新编商务英语实训教程unit 6

UnitSixTheKeytoSurvival(II)SectionAReadingSkillsSectionBTextSectionCFastReadingSectionDCaseStudySectionECheerYouUp1.Toimprovereadingskillsbymeansofwordanalysis.2.Toidentifythekeytosurvival.3.ToillustrateandunderstanddifferentwaystosurviveintheTrainingObjectivesI.Wordanalysisisanotherwayofguessingthemeaningsofnewwords.Wordanalysisisanotherwayofguessingthemeaningsofnewwords.Someexplanationsareputatthebeginningofthesentence,whileothersareputattheendofthesentence.Thefollowingwordsandexpressionsareoftenused:i.e,thisis,suchas,forexample,forinstance,like,as,especially.SectionAReadingSkillsGuessingNeworUnfamiliarWords(6)返回ForinstanceHowever,whenhistoryisbroughttoamorecarefulexamination,itthenappearstohavebeengoingtowardasuredestination:acompletemergingoftheworld,i.e.globalization.Thecontexttellsusthetrendisaoneworldorder.Youcanfigureoutthatthewordglobalizationexplainstheexpressionacompletemergingoftheworld.Thewordmergingmeanstocometogether.TaskGuessthemeaningsoftheunderlinedwords.1.E-commerce,i.e.,businessdoneontheInternet,isbecomingmoreandmorepopularaspeoplediscovertheadvantageofonlineshopping.2.Inthepasttheworldseemedtoruninanorderlyway.Now,however,everythingseemstobeinastateofturmoil.3.Beforethemainbusinessofaconferencebegins,thechairpersonusuallymakesashortpreliminaryspeech.Inotherwords,he/shesaysafewthingsbywayofintroduction.E-commerce:电子商业turmoil:一片混乱preliminaryspeech:开场白4.Normaltourismisoftenbadfortheenvironment,andtouristsoftencauseproblems.Eco-travel,ontheotherhand,isawaytotravelresponsibly.5.Youngpeoplewhoarejuststartingtheirhouseholdsoftenspendsomeoftheirmoneyonappliances,forinstance,stoves,washingmachinesandtelevisions.eco-travel:生态旅游appliances:设备，装置，家用电器Beforeyouread,pleasethinkabouttwoquestions.1.Whatisthekeytosurvivalinmodernsociety?2.Arethereanyspeciesthatdonotfittosurvivalinoursurroundings?Giveanexample.SectionBTextTheKeytoSurvival返回.ReadingSpeedEvaluationYourPerformanceAbout80wpmExcellentAbout70wpmAverageAbout60wpmYouneedtodomorepractice.ReadingEvaluation446wordsSuggestedReadingTime:6minutesJulietstudiedEnglish,andherfavoritesubjectduringhercollegeyearswasBritishandAmericanLiterature.PrideandPrejudicewasoneofherfavorites,andCharlesDickens’ATaleofTwoCitiesareadinginterest.HerlittleGreenPasturesBookstoreremainsacozy1stopoverforreaders.Itthrives2,andstaysthewayitshouldbe―abiggersizewouldturnouttobeatrouble,andabusierbusinessdealmighttakeawayherpeaceandpleasurefromwhatsheisdoingatthemoment.Peopleoftensay“survivalofthefittest”―amagiccatchword3thatseemstomakepeoplebelievethat“onlythestrongestandthemostpowerfulonesarefittosurvive,andtheirwayoflifeisonlyonewayoflife,whileallothersshouldlineupinthehardstruggleandcompetitionforsurvival.”Thispushesusintodeepthinking.Whatexactlyisthefittest?Whatmakesathingoralifethefittest?Apersoncandowellwithout“thecrisistheory”.Thereisnosuchthingasthefittest,becauseeverythingfits,provided4itsurvivesinitsownparticularway.Afishonlythrivesinthewater,andanelephantnevermakesitfortenminutesintheocean.Aniron-cladcrocodilemightdreadtheprospect5ofhavingtoliveinSiberia,andastrongandpowerfulpolarbearwouldn’tfindithomeinatropicalrainforest.Wemaythinkitisthesamewiththebusinessworld.Themulti-million-dollarinternationalbusinesses,suchasMicrosoft,IMB,Hondaetc,dodeserveanaudienceandapplause.However,onemayrestperfectlyatease6inobservingandadmiringthemwhiletendingtohisownenterprise.Alocalbusinessintherightlocationmayturnoutmuchbetteroffthananinternationalfirmthatisindebt.Thesecretofasuccessfulbusinessliesinconfidence,peace,andahealthyadministration.Thekeytosurvivalisthroughknowingwhatweareandwhatwearegoodat.Itmightappearallrightifamusicianistryingtorunadrugcompany,butanartsacademy,abar,orashopofmusicalinstrumentswillmakemoresense7tohim/her.Acomputertechnicianmaytryrunningagrocerystore,butsellingcomputersordevelopingsoftwarewillcomebetter.Theremaybeexceptions8,butthegeneralruleisthatpeopletendtobesuccessfuldoingthingsthatarecompatiblewiththeirpersonalitiesandknowledge.Awkward9imitationsalmostneverworkout.Inthisworld,thereisaplacecalledhome,andonewillonlythrivewhenhe/shefindsthehomeandthethinghe/sheisgoodatandenjoysdoing.Adaptedfrom:1.JaneAustenandherPrideandPrejudiceFirstpublishedin1813,PrideandPrejudicehasconsistentlybeenJaneAusten'smostpopularnovel.2.CharlesDickensandhisATaleofTwoCitiesCharlesDickens(1812-1870),thegreatnineteenthcenturyEnglishnovelist,wasbornnearPortsmouth.Hewrote19novelsduringhislifetimeandATaleofTwoCitiesisoneofthem.ATaleofTwoCitiesisanovelonthehistoricaleventsoftheFrenchRevolution(1789),withtheFrenchandEnglishsocietiesofthelastyearsofthe18thcenturyasthebackground.Inthisnovel,theauthordescribeshowhardalifethepoorofthecitiesandpeasantsinthecountrylived,andshowsthejustificationoftherevolutionandinjusticeoftheoppression.返回3.Survivalofthefittest“Survivalofthefittest”isaphrasewhichisshortformforaconceptrelatingtocompetitionforsurvivalorpredominance.OriginallyusedbyHerbertSpencerinhisPrinciplesofBiologyof1864,S