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Realityshows’probleminChinaIntroductiontherearesomanyRealityshowsaroundus.BackgroundIn2014,TVstationsandwebsitesinChinahavebroadcast63showswhichcooperatedwithforeigncountries.The32wasthenewlyintroduced,andthe31wasthecontinuationoflastyear’sshows.Chinaspends200millionyuaninbuyingforeignRealityshows.(2014)20million(cost)30millionTherealityshowswhichwereboughtfromothercountriesbecamethemainforce.Problems1.Producers:Thoseprogramssucceedinothercountries.Theyjustbuytheircopyrightandimitateitbutnocreate.2.ImpactsfromforeignculturesMorepeoplepaymoreattentiontoforeignprogramsProgramsinChinaareslighted.Producerspaymoreattentiontoforeignprogramsinsteadofcreate.3.ThemisunderstandingbetweenlearningandbuyingthecopyrightsManyproducerswanttolearnfromforeigncountries.Mostproducersmisunderstandthelearningandbuyingthecopyrights.Thatcausethephenomenon.SolutionsSolution1producersChineseprogramproducersneedfocusmoreoncreatingmoreattractiveandmeaningfulprograms.GovernmentChinesegovernmentshouldgivemoresupport,suchasinvestmoremoney.Besides,thegovernmentalsocangetsomeprofit.SchoolTheyshouldfostermoreinnovativestudents,insteadofexam-orientededucation.GlobalInnovationIndexrankingsin2015Solution2Solution3TheStateAdministrationofRadioFilmandTelevisionTheAdministrationofRadioFilmandTelevisionalsoneedtaketheresponsibilitiesemploymoreinnovativepeoplecarryoutpolicyreform.Conclusion1.ThephenomenonthatChinabuysrealityshows’copyrightsfromforeigncountriescausesheateddebate.2.TherealityshowsinChinaaregraduallylosingtheiraudienceappealbecauseoflackofinnovation.3.Thereneedsomechanges•Producers’aspect——domarketresearchandanalyzetherealinterestsofaudiences•TheStateAdministrationofRadioFilmandTelevision——theSARFTshouldbuildlooseandcomfortableenvironmentforrealityshows’innovation•lackofcreativity——bringincreativeideasnotentirerealityshows’system•followforeignrealityshowsblindly•combinewithnativeculture•focusonlong-termdevelopment4.OurreflectionThanksForYourListening!
本文标题:中国娱乐-小组ppt英文版
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