Shopping经典购物广告集锦

advertisement无敌创意奥迪汽车广告熊猫奶酪广告。你敢不吃？试试看！Whatisadvertising?“Advertising”comesfromtheLatinword“adverto”meaning“turnattentionto”so“advertising”mightbedefined(定义)asanymeansofbringinginformationtothepublicforthepurposeofdrawingattentiontogoods,services,shops,orentertainments.ThefunctionsoftheadvertisementFunctionsattractattentioncreateinterestarousedesirestimulateattentionTheCharacteristicsoftheAdvertisingLanguageGenerallyspeaking,thelanguageofadvertising,mainlyofso-calledloadedlanguages,mustbealanguageofimmediateimpactandrapidpersuasion.Itmustbringtheadvertisedproductsintoattention,stresstheirqualitiesinthemostattractiveway,clearlyoutlinethereasonsforbuyingthem,andpreferablyleaveamemorableecho(反响,共鸣)ofwhathasbeensaidabouttheproductsringinginthereader’smindToachievethis,thelanguageofadvertisingmustbeshort,concise(简明的),vivid(鲜明的),attractive(有吸引力的),andpersuasive(有说服力的),whicharefullydisplayedinadvertisingEnglish..EffectsPERSUASIVEPOWER•诱惑力ATTENTIONVALUE注意价值MEMORYVALUE记忆价值Advertisement英语广告语欣赏1.Timeiswhatyoumakeofit.(Swatch)天长地久。（斯沃奇手表）3.Engineeredtomovethehumanspirit.(Mercedes-Benz)人类精神的动力。（梅塞德斯-奔驰）3.StartAhead.(Rejoice)成功之路，从头开始。（飘柔）4.Adiamondlastsforever.(DeBierres)钻石恒久远，一颗永流传。（第比尔斯）5.IntelInside.(IntelPentium)给电脑一颗奔腾的“芯”。（英特尔奔腾）6.ConnectingPeople.(Nokia)科技以人为本。（诺基亚）7.FortheRoadAhead.(Honda)康庄大道。（本田）8.Letusmakethingsbetter.(Philips)让我们做的更好。（飞利浦）9.EnjoyCoca-Cola.(Coca-Cola)请喝可口可乐。（可口可乐）10.GenerationNext.(Pepsi)新的一代。（百事）11.Communicationunlimited.(Motorola)沟通无极限。（摩托罗拉）12.Behindthathealthysmile,there’saCrestkid.(Cresttoothpaste)健康笑容来自佳洁士。（佳洁士牙膏）13.Goodtothelastdrop．滴滴香浓，意犹未尽。斯威尔咖啡）14.Obeyyourthirst．服从你的渴望。（雪碧）14.Obeyyourthirst．服从你的渴望。（雪碧）15.Taketimetoindulge．尽情享受吧！（雀巢冰激凌）16.Poetryinmotion,dancingclosetome．动态的诗，向我舞近。（丰田汽车）17.Cometowheretheflavouris．Marlborocountry．光临风韵之境——万宝路世界。（万宝路香烟）18.Justdoit.只管去做。（耐克运动鞋）19.Askformore.渴望无限。（百事流行鞋）20.Thetasteisgreat.味道好极了。（雀巢咖啡）21.Feelthenewspace.感受新境界。（三星电子）22.Intelligenceeverywhere.智慧演绎，无处不在。（摩托罗拉手机）23.Thechoiceofanewgeneration.新一代的选择。（百事可乐）24.Nobusinesstoosmall,noproblemtoobig.....没有不做的小生意，没有解决不了的大问题。（IBM公司）thecreativeadertisementoftheFord《GlobeTrotters》杂志广告欣赏thebodyisdonedoyoukownwhereisit?justforfun浓缩精华，助你一臂——玉米粥广告helpyoutobecomestrong!轻松享“瘦”，猫钻鼠洞——dietPEPSI减肥广告loseweightquickly,comeon!嫦娥奔月，志在月饼——月饼的广告justforyou,mooncake!Tome,thepastisblackandwhite,butthefutureisalwayscolor.Someadvertisementforgardensnowtheadvertisementismoreimportantthanbefore,alotofcompanyspendmuchmoneytomakeadvertisementtoattractpople'sattention,andalotofpoplewereaffectedbyadvertisementtogoshopping.Areyoulikethis?Howdoyouthinktheadvertisement?Alsodoyouthinktheadvertismentistheimportantfactorstoinfluncetheshopping?DifferenttypesofretailersUnit21ShoppingDoingshoppingSmartshoppingPlacesWhereYouGoShoppingPlacesWhereYouGoShoppingDirections:Enjoythefollowingpicturesandtellthenamesoftheseplaceswherepeopleusuallybuywhattheyneed.Sharewithyourpartnersyouropinionsonthefavoriteplaceswhereyougoshopping.PlacesWhereYouGoShoppingdepartmentstore百货公司bazaar/grocerystore杂货店supermarket超市exclusiveagenciesIprefertogoshoppinginexclusiveagencies.I’malwayskeenongoodsofonecertainbrandifIfindthegoodsofthatbrandarealwayssuitableforme.Besides,I’mnotgoodatbargaining.IfeelitverycomfortableformetobuythingsatafixedpricebecauseIneedn’tbothertobargain.PlacesWhereYouGoShoppingSampleDifferenttypesofretailersUnit6ShoppingDoingshoppingSmartshoppingGoingshoppingDirections:Usuallypeoplegotosomeshopstopurchasewhattheyneed.However,nowadays,ascomputersarebecomingmoreandmorepopular,nearlyeverythingischanging,includingthewaypeoplegoshopping.Besidesthetraditionalwayofdoingshopping,canyoufindotherways?Whichwaydoyouprefer?Andwhy?Shareyouropinionswithyourpartners.WaysYouGoShoppingWaysYouGoShopping★OnlineShoppingOnlineshoppingisbecomingmoreandmorepopularforanumberofreasons;pricesareoftenloweronline,youdon’thavetoqueueupinbusyshopsandyoucanbuyalmostanyproductimaginablewithjustafewclicksofyourmouse.WaysYouGoShopping★TVshoppingWaysYouGoShoppingIpreferthetraditionalwayofshoppingsinceitisrathersafe.OnlineshoppingandTVshoppingalwaysmakemefrightenedbecauseI’malwaysafraidoffallingintotroubleandtrapsifIdoonlineshoppingandTVshopping.WaysYouGoShoppingSampleDifferenttypesofretailersUnit6ShoppingDoingshoppingSmartshoppingTipsNevergointoasupermarkethungry!Makeashoppinglist.Findouttheitemsthatareonsaleanddecideifyoureallyneedthosethings.Readtheinformationonthepackagecarefully.Compareprices.Buygenericitemsinsteadoffamousbrands.Usefulvocabulary1.windowshopping逛街(只逛不买)2.onlineshopping网上购物3.departmentstore百货商店4.shoppingmall大型购物中心5.shopassistant店员6.clerk职员7.payincash现金付款8.paybycreditcard信用卡付款9.discount打折10.specialoffer特殊优惠11.bargainoverprices讨价还价1.dailynecessity日常生活用品2.franchisedstore专卖店3.tightbudget预算有限4.eye-dazzlingproduct令人眼花缭乱的商品5.funkyclothes另类的衣服6.standout突出，显眼7.In流行的out过时的8.thefashionsixthsense时尚第六感9.sophisticated老练的，沉稳的10.enthusastic热情的11.Youshouldweartheclothes,notliketheclotheswearyou.12.Don'tjudgeabookbyitscover.不可以貌取人Whatwou