalcapitalclimbedupto1.83billionin2001fromoriginal3million,turnoverandtaxupto3.1billionand398millionfromoriginal6millionand0.6millionrespectively.Employeesincreasefrom60to11,000.Yurunisnowlisted25thin500non-publicownedenterprisesinChina.Yurungrouphas22subsidiariesnationwide,6brandswithover500varieties.Thesalesvolumeoflow-temperaturemeatproductshasbeentopindomesticmarketsinceJune1996.Yurungainedsuchlaurelsas“Themostinfluentialfoodenterprisein21stcentury”,“Oneofthe20outstandingfoodenterprisesinChinafoodindustry”,“Thenationalsatisfyingfoodenterprise”,and“ThebeneficialqualityenterpriseinChinesefoodindustry,wasawardedas“TheenterprisewithoutstandingcontributiontoChinesefoodindustry1998-2001”byChinaFoodIndustryAssociationinDecember2001.Mr.ZhuYicai,thepresident,wasawardedas“Oneofthe20outstandingentrepreneurs”,etc.Throughourgrowing,wehaverememberedthatproductqualityisthelifelineofenterprise,andthatfoodindustryismoralindustry.Forthesakeofenterpriselifeline,Yurunmorality,aswellassafe,wholesome,nutritiousanddeliciousfood,we,originatingfromtwoorientations,havebeenworkingsteadilyonfoodsafetyprojectandfoodsafetyguaranteesystem.II.EstablishculturalandmorallineofdefenseoffoodsafetywithpeopleasrootandinsightintotheoriginofhumansoulTheideaof“foodindustryismoralindustry”ismemorizedasthechiefprinciplebyYurunstaff.Anyproductiscreatedbyhumanbeingswhosedeedisdominatedbysoul.Intheprocessoftheimplementationoffoodsafetyprojectandtheestablishmentoffoodsafetyguaranteesystem,Yurun,originatingfromhumansoul,combiningtheset-upofenterpriseculture,bringsforwardtheideaof“foodindustryismoralindustry”.Pilotedbythisidea,werequireeveryemployeetobasehimselfuponmorality,tokeepsurpassinghimself,tounderstandtheimportanceofproductqualityself-consciouslyandactively,andtofurtherrealizethehistoricalresponsibilityoffoodenterprisestolifeandhealth.Onlykeepingthenotionthatconsumersaregoddoweofferconsumerssafefoodandfulfillthemoralresponsibilitywhichfoodprocessingenterprisesshouldundertake.Thequalityandmoralpre-worktrainingisnecessaryfornewemployees.Weinvestperyearmillionsinemployeetrainingandemployingexpertsandprofessorstoshapenew-typetalents.Webelievethatouremployeesmusthaveprofoundsenseofqualityandgoodmorality.Thepurposeoftrainingistoupdateemployeeconceptandskill.AYurunemployee,previouslylaidofffromastate-ownedenterprise,toldhisstoryin“tellwordsinthemind”.Hehadbeenindespairafterlaid-offandashamedoffacinghiswifeanddaughter,complainingthedestiny.EmployedbyYurun,heobtainedtheopportunitytore-workandre-study,understoodmoralindustry,howtobecomestrong,andhowtoreciprocatefavors.Around4,000laid-offs,trainedbyYurun,nowbecomeprecioushumanresources,changingtheirconceptandimprovingtheirskills.Yurun’squalityadministrationisalwaysunderdeepeningandinnovation.YurunimplementedISO9000InternationalQualitySystemQualification,ISO14000EnvironmentQualification,andHACCPRiskAnalysisandKeyReferencePointQualification.WeimportedinternationallyadvancedproductionandprocessingfacilitiesfromGermany,Denmark,Netherlands,etc.,adoptedadvancedlow-temperaturemeatprocessingtechnology.Withtheconceptofhighlevel,highstandardandhighquality,wesupplyconsumerswithnutritious,freshandhigh-qualitymeatproducts.Yurunersnotonlywinindefinitehonoratdefiniteprice,butdedicatedeliciousfoodandhealthtoChinesepeople.III.Originatingfrombreeding,establishsystematicfoodsafetysystemandextendsafefoodindustrychainAtthebeginningofnewcentury,thewaveoffoodsafetyaccompaniedbyeconomyglobalizationuprising,Yurunisreadyandputtheestablishmentoffoodsafetyguaranteesystemonthetopofagenda.Aimedatthestrategicadjustmentofmeatproductsinabroadanddomesticmarketwiththetransferfromquantitytoqualityemphasis,frompreliminarytoadvancedprocessing,theprojectexploitsnewways,whereYurunkeepspaceswithtimes,playsplentyroleofbridgeanddemonstrationasanationalleadingenterprise,increasesthespeedandstrengthofagriculturalindustrializationoperation,promotesthestrategicadjustmentofstockbreedingstructure,intensifiesscientificcreation,satisfiestherequirementsofmultiplayer,diversificationandhighquality,especiallyofsafetyandnutrition,furtherupgradesthebrandandenterpriseoverallquality,achievesthesustainabledevelopmentinnewcentury.Tofulfillthisgoal,wewillf