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第一册高等教育出版社北京科技大学UNIT5AnimationWorldYou’redeadifyouaimonlyforkids.Adultsareonlykidsgrownup,anyway.WaltDisneyBackgroundInformationUnitOverviewLesson1Lesson2SupplementaryReadingHomelisteningUnitOverviewFromearliestsimpledrawingstothelatestcombinationofhumanperformanceanddigitalcharacters,animationhaswitnessedmassiveadvancesinitsproductionprocess.Theonlythingthathasnotchangedisthedeterminationtoopenupaworldoffantasytopeopleofallages.Inthisworld,wechatwithanimals,sharefeelingswithtoysandmakefriendswithaliens.Thisiswherethefascinationofanimationlies.Inthisunit,studentswilllearnbasicknowledgeaboutanimation,includingitshistoryandsomerecentlydevelopedtechniques,andtalkaboutanimatedfilmsfromdifferentperiodsandcountries.Theyarealsoencouragedtomakeashortmoviethemselves.PixarAnimationStudiosisanAcademyAward-winningcomputeranimationstudiowiththetechnical,creativeandproductioncapabilitiestocreateanewgenerationofanimatedfeaturefilms,merchandiseandotherrelatedproducts.Pixar’sobjectiveistocombineproprietarytechnologyandworld-classcreativetalenttodevelopcomputer-animatedfeaturefilmswithmemorablecharactersandheartwarmingstoriesthatappealtoaudiencesofallages.Pixar’screativedepartmentisledbyJohnLasseter,anAcademyAward-winningdirectorandanimatorandthedirectorofToyStory,ABug’sLife,ToyStory2,andCars,aswellasexecutiveproducerofMonsters,Inc.,FindingNemoandTheIncredibles.UndertheguidanceofMr.Lasseter,Pixarhasbuiltacreativeteamthatincludesadepartmentofhighlyskilledanimators,astorydepartmentandanartdepartment.Thisteamisresponsibleforcreating,writingandanimatingallofPixar’sfilms.BackgroundInformationOnJanuary24,2006,PixaragreedtoamergerwithTheWaltDisneyCompany.ThedealwasapprovedbytheshareholdersofbothcompaniesandthemergerbecameeffectiveonMay5,2006.Pixarisnowawholly-ownedsubsidiaryofTheWaltDisneyCompany.BackgroundInformationBackgroundInformationAvatartransportsustoaspectacularworld,whereareluctantheroembarksonanepicadventure,ultimatelyfightingtosavethealienworldhehaslearnedtocallhome.JamesCameron,theOscar-winningdirectorofTitanic,firstconceivedthefilm15yearsago,whenthemeanstorealizehisvisiondidnotyetexist.Now,afterfouryearsofproduction,Avatar,aliveactionfilmwithanewgenerationofspecialeffects,deliversafullyimmersivecinematicexperienceofanewkind,wheretherevolutionarytechnologyenablestheaudiencetoidentifywiththecharactersandcompletelyimmersethemselvesinthestory.BackgroundInformationWeenterthealienworldthroughtheeyesofJakeSully,aformerMarinewhoisconfinedtoawheelchair.Despitehisbrokenbody,Jakeisstillawarrioratheart.HeisrecruitedtotravellightyearstothehumanoutpostonPandora,wherecorporationsareminingararemineralthatisthekeytosolvingEarth’senergycrisis.BecausetheatmosphereofPandoraistoxic,theyhavecreatedtheAvatarProgram,inwhichhuman“drivers”havetheirconsciousnesslinkedtoanavatar,aremotely-controlledbiologicalbodythatcansurviveinthelethalair.TheseavatarsaregeneticallyengineeredhybridsofhumanDNAmixedwithDNAfromthenativesofPandora,theNa’vi.Reborninhisavatarform,Jakecanwalkagain.HeisgivenamissiontoinfiltratetheNa’vi,whohavebecomeamajorobstacletominingthepreciousore.ButabeautifulNa’vifemale,Neytiri,savesJake’slife,andthischangeseverything.AshisrelationshipwithhisreluctantteacherNeytirideepens,helearnstorespecttheNa’viway.Heistakeninbyherclanandbecomesoneofthem.Soonhewillfacetheultimatetestasheleadstheminanepicbattlethatwilldecidenothinglessthanthefateofanentireworld.Lead-inAudiostudioVideostudioSpeakingworkshopProjectbulletinTask1Task2Task3Task1DescribingthePictureDescribethepicturefirstandthendiscussothercartooncharactersyouarefamiliarwith.Whichcartooncharacterdoyoulikebestandwhy?Doyoulikewesterncartoons,JapanesecartoonsorChinesecartoons?Whichanimatedfilmshaveyouseenandwhichonedoyoulikebest?Task2ReflectingontheReading1.Whyareanimatedmoviesalmostalwayssuccessful?Answer:Becauseanimationallowspeopletoescapetheirnormallivesandtoexploreaworldwhereanythingandeverythingispossible.ReadthroughtheSupplementaryReadingpassageonpage131,andanswerthefollowingquestions.2.WhydoanimatedmoviesspeciallyforDVDreleasealsomakehugeprofits?Answer:Thereasonisthatparentsspendmoneyonthesefilmsbecausetheirkidslovetowatchthem.3.Whyisitcosteffectivetomakeananimatedserialorfranchise?Answer:Becausethecharactersandstorylinesdonothavetobecreatedafresheachtimeafilmismadeand,oncethefirstintheserieshasbeenproduced,theanimationartistshavealreadyworkedouthowtomakethecharacterscometolifeonthescreen.4.Howisitpossibletomakeanimatedmoviesthatareattractivetoolderaudiences?Answer:Theycanfeaturecartooncharactersthatappealtoadults’nostalgiaandincludeadultthemessuchasromanceorhardcoreaction.5.Whatisthemarketingstrategyforanimatedfilmsdirectedatteensandadults?Answer:Byproducingpostersthataresuggestiveofmoreadultthemes.Task3ExpandingYourVocabularyA.ordinary;notspecialB.totakeaphotographofsb/sthC.ameasurementofspaceD.aperson,anobject,anevent,etc.thatrepresentsamoregeneralqualityorsituationE.thequalitythatmakesyoucontinuetryingtodosthevenwhenthisisdifficultF.theactofmakingsthavailabletothepublicReadthr