宣传册毕业论文

摘要CorelDrawGraphicsSuite是加拿大Corel公司的平面设计软件；该软件是Corel公司出品的矢量图形制作工具软件，这个图形工具给设计师提供了矢量动画、页面设计、网站制作、位图编辑和网页动画等多种功能。该图像软件是一套屡获殊荣的图形、图像编辑软件,它包含两个绘图应用程序：一个用于矢量图及页面设计，一个用于图像编辑。这套绘图软件组合带给用户强大的交互式工具，使用户可创作出多种富于动感的特殊效果及点阵图像即时效果在简单的操作中就可得到实现——而不会丢失当前的工作。通过CorelDraw的全方位的设计及网页功能可以融合到用户现有的设计方案中，灵活性十足。该软件套装更为专业设计师及绘图爱好者提供简报、彩页、手册、产品包装、标识、网页及其它；该软件提供的智慧型绘图工具以及新的动态向导可以充分降低用户的操控难度，允许用户更加容易精确地创建物体的尺寸和位置，减少点击步骤，节省设计时间。宣传画册是视觉形象化广告设计之一。是当代经济领域里市场营销活动，以及社会集团公关交往中的广告媒体。可以帮助公司、企业对商品销售，提供顾客服务项目介绍。若将某种事物或某种商品做特别说明，以集中消费者的注目，引起大众的兴趣，以及对人们进行视觉引导教育。近几年宣传册的运用不只局限于公司企业，现在宣传册已被应用于社会的各个领域。关键词：CorelDraw、Photoshop、宣传画册ABSTRACTCorelDrawGraphicsSuiteisCanada'sCorelgraphicdesignsoftware;ThesoftwareisCorelmanufacturingofvectorgraphicstoolsoftware,thegraphicaltoolsprovidedesignerswithvectoranimation,pagedesign,websiteproduction,bitmapeditorandwebanimationandotherfunctions.Theimagesoftwareisasetoftheaward-winninggraphics,imageeditingsoftware,whichcontainstwographicsapplications:oneforthevectordiagramandpagedesign,oneforimageediting.Thissetofdrawingsoftwarecombinedwithpowerfulinteractivetool,userscancreateavarietyofspecialeffectsanddynamicbitmapimagereal-timeeffectinsimpleoperationcanbeachieved,withoutlosingthejob.ThroughthefullrangeofCorelDrawdesignandwebpagescanbeintegratedintotheuser'sexistingdesign,flexibilityisdye-in-the-wood.Thesoftwarepackagemoreprofessionaldesigneranddrawingfanprovidesnewsletters,colorpages,manuals,productpackaging,logo,webpagesandother;Thesoftwareprovidesanintelligentdrawingtoolandanewdynamicwizardcanreducetheuser'smanipulationofthedifficultyinfull,allowinguserstomoreeasilycreatepreciselythesizeandlocationoftheobject,reducetheclickonthesteps,savedesigntime.Brochureisoneofthevisualimageryadvertisingdesign.Thecontemporaryeconomicfieldmarketingactivities,publicrelationsandadvertisingmediacommunicationandsocialgroup.Tohelpcompanies,enterprisesofcommoditysales,toprovidecustomerserviceprojectisintroduced.Ifsomethingorsomethingordosomethingspecialinstructions,tofocusonconsumers'attention,causedthepublicinterest,aswellasthevisualguidingeducationonpeople.Theuseofnowthebrochureshavebeenappliedinvariousfieldsofsocietybrochureisnotlimitedtocompaniesinrecentyears,目录摘要................................................................................................................................目录................................................................................................................................引言...............................................................................................................................1第一章画册宣传的概述..................................................................................................21.1宣传画册的设计的意义、功能...................................................................................21.2宣传画册的设计范围....................................................................................................31.3宣传画册的特点...........................................................................................................31.4宣传画册的设计要素.....................................................................................................41.4.1图形.....................................................................................................................41.4.2色彩.......................................................................................................................51.4.3文字.......................................................................................................................61.4.3排版.......................................................................................................................7第二章海螺沟景区宣传画册的制作程序..........................................................................82.1构思..........................................................................................................................82.1.1宣传画册的定位......................................................................................................82.1.2旅游者需求分析......................................................................................................82.1.3产品宣传画册的形式、尺寸.....................................................................................82.1.4收集整理资料..........................................................................................................92.1.5整理方案策划排版.................................................................................................102.2设计.........................................................................................................................112.3印刷.........................................................................................................................12第三章四川海螺沟景区的宣传画册设计.................................................................133.1海螺沟景区的概况..................................................................................................143.2设计宣传画册所使用的软件....................................................................................153.2.1CorelDraw软件介绍.......................