kpmg_全套内部培训_教程5

CreatingEffectiveProposalsIntroductionCONSULTINGWhyisThisCourseImportant?•ProposalsremaintheprimarywaythatKPMGwinsnewbusiness•Forassuccessfulasweare,weneedtowinahigherpercentageoftheopportunitieswedevelopandtheproposalswesubmit•Needtoimproveproposalquality•NeedtoreducethetimespentrespondingtoRFPs•5CPEcredits!•OrganizedandManagedbyIndustry–ProposalManagers–ProposalWriters–ProposalCoordinators/Analysts–BackedupbyKnowledgeCenter•FocusonOpportunityandProposalSupport–Proposaldevelopment/managementassistance–Engagementcontentdevelopment–Maintainonlinerepositories;respondtoad-hocinquiriesBusinessDevelopmentSupportTeam(BDST)Goal:Improvethequalityandreducethetimeandeffortneededtorespondtoourclients.BDSTPointsofContactCarlRosenblattPublicServices703747-6508DeniseLeeCIM703747-7798SharonLongComm&Content703747-5490GregRalphFinancialServices212954-6213NancyVetterHealthCare317951-2420JenniferUyedaHighTech650404-4836MarkBowermanKnowlegeCenter610263-7087EdCourtneyDirector610263-7141Presenter•CarlRosenblatt•BDSTManager,PublicServices•Tyson’sTower•703747-6508CourseModules•1.ProposalBasics•2.ProposalProcess•ProposalThemeSimulationExercise•3.ProposalWriting-GeneralRules•4.ProposalWriting-Guidelines/Hints•5.ProposalGraphics•6.ExecutiveSummaryWhoisThisGuy,andWhyShouldIListentoHim?•10+YearsofPersonalProposalWritingandManagementExperience•BuiltaKPMGConsensus,speakingto:–ManagingDirectors–BDMs–SeniorManagers/ProposalManagers–ExperiencedProposalTeamMembersKPMGProposalProcess•NoEstablishedOfficialProcessYet•Today’sProgramFocusesonWhatMakesaGoodProposal•FutureProgramWillFocusonImprovingtheProcess