Status & Challenge of Korean PKI Business

11Status&ChallengeofKoreanPKIBusinessAsiaPKIForumInternationalSymposiumNovember5,2005SukwooLee,CEOCopyright2005PentaSecuritySystems2ContentsCompanyOverviewPKIOverviewChallengesinthePKIBusinessCopyright2005PentaSecuritySystems3AboutPentaSecurityPentaSecuritySystemsisaleadingproviderofApplicationSecuritySolutionsandTechnologyincludingPKI,SSO/EAM,DatabaseSecurityandWebSecurity.PentadesignedandimplementedtheKoreanGPKIsystemandthelargestenterprisePKIprojectinKorea.Pentahasbeenawardedwithnumerousawards,patentsandcertificationsfromKoreanorganizationsaswellasfromtheinternationalsociety.PentahasactivepresenceinJapan.Established:1997CEO/Founder:SukwooLeeInvestors:H&Q(aJPMorgancompany,US),HyundaiVentureCapital,POSTECHVenturesActiveMember:NCSC(NationalCyberSecurityCenter)PartnerAdvisoryboardmemberforSupremeProsecutor’sOfficeBoardMemberofKoreanInformationSecurityIndustryAssociationCopyright2005PentaSecuritySystems4Definition:PKIBusinessWhatdoesPKIentail?Service,productsandapplicationsbasedonPKI&relatedtechnologies,includingPublicCA,3Aproducts,EAM/SSO,andimplementationserviceCopyright2005PentaSecuritySystems5PKIBusinessStructureinKoreaCAServiceProductVendorsPKIBusinessOtherPackageVendorsOtherServiceProvidersSolutionService&ApplicationProvidersGPKIAccreditedCA3AsOtherApplication-DBSecurity-EmbeddedSolutionEncryptionEAM/SSOSystemIntegratorsSoftwarehousesPKIimplementersMobilesolutionSet-topboxesGroupwareEtc.PortalsBanksCopyright2005PentaSecuritySystems6PKIBusinessStatusinKoreaPKIiswellacceptedPKIhasgoodplayersPKIgetsgoodsupportCopyright2005PentaSecuritySystems7PKIBusinessStatusinKoreaPKIiswellaccepted:-asakeysecuritymechanismforinternet-basedcommercesuchasonlineshopping,onlinebankingandonlinetrading.-asacoreframeworkforenterprisesecurity-asanessentialmechanismforindividualapplication-asakeystructureforpublicservice-asbeingperceivedas“somethingimportant”bythepublicCopyright2005PentaSecuritySystems8PKIBusinessStatusinKoreaPKIhasgoodplayers:-withadvancedtechnology,products,andengineers-withextensiveexperience(bothcompaniesandprofessionals)-withgoodmarketcredentials-withdevotiontothebusiness-withcomprehensionsolutionsetCopyright2005PentaSecuritySystems9PKIBusinessStatusinKoreaPKIgetsgoodsupport:-bygovernmentalpolicy®ulation-fromresearchersrepresentingthepublicandacademicfields-by“threats”whichissignificantlyincreasingCopyright2005PentaSecuritySystems10ChallengesMainQuestion:PKIbusinessis‘aBusiness’but“Howcanwebeprofitableandcontinuetobe?”Copyright2005PentaSecuritySystems11ChallengesPKIisrecognizedasachallengingbusinessworldwidebecause-itrequiressignificantinvestment-itrequiresextensivedevelopmentanddeploymenttime-itrequirestoomanycostlyexperts-itisdifficulttobuildabusinessmodel-itinvolvescostlyprofessionalservicesCopyright2005PentaSecuritySystems12ChallengesPKIbusinessisdifficultinKoreaduetothepreviouslystatedchallengesaswellas:-extremelycompetitiveenvironment(numerousplayers)-complicationoftheITecosystem-governmentalregulationsCopyright2005PentaSecuritySystems13ChallengesKoreanPKIbusinessfirmstakeseveralapproachestoenhanceprofitabilitysuchas:-creatingnewbusinesses:newproducts,newservices,newalliances-restructuringthemselvestobemoreefficientandeffectiveinoperation-expandingthemarketglobally-avoidinghostilecompetitionastheconventionalmarketbecomesmature-cooperatingwithrelatedpartiestodevelopamore“friendly”marketCopyright2005PentaSecuritySystems14EnablersPKIbusinesscanhavepromisingfuturethankstothefollowing:-PKIhasbecomethemostcrucialsecuritymechanismfortheconnectedworldandwillcontinuetobe-PKIisdemandedinnewareas-PlayersareexperiencedandmovingonCopyright2005PentaSecuritySystems15ConclusionKoreanPKIbusinesshasbuiltacomprehensiveecosystem.PKIisbroadlyacceptedbyKoreansociety.KoreanPKIbusinessfirmsareevolvingthroughtoughchallenges.PKIrelatedbusinesshasgreatpotential.KoreanPKIbusinessfirmsarereadytobeyourpartner.Copyright2005PentaSecuritySystems16ThankYou