第四讲对消费者需求与购买行为的分析

GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware““””““””————““””————““””GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§§§§§§§§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware(Family)(Family)GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware“”“”“”“”GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware(SelfConcept)GeneratedbyFoxitPDFCreator©FoxitSoftware————PerceptionGeneratedbyFoxitPDFCreator©FoxitSoftware(Learning)“”“”“”“”“”“”GeneratedbyFoxitPDFCreator©FoxitSoftware(Learning)(Learning)—GeneratedbyFoxitPDFCreator©FoxitSoftware(Beliefs)(Beliefs)(Attitudes)(Attitudes)GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware(1)(1)GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware…………GeneratedbyFoxitPDFCreator©FoxitSoftware§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§§§§§§§GeneratedbyFoxitPDFCreator©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware©FoxitSoftware§§GeneratedbyFoxitPDFCreator©FoxitSoftware§§SWOTSWOT§§(())GeneratedbyFoxitPDFCreator©FoxitSoftware§GeneratedbyFoxitPDFCreator©FoxitSoftware