商务报告写作特点

商务报告写作特点–如果说商务便函与便条是企业内部员工之间的书面联系手段，商务信函是企业对外进行书面联络的手段，那么，商务报告的功能则是兼而有之。换言之，商务报告既适用于企业面向外界机构与人员进行业务往来，例如向公司股东们呈交的年度报告、分红配股报告等，亦适用于企业内部上下级之间、员工之间的信息沟通，例如市场调查报告等。商务报告的内容与特点I.商务报告的标题1.标题应写为Reporton…，不能写为Report:…2.应遵循以下原则：•标题应涵盖面小(narrow)•标题应具体适中(specific)•标题应突显报告的重要性(significant)商务报告的结构商务报告的结构及常用句型•。1.Introduction介绍写作背景，阐明报告要讨论的问题。常用句型Theaim/purpose/objectiveofthisreportisto…Thisreportsetsoutto/aimsto…Mr.Xhasaskedmetoreporttoinvestigate/evaluate/study/recommend/analyze/givefeedback/estimate/assess…Asrequestedby/Uponrequestof某人/某部门,Iamsubmittingthefollowingreportabout…As某人/某部门requestedonNovember12,Iamsubmittingthefollowingreporton…Hereisthereportconcerning…Wehavedoneasurveyshowingthat…•2.Findings(调查结果）•常用句型•Accordingtotherecentmarketresearch/investigation/survey/thechartabove/thetableabove/undertaken,……,•Therecentvisit/investigation/surveyshowedthat……•Thetable/chartabovetellsusthat……•Fromthechartshown,wefind/learn/noticethat……•Thetable/chartaboveisshowingthat……3.Conclusion（结论）常用句型Itwasdecided/agreed/feltthat…Noconclusionswerereachedregarding…也可直接陈述结论，例如：Accordingtothefindingsabove,itcanbeconcludedthat……Fromthetableshown,itcanbeconcludedthat……Therefore,itcanbeconcludedthat•4.Recommendations(建议）1)写作中注意事项建议必须是建立在结论的逻辑基础上，是结论的合理引申。注意建议的合理性与层次性•言之有据，前后呼应。•言之有理，言之可行。•数码标段，层次分明。2)常用句型注意:recommendation以及recommend后面要用动词原形（虚拟语气）。Wewouldrecommendthat…Itissuggested/recommendedthat…Thefollowingaretherecommendations……Basedontheconclusion/analysisabove,werecommendthat/itcanbeconcludedthat……Withreferencetothefacts/advantagesstatedabove,thefollowingrecommendationscanbemade…Somethingisrecommended.eg,Achangeofattitudeisrecommended.Amoreprofessionalattitudewillneedtobeencouragedthroughtraining.Onthebasisoftheresults,Ihavethefollowingrecommendations:Onthebasisoftheanalysis,itisreasonabletohavethefollowingrecommendations:如果需要进一步拓展，可以描述一下建议实施后可预期的进展或者景象。具体说法是，建议结束之后，sothat…或者thus…商务报告常用句型1．描述现象Inthepastfewdecades,thereisamarkedincrease/decreasein…Inrecentyearstherehasbeenadramaticchangein…Inthepastfewmonths,therehasbeenaboomin…Inthepastfewyears,…hasbeenontherise/decline.Withtherapiddevelopmentof…Withtheremarkableimprovementof…Withtheamazingadvanceof…Recently,theissueof…hasbeeninthelimelight.Recently,theproblemof…hasbecomethefocusofthepublicconcern.Recently,thequestionof…hascreptintothepublicattraction.2．陈述观点Itiscommonlythoughtthat…Itisacommonsensethat…Itisgenerallyacceptedthat…Itisapopularbeliefthat…Itisuniversallybelievedthat…Itisacommonmisconceptionthat…Itiswidelyconceivedthat…Itisawidelyacknowledgedpointthat…Itisprevalentlyassumedthat…Itisanextensivelyheldopinionthat…Nowadays,agreatmanyofpeoplebelieve…Inthepopularview,…Nowadays,anoverwhelmingmajorityofpeoplethinkthat…Tothegeneralpublic,…Nowadays,anincreasingpercentageofpeopleholdthat…Inmostpeoplesmind,…3．分析原因Manyfactorshaveconvergedtocreatethecrisis/disaster.Thechange/phenomenonisattributable/ascribable/dueto…Thereareanumberofreasonsresponsibleforthephenomenoninquestion.Reelectingontheproblem/underdiscussion,wecansayforcertainthatitresultsfrom/cabbeattributedto…Wecanregard/perceivethechangeasamark/consequence/reelectionof…•4．举例说明•Thisassertioncanbetellingly有效地documented用文件证明by…•Theopinion/claimispersuasivelysupportedbymanyinstancesinourdailylives.•Acaseinpointis…•Takethecaseof…5．得出结论Consideringthephenomenonandthedifferentattitudes,it’srational/naturalforustoconclude…Inconclusion/Insummary/Tosumup/Inaword/Inshort,weshould/mustdo…Takingallthesefactorsintoconsideration,wemaysensiblyarriveattheconclusionthat…6．提出建议Consideringtheproblem,itisapparentthat…measuresshouldbetaken.Itdisturbsmetolearnthat…Itpainsmetothinkthat…Ittorturesmetofindthat…I.商务报告的结构呈现如下特点：introductiondescription&analysisofpeople,places,institutionsofevents,seriesofevents,humanactivitiesoffigures,statisticsoftables,charts,graphsevaluationcommendation&praisecriticism&blameofferingassessmentofworthorvaluerecommendations,suggestions&adviceI’drecommend/suggestthat…I’drecommend/suggestpeopleto…Mysuggestion/advicewouldbe….warnings报告注意四个方面：•1.内容上，要选取重要信息，要导入数据•2.结构上，要按照上面的套路，不要写流水账•3.语言上，要多变，句式和选词都要多变•4.语法上，要注意时态，一般现在时、一般过去时和现在完成