市场计划书 英文

ALOEVERAByGeorgeMarketingPlanForAloeVeraProposalforMarketingandBDThanksLetterDearSir,Thankyouverymuchforthechanceyouoffertocompletethismarketingplan.NowIknowsomuchaboutthismiracleproductwiththehelpofInternetandcommunicationswithsomedoctorprofessorandothersources.Istillhavealongwaytogo.butIhavemoretoshowandmoretodoifyoucangivemethisoffer.Thiswouldbeagreatjobsinceitissofantastictome.Ihavemuchconfidencetomakeagoodjob.andIamreadytoovercomeanydifficulty!BestRegardsMarketingPlanForAloeVeraContentsI.SalesTeamSet-UpandJobsdivisionII.InformationcollectingIII.MarketexplorationanddiscoveryandchallengePossibleNewAreaIV.PromotionandBrandingMarketingPlanForAloeVeraSalesTeamSet-UpandJobsdivisionSalesModelCross-salescanbeconsideredtofollowbusinessandpro-jectsaccordingtoArea/Industry.Salesprocedure1.Pipelinemodel:StaffAissupposedtocollectbusinessinfoandpotentialmarket/buyerinfo,thenpassthisinfotoStaffBwhichwillanalyseandfindusefulinfo,thenPasstoStaffCwhichwillcommunicateviaTelephoneCallorE-mail,StaffDwillclosedeal.4Inthiscase,salesteamcanbequicklyenteringthemarket.ThemostimportantjobwillbeTAKINGORDERwhenwegetenoughinfo.Ipreferthisfastway.2.One-stopsolution.Eachsalesstaffworkindividuallyandindependently,theylookforInfoandfindpossibleChanceandtheycommuni-cateandtheyconclude.Chinaissuchabigmarketandwhohavesomuchpa-tiencetotakeorder?ithinkitistooslow.Bytheway,Itisbettertohaveabeautifulyounggirlwhoisactive.confidentandbeautiful.SucharolewillbeakeybridgetoestablishandkeepconstantbetweenSalesteamandcustomers(mostcustom-erstalkingwithuswillbeengineersofthetargetingcompany.theyarealwaysthekeydecisionmakerastode-cidethefateofsupplier),shewillhelpusgainmoreoder.5FinallyIpreferTEAMPlAY.itisfastandeffective.InfoandDateCollectingHowdoetheaveragepublicunderstandthealoeHowdoesthemediareportaloeThetrendsofBeverageandfoodmarketInfoforthepublichealthandillnesschangeInfoforthetopdiseaseofpotentialmarket InfoforthemedicinetechnologyInfoforthecompetitor’skeyproduct,newproduct,market-ingstrategyanddistributionsSWOTanalyseofusandcompetitorInfoforthecost,requestandproductionofourpeers6Infoforextremeweatherandnaturedisasterwhichwillin-fluenceourmindandhealth.Crisisalwaystobeagreatopportunityifwegetreadyforthattocome.InfoofchinesetraditionalmedicineR&DandwecanchoosesomepartnerstocooperatewithtodevelopnewprojectsandproductsMarketexplorationanddiscoveryGenerallyspeaking,thefollowingtwostrategieswillbeapplied1.ExploreandcontactDistributionofingredientsacrosschinatargetingMedicine&healthcareindustry,Beverage&Foodindustry,CosmeticsIndustryandotherkeypossi-bleindustries.Thisisindirectcontact.72.Directcontactandfollow-upoftargetingindustrybuy-er,mainlytheyarethemanufactureoftheaboveindustries.Whowillbeourpossibletarget?1.TargetingIndustryWewillfocusontheMedicine&healthcareindustry,Bev-erage&Foodindustry,CosmeticsFormedicineindustrywewillfocusbactericidalwoundtherapyBlood,bloodpressureandbloodsugarinternalorgansalleviationdiuresisanticancerGastritisConstipationDetoxificationStomatologyEsophagealDiabetic/LiverishHeatClearingRheumatismAnti-AIDSRadiation-proof……..ForHealth-careindustry,wewillfocusonBodyme-tabolismImmunesystemDietaryNutritionsupple-mentCytothesis8ForCosmeticsindustryMoisture/antipyreticbacteriostatantipruriticantianaphylaxisSkinsoftenAnti-acnedeodorisationanti-acneSunscreenandheal-ingsorbefacientShampoo&hairconditionerBeautywhiteningBravaForBeverage&FoodCasualBeverageandFood/EnergyFoodandDrinksBeerandSpiritsForotherindustriesLikeGarmentdailychemicalslikeToothpasteToiletSoapabluent2.TargetingbuyerWewillfocusonthemainManufacturingareafortheaboveindustriesandproductsWewillfocusonthemainsupplieroftheabovesegmentindustriesandproductsWewillfocusonthosebigbrandsonthemarket9WhatwewillSell?Fromthecomparisonoflocalaloesupplier,thereisred-sea,blue-seaanddeep-seamarket,red-seamarketmainlycoversthecommonBeverage,food,cosmeticssincetheydonotneedtopprocessingtechnologyandalsoneedcheapprice.Blue-seamarketmainlyfocusonmedicineandhealthsincemostsupplierscannotproducesuchtopproducts.Deep-seaiswaitingtobefoundinsomefileds.Wewillfullycompetewithotherpeersinthered-seamar-ketbysupplyingsomeFast,EconomicalandpracticalproducttoincreasesalesrevenueandmarketsharejustlikeBruceLee’sKungFuskills,veryfast,verystrongandin-tensive.ForBlue-seamarket,Wewillleapaheadinthetopmedi-cineandhealthindustriesbysomeSilverBulletproductslikeAnticancerdrugstoexpectGoodprofitbusinessand10lesscompetition.Thiswouldhelpusmakealotofmoneybutalsobuildastrongbrandinthemarket.Inthelongterm,weshalltakethismarket!TherearemuchwaitingtobefoundifR&Dhavemoreachievementssincealoewillbeappliedmoreandmorefu-ture.11PromotionandBranding•WeshallcreateagoodimageandbrandandbringaboutgoodbusinessintheE-Market,soWebsiteistobeupdatedfrequentlyandwilldemonstrateourprofession-alismandindustryleadershipfromthiswindow.AnITen-gineerisneededtodothisjobtoenhancetheInternetmarketingandpromotion.•WewillshowourpresenceonsomeB2BwebsitesbothinEnglishandChinese.•Toincreasemorebusinesschances,wecaninvestsomemoneyonBaidu.comandGoogle.comtoh