世界6大广告公司结构图

U.S.$3,491.1million;56.3%AgencyFamilyTreesTHE2003GUIDETOTHETOPSIXADVERTISINGORGANIZATIONSAgencyFamilyTreesAgencyFamilyTreesY&RAdvertising$442.0million*BerlinCameron/RedCell$18.0million*SicolaMartin$9.6million*Ogilvy&MatherWorldwide$589.4million*Cole&Weber/RedCell$10.9million*Mindshare$331.0million*Advertising&Media$2,677.5millionWPPGroup$5.78billionInterpublicGroupofCos.$6.20billionBerenterGreenhouse&Webster$4.1million*CarmichaelLynch$34.1million*Foote,Cone&BeldingWorldwide$379.2million*CashPlus$3.3million*UniversalMcCann$364.8million*Advertising&Media$3,675.5millionMarketingCommunications$1,654.0millionMarketingIntelligence$472.2millionAvrett,Free&Ginsberg$19.6million*AustinKelley$8.9million*Gotham$59.0million*Hill,Holliday,Connors,Cosmopulos$100.9million*Lowe&PartnersWorldwide$364.4million*InitiativeMediaWorldwide$362.5million*MartinAgency$48.9million*Deutsch$158.2million*SuissaMiller$35.0million*McCann-EricksonWorldwide$1,238.5million*TierneyDeGregorio$14.4million*Bozell$39.4million*CampbellMithun$95.5million*Dailey&Associates$55.1million*TemerlinMcClain$58.9million*Mediaedge:cia$248.3million*MediaFirstInternational$9.0million*Mullen$71.1million*Campbell-Ewald$151.3million*J.WalterThompsonCo.$996.9million*KaplanThalerGroup$35.1million*PublicisWorldwide$909.9million*Publicis&HalRiney$54.9million*FallonWorldwide$81.0million*D'ArcyMasiusBenton&Bowles$461.5million*LeoBurnettCo.$801.9million*Advertising&MediaNAPublicisGroupe$2.71billion*Saatchi&Saatchi$476.5million*StarcomMediaVestWorldwide$332.4million*TeamOneAdvertising$51.5million*ZenithOptimediaGroup$311.1million*EuroRSCG’snetworkhastwomainbrands:MVBMSandTatham.AgencieswithintheEuroRSCGnetworkbutnotalignedwiththemainbrandsareshowninbluePublicisisintheprocessofdissolvingD’Arcyamongitsremainingnetworks.Advertising&MediaNADentsu$2.06billionOmnicomGroup$7.54billionGoodby,Silverstein&Partners$38.2million*GSD&M$60.8million*TBWAWorldwide$665.9million*MerkleyNewmanHartyPartners$47.5million*ArnellGroup$20.4million*DDBWorldwideCommunications$815.0million*Martin/Williams$30.1million*Advertising&Media$3,276.4millionZimmerman&Partners$80.3million*Havas$1.84billionArnoldWorldwide$207.6million*Advertising&Media$1,305.0million*EuroRSCGTathamPartners$67.0million*DCAAdvertising$29.1millionOasis$8.0millionBBDOWorldwide$1,062.7million*EuroRSCGMVBMSPartners$161.8million*BlackRocketEuroRSCG$6.8million*McKinney&Silver$12.1million*MediaPlanningGroup$169.3million*OMD$352.9million*mediaspecialistadvertisingagencyadorganizationcompanysegmentleadagencyinanetworkPHD$102.7million*Adair-GreeneBotsfordGroupDeVriesPublicRelationsDraftWorldwideFCBHealthCareFCBiGolin/HarrisInternationalHackerGroupISOHealthcareConsultingLoweHealthcareWorldwideMarketingDriveWorldwideMomentumWorldwideMRMPartnersTheMWWGroupNationwideAdvertisingServicesR/GATorreLazurMcCannHealthcareWorldwideWeberShandwickZentropyPartnersZipatoniCo.Branding&Identity,Healthcare$1,556.4millionBravoGroupBrouillardCommonHealthEinsonFreemanGlendinningJWTSpecializedCommunicationsKang&LeeLandor&AssociatesOgilvyOneWorldwideOgilvy&MatherInteractiveMendozaDillon&AsociadosRTCSudler&Hennesseysynergy@JWTUniworldVMLWundermanInformation&Consultancy$885.5millionKantarGroupPublicRelations&PublicAffairs$662.1millionBurson-MarstellerCohn&WolfeHill&KnowltonOgilvyPublicRelationsWorldwideNFOWorldGroup**FutureBrandSpringpointMarketingServices$401.9millionCrossMediaJackMortonWorldwideKaleidoscopeSportandEntertainmentOctagon**PublicRelations$921.0millionBrodeurCONEFleishman-HillardKarwoski&CourageKetchumPorterNovelliPublicRelationsNAManning,Selvage&LeePublicisDialogIntegrated/SpecialtyMarketingNAArcIntegratedMarketingConillAdvertisingFrankelLapizLBWorksLeoBurnettCustomerGroupSemaphorePartnersHealthcareNAKlemtnerAdvertisingMedicusGroupInternationalNelsonCommunicationsWorldwideWilliams-LabadieIntegratedMarketingNARenegadeMarketingGroupIntegratedMarketing/Healthcare$536.6million*ArnoldW’wideIntegratedSolutionsBrannWorldwideEuroRSCGDevonDirectEuroRSCGImpactEuroRSCGInteractionEuroRSCGLifeBeckerEuroRSCGLifeLM&PEuroRSCGMeridianEuroRSCGMiddlebergEuroRSCGTyeeMCMLenaChowEuroRSCGMagnetCommunicationsMVBMSHispanicSpecialty$917.1million1HealthCommunicationsAccelHealthcareCommunicationsBernardHodesGroupClineDavis&MannCorbettHealthcareGroupDieste,Harmel&PartnersDoremus&Co.EdenCommunicationsGroupHarrison&StarBusinessGroupKetchumDirectoryAdvertisingKPRLyonsLaveyNickelSwiftCRM$2,421.8millionAlconeMarketingGroupAtmosphereBBDODetroitCRMGMRMarketingGrizzardCommunicationsGroupIntegerGroupLieber,Levett,Koenig,Farese,BabcockOrganicRappCollinsWorldwideRussReidCo.TargetbaseTracyLockePartnershipU.S.Marketing&PromotionsInterpublicGroupofCos.Advertising&Media$3,675.5million;59.2%MarketingCommunications$1,654.0million;26.7%MarketingIntelligence$472.2million;7.6%Europe$1,796.7million;29.0%Canada$152.4million;2.5%Branding&Identity,HealthcareandSpecialist$1,556.4million;26.9%Advertising&Media$2,677.5million;46.3%Advertising&Media$3,276.4million;43.5%Specialty$917.1million;12.2%PublicRel