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BusinessEnglishWritingSalesLettersBusinessEnglishWritingInthismodule,youareexpectedObjectivestoknowthecontentandhighlightthesellingpointsincludedinasalesletter;towriteasatisfactorysalesletterwithcorrectlayout,completecontentsandattractiveuniquesellingpoints.Amongthepropagandacampaignactivitiesofthenewroundpromotionforlatestwinterclothing,asaleslettertopotentialcustomersisaneffectiveandleastexpensiveway.QiuXiaoyunwasdemandedtocomposeasaleslettertotheretailertopromotethelatestwinterclothingandshefeltsomethingimproperandawkwardaboutherfirstdraft.Sohelphertoreviseandimprovethefollowingversiontoasuccessfulsalesletter.TaskYourTry1DearSirs,ZhejiangSunshineCashmereCo.Ltd.isamoderncashmeregarmentcompany.Ourcompanyhasbecomeaprofessionalcashmereproducerinthehighcompetitivecashmeregarmentsmarkets.Ourcompany’spolicyis“Tobuildabrighttomorrowwithtopquality”.Wearestrongatdesigninganddeveloping.Wehaveavaluableexperts’teamengagingindesigningthemostfashionablecolorsandstyles.Alsowehaveverystrictqualitycontrolsystemsupervisingallovertheproductionlines.OurstylesincludeT-shirt,pullover,outwear,underwear,skirtset,pantsset,scarfandshawletc.inpurecashmereandinmulberrysilkandotherpurenaturalsupermaterialaswell.Itssimplebutnoble,calmandconfidentstyleofourlatestwinterclothingstandsforthebestchoiceofthoseconsumerswhohavegoodcultivationandfashiontaste.Wesincerelyinviteinterestedpartiestocontactusforfurtherinformationandtofulfillanyofyourcashmereproductsneeds.YoursSincerely,QiuXiaoyunSecretaryofGeneralManagerBusinessEnglishWritingNecessaryKnowledgeFormatContentsLanguageTipsforwriting•YournameAddressDate•Mr.(orMs.)_______(ifyouhaveacontactname)CompanynameAddressofthecompany•DearMr.(orMs.)______,•Body•Sincerely,•Signature•Typedname•Enclosures[documentsyouhaveenclosed,ifany]gettingattentionwithaquestion,orstatementtocreatesuspensearousinginterestwiththeadvantageofyourproductorserviceprovingbenefitsoftheproductorservicemotivatingactionofplacinganorderBusinessEnglishWritingContentsParaI----Gettingattentionwithaquestion,orstatementtocreatesuspenseParaII----ArousinginterestwiththeadvantageofyourproductorserviceParaIII----ProvingbenefitsoftheproductorserviceParaIV----MotivatingactionofplacinganorderBusinessEnglishWritingReferenceExpressionsReferenceExpressionsBusinessEnglishWritingVocabularyDevelopmentProductpromotionFavorablepriceEnjoygoodreputationGreatdemandforProfit-makingopportunityhighestqualityWell-knownSuperior/highperformanceNewdesignReasonable/exceptionalpriceFinequalityAfeelingofluxuryNewly-developedImpressiveprofitModestinvestmentReasonablypricedBusinessEnglishWritingVocabularyDevelopmentServicepromotionExtendspecialoffertoConvenientLongperiodofserviceHighdegreeofreliabilityExcellentserviceHighlypraisedandappreciatedGoodafter-saleserviceThewindowofopportunitySampleSentencesWehavebeenexportingvariouselectricappliancesformanyyearsandhaveenjoyedgoodreputationamongourcustomers.Whynotenjoythecolorfulspringbyjoiningourtouristgroupafterabusywinter?Wouldyoubeinterestedinacarwhichrunsonneitherconventionalgasnorelectricpower?Wouldyouliketoreduceyourrisingdomesticfuelcosts?Wouldn’titbemagicto...NameyourfavoriteGrannycookieandwina$30giftcertificate!GettingattentionBusinessEnglishWritingSampleSentencesActnowandgeta$50rebate!WeatVoiceTechwouldliketoofferyouanewproductthatwouldhelpyouimproveyourworkefficiency.Mercury808digitaltelephoneisahighperformanceinstrumentforaneasilyaffordableprice.OurproductsarebeingretailedinleadingdepartmentstoresthroughoutEurope.Ourproductsappealtoawideage-group.GettingattentionBusinessEnglishWritingSampleSentencesDreadcleaningupthedirtywindowsofyourhouse?Wewilldoitforyouatapriceyoucan'taffordtopassup!HowtobecomeaCitizenoftheWorldwithoutleavingthecomfortofyourhome?We'llmakeitpossibleforyou!Unlikeotherproducts,ourproductissuperiorintermsofperformance,physicalfeaturesandetc.ArousinginterestBusinessEnglishWritingSampleSentencesAdiscountof2%onthetotalvaluewillbegrantedifyoucouldmakepaymentwithin15daysofdelivery.Theyare20%lowerincostcomparedwithourpreciousonesandothercompetitors.Iamcertainthatyouwillbeinterestedinournewtoothpaste.ArousinginterestBusinessEnglishWritingSampleSentencesThelargememoryofourhandheldPCwillallowyoutorunthelatest,mostsophisticatedsoftware.Nomoreneedforaseparatefaxmachine.Ourhigh-speedmodemprovideshassle-freeonlineaccess.WithourDX200DigitalPhone,you'llgetthewholeworldatyourfingertips!Tocelebratetheopeningofournewstore,we'lltake10%offanyitemyoupurchasebeforeMay31.ProvingbenefitsBusinessEnglishWritingSampleSentencesWe'llofferyoualimitednumbertobesoldat15%belowlistprices.Onthesesalesweshallallowyouaspecialdiscountof10%.Youwillreceiveaspecialdiscountof15%,anoffertobemaintaineduntilMay31./thisofferisgoodthroughMay31.ProvingbenefitsBusinessEnglishWritingSampleSentencesTotakeadvantageofthisspecialoffer,CALLNOW!Toorder,calltoday1-800-000-0000.GoaheadandwinamoststylishEleganzaWatchofyourchoice!Hurry!ThecontestendsMay31.Actnow!ThisofferendsMay31.ThisofferendsMay31andwillnotberepeated.MotivatingactionBus
本文标题:sales-letters推销信
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