电信运营商的广告营销策略探究

©1994-2010ChinaAcademicJournalElectronicPublishingHouse.Allrightsreserved.(116)PopularBusinessNo.8,2010(Cumulatively,NO.116),(,100876),,,;;:F731.8:A:1009-8283(2010)08-0018-023G,,,,,,,,,,1,1.1POP,3G,3G,,,;,,,3G,3G3G;POP,POP,pop,,;,,,,LOGOLOGOC1.2,,,,,,,,200914.4,6.2,4.33.9,WAP,,3G,,WAPPUSH,22.1,,------,,;,,:----,,,,,,,2.2G3G3G3,,,,,,G3,,:,;,81©1994-2010ChinaAcademicJournalElectronicPublishingHouse.Allrightsreserved.(--),(--),G3,,,,,,33.1,,,3.23.2.1,,;,;,,3.2.2,,,,,,,3.2.3,,;,;,,;,,--,,,--,3.2.4:;,,;POP,;,;,;,::2,,,,,:[1].[M].:,2008:40-65[2].[J].,1999,01[3].3G100.,20096[4].()[J].,2007,02[5].[J]..,2005,1291