吉林省养老地产运营模式研究

管理学硕士学位论文吉林省养老地产运营模式研究唐明丽吉林建筑大学2015年4月国内图书分类号：国际图书分类号：管理学硕士学位论文吉林省养老地产运营模式研究硕士研究生：唐明丽导师：刘薇教授申请学位：管理学硕士学科、专业：管理科学与工程所在单位：管理学院答辩时间：2014年6月授予学位单位：吉林建筑大学ClassifiedIndex:U.D.C:DissertationfortheMasterDegreeinManagementSTUDYONTHEOPERATIONMODEOFENDOWMENTREALESTATEINJILINPROVINCECandidate:Supervisor:AcademicDegreeAppliedfor:Speciality:Affiliation：DateofDefence:Degree-Conferring-Institution:TangMingliProf.LiuWeiMasterofManagementManagementScienceandEngineeringSchoolofManagementJune,2015JilinJianzhuUniversity-I-摘要随着吉林省进入人口老龄化社会，传统的养老方式已经不能满足日益增长的老龄人口的养老需求，养老地产应运而生，然而养老地产的核心是运营，所以，对吉林省养老地产运营模式的研究至关重要。本文首先研究了国外不同的养老地产运营模式，特别是美国、英国和日本的养老地产运营模式；然后提出吉林省养老地产运营存在的问题并对其分析，接着从政府方面、开发商方面以及消费者方面给出合理建议；最后，结合考虑吉林省的人口老龄化现状和发展趋势，并且根据自然环境和经济发展等因素，建立适合吉林省的养老地产运营模式，即混合式运营模式，包括“倒按揭”的经营方式，应用BIM技术进行信息管理和配备专业化的管理服务团队。此外，分析北京太阳城国际老年公寓、上海亲和源老年公寓和吉林省养老示范服务中心这三个国内养老地产的案例。文章采用定性分析与定量分析相结合的方法，对吉林省养老地产运营模式进行研究，在补充养老地产运营方面理论的同时，也为进一步研究养老地产运营模式起到推进的作用；其实践意义主要是为政府、开发商和消费者三方面能够协调发展，共同应对吉林省人口老龄化这一现实问题提供建议。为更好地应对吉林省人口老龄化起着积极的作用。关键词房地产；养老地产；运营模式；BIM技术-II-AbstractWiththeJilinprovinceenteredtheageingsociety,thetraditionalendowmentpatternhasbeenunabletomeetthedemandoftheagedgrowingelderlypopulation,endowmentrealestateemergeasthetimesrequire,However,thecoreofendowmentrealestateisoperation.So,ItisveryimportanttostudyontheoperationmodeofendowmentrealestateinJilinProvince.Thispaperfirstlystudiesontheforeigndifferentendowmentrealestateoperationmode,especiallytheendowmentrealestateoperationmodeofUSA,BritainandJapan;AndthenputsforwardtheexistingproblemsofendowmentrealestateoperationinJilinprovinceandanalysingit,andthenfromthegovernment,developersandestablishperfectservicesystemtogivereasonablesuggestions;finally,withtheconsiderationofJilinprovincetheageingofthepopulationstatusanddevelopmenttrend,andaccordingtothefactorsofthenaturalenvironmentandeconomicdevelopment,establishendowmentrealestateoperationmodeforJilinProvince,namelythehybridoperationmode,includingreversemortgagemodeofoperation,BIMtechnologytoinformationmanagementandequippedwithprofessionalmanagementserviceteam.Atthesametime,theanalysisofBeijingSunCityInternationalApartmentsfortheelderlyandShanghaiQinHeYuanelderlyapartmenttwodomesticendowmentrealestateoperationbusinesssuccessfulcase.Thearticleusesthecombinationofqualitativeanalysisandquantitativeanalysis,conductstheresearchtotheoperationmodeofendowmentrealestateinJilinProvince,supplementaryendowmentrealestateoperationtheorymeanwhileforthefurtherstudyofendowmentrealestatebusinessmodelplaysapromotingrole;thepracticalsignificanceismainlyforgovernment,developersandconsumersofthethreetocoordinatedevelopment,commoninrespondingtotheJilinprovincetheagingofthepopulationprovidesthesuggestionofthisrealisticproblem.HopetobeabletopromotetheeconomicdevelopmentofJilinProvince.Keywordendowmentrealestate;operationmodel;BIMtechnology-III-目录摘要...........................................................................................................................IAbstract.....................................................................................................................II第1章绪论................................................................................................................11.1研究背景及意义...........................................................................................11.1.1研究背景............................................................................................11.1.2研究意义............................................................................................21.2国内外文献综述...........................................................................................31.2.1国内文献综述....................................................................................31.2.2国外文献综述....................................................................................31.2.3文献的不足与可能的创新................................................................41.3课题来源及研究内容...................................................................................41.3.1课题来源............................................................................................41.3.2研究内容............................................................................................61.4技术路线.......................................................................................................7第2章养老地产相关概念及特性............................................................................82.1养老地产的概念...........................................................................................82.2我国养老地产现状........................................................................................92.2.1我国发展养老地产的必要性分析....................................................92.2.2我国养老地产的现状分析..............................................................122.3国外养老地产现状.....................................................................................142.4本章小结.....................................................................................................15第3章国外养老地产运营模式分析与借鉴.....................................