研究生英语综合教程(下)Unit 9

高等院校研究生英语系列教材综合教程（下）INTEGRATEDCOURSE2Unit9MassMediaUnit9MassMediaContentStartingoutReadingFocusReadingMorePracticalTranslationFocusedWritingFinalProjectWorkwithyourpartnerandcompletethefollowingtablewithwhatyouthinkbelongtothecategoryofmassmedia.Choosewhatyouthinkisthemostimportantformofmassmedia,andexplainyourreasons.(P247)Startingout—Task1Previewandthinkaboutthesequestions:•Whatisthemainpointmadebythespeaker?•Whatexamplesdoesthespeakeremploytoillustratehispoint?•Doyouthinkthatvideogamesaswellhavesomebenefits?Ifyes,whatarethey?StartingoutHowMassMediaAffectOurPerceptionofReality?ReadingFocusGlobalUnderstanding2DetailedInformation3CriticalThinking4LanguagePoints5ReadingFocusVocabularyinAction6BackgroundInformation1Massmediaarenowsharplycriticizedfordistortingpeople’sperceptionsofreality.Arecentexamplefortheimmoralityofmassmediaisthatcigarettesadstargetteengirls.Listentothefollowingaudiocliptolearnmoredetailsandthenanswerthequestions.*BackgroundInformation1.Whatisthebrandofthecigarettesmentionedinthenews?2.Whatleadsresearcherstotheconclusionthatthecigaretteadcampaignhasgreatimpactonyounggirls?3.Howdoesthecigarettecompanyrespondtothefindingofthestudy?4.Whydodoctorsshowgreatconcerntotheimpactoftheadonyounggirls?BackgroundInformationReadingFocus–GlobalUnderstanding1Introduction2Author’sargument3Wrap-up(Paras.1-3)(Paras.4-16)(Para.17)IntroductionA.Prelude(Paras.1-2):causedasuddenshiftofmediafocusintheU.S.B.GeneralTopic(Para.3):__________________________________________________________________________________________________.ReadingFocus–GlobalUnderstandingSeptember11attacksMassmediabothoverwhelmuswithinformation,andhelpustosortitout.Whyandinwhatwaycanmassmediaaffectourperceptionofreality?A.Characterizationsofmodernmassmediaa)Sourceofincome:_______________________________________________________________________________________________b)Focusonsportsandcelebritiesdueto________________________.c)Formsofmassmedia:___________________________________________________________________________________________.d)Thereasonfortoleranceoffalse/vulgarinformation:_______________________________________________________.B.Manipulativefeaturesofmassmedia1.Whymassmediahavetobeemotionallyarousing?2.Massmediamanipulateouropinionsviaemotionalarousal.3.Whodeterminesthecontentofmassmedia?ReadingFocus–GlobalUnderstandingparticipantadmissions/subscriptionsandcontributions,orsponsorshipsandadvertisingaslownewsdayproblemmorethanprintandelectronicformsofcommunicationtheassumptionthattheyaretemporarilyirritantWrap-upThedominanceofcorporationmassmediaandthequickexpansionofthepopulistmassmediaconstituteaculturalparadox.ReadingFocus–GlobalUnderstandingTask2Choosethesentencethatbestexpressesthemeaningofthesentencefromthetext.(P255)Key:12345678910DABDDACBCBReadingFocus–DetailedInformationCriticalThinkingReadingFocusStepOneWhatexampledoestheauthorusetoillustratethatmassmediamanipulatetheattentionfocusofthepublic?Whatiscrucialforamassmediaprogramtosurviveinastimulatingcompetitiveenvironment?Howdoestheauthoraccountforthehugeamountofviolence,sexualityandcommercialisminmassmedia?Worktogetherwithyourpartnertoanswerthefollowingquestionsbasedonthetextyou’vejustread.ReadingFocus—CriticalThinkingStepTwoDoyouagreewiththefollowingstatement?Usespecificexamplestosupportyourarguments.Corporatemassmediaandpopulistmassmediabothposedangersandopportunitiestothesocietyanditsculture.ReadingFocus—CriticalThinking1.Askyscrapercomplex,militantgroup,anddistantcountrysuddenlydominatedthemassmedia,aspeoplesoughttounderstandwhathadoccurred,whattomakeofpassengerplanestunedintomissiles,andwhattotrustforcredibleinformationonterrorism.(Para.1)dominate,dominant,predominate,predominant:e.g.1)The_____________viewwasthatshewasguilty.2)Shetendsto_________theconversation.3)Thedesireforprofitsshouldnot_____________overthepublicgood.4)Theearthquakeonceagain_____________thenews.5)Theissueofclimatechangewasthe__________themeoftheconference.ReadingFocus–LanguagePointpredominantdominatepredominatedominateddominantseekto:totrytoachieveorgetsomethinge.g.1)Thebillseekstorepeltheexistinglegislation.该议案企图废除现有的立法。2)Statesseektobecomestrongerthroughalliance.各国力求通过结盟而更加强大。翻译：一幢摩天大楼，一个武装组织，以及一个遥远的国家突然之间主宰了大众传媒。这是因为美国民众迫切想要弄明白：到底发生了什么事，是什么让载人的客机变成了导弹，谁提供的有关恐怖主义的情报才是真实可信的。ReadingFocus–LanguagePoint2.Thisdramaticshiftinmediaemphasisisanexcellentrecentexampleofhowmassmediahelptoshapeourshiftingconcernsandbeliefs.(Para.2)shape:v.toinfluencethewayaperson,ideaorsituationdevelopse.g.Hisgenerationfirmlybelievedtheycouldshapethefuture.他那个年代的人都坚信他们可以创造未来。ResearchfindingsareoftenusedtoshapeGovernmentpolicy.研究结果常常用以影响政府的决策。ReadingFocus–LanguagePoint3.Whysuchapriorgeneraldisinterestinanalreadynotoriousterroristgroup,andinfesteringMiddleEastcountriesandcultures?(Para.3)fester:(ofanunpleasantfeelingorproblem)toworsenduetonotbeingdealwith(问题)恶化；（怨恨）郁积e.g.1)Thisfesteringhatredcouldtearthecommunityapart.这种不断郁积的怨恨能使社会分裂。2)Thisdisputecanbetracedbacktoresentmentswhichhavefesteredforcenturies.这一争端可以追根求源到郁积数百年的仇恨。Re