EstablishingBusinessRelations建立业务关系外

LiuYanpingUnitFourEstablishingBusinessRelationsContentsBriefIntroduction12345PracticeWritingSkillsSpecimenLettersUsefulSentencesI.BriefIntroduction出口商进口商建立贸易关系EstablishingTradeRelations询价MakingEnquiry报价MakinganOffer确定交易ConcludingaTransaction装运MakingShipment协商支付NegotiatingPayment索赔LodgingaClaim1.InternationalTradeActivityToestablishbusinessrelationswithprospectivedealersisoneofthevitallyimportantmeasureseitherforanewlyestablishedfirmoranoldonethatwishestoenlargeitsbusinessscopeandturnover.Nocustomers,nobusiness.¾WHYshouldacompanyestablishbusinessrelationswithothercompanies?I.BriefIntroduction¾HOWgetinformationaboutmerchantsabroad?1.Web2.Banks3.CommercialCounsellor‘sOffice商务参赞处4.ChambersofCommerceinforeigncountries国外的商会5.TradeDirectory贸易名录I.BriefIntroductionI.BriefIntroduction6.Advertisements7.Attendanceattradefairsandexhibitionsheldathomeandabroad出席国内外的交易会和展览会8.Mutualvisitsbytradedelegationsandgroups派贸易代表团（组）互访9.MarketInvestigations10.TheIntroductionfromBusinessConnections同行的引荐¾HOWgetinformationaboutmerchantsabroad?LiuYanpingUnitOneEstablishingTradeRelationsGuangzhouTradeFairChapter2EstablishingBusinessRelations™Businesswebsite™LiuYanpingUnitOneEstablishingTradeRelationsMutualvisitsbytradedelegationsII.WritingStepsAletter(FirstEnquiry)aimingatestablishingbusinessrelationsusuallyconsistsoffollowingsteps:Step1:Thesourceofthewriters’information说明客户信息来源，即如何取得对方的资料e.g.Wehaveobtainedyournameandaddressfrom…/Havingobtainedyournameandaddressfrom…,wearewritingyouinthehopeofestablishingbusinessrelationswithyou.Welearnfrom…thatyouareengagedandwellexperiencedinthelineof…II.WritingSkillsStep2:Thewriter’sintention:言明去函目的e.g.Wearewillingtoenterintobusinessrelationswithyou.Step3:Abriefintroductiontoyourbusinessscope,experienceandproducts:简单介绍公司业务，经验和产品e.g.WeareexperiencedinpushingthesalesoflightindustrialproductsII.WritingSkillsStep4:Thereferenceastoyourfirm’sfinancialpositionandintegrity;介绍公司的财务状况和商业诚信以供参考Step5:Expectationforcooperationandanearlyreply.结尾句，一般我们在开发信的末尾会写上一两句希望对方给与回应的语句。e.g.Welookforwardtoyourearlyreply/yourearlyreplyisappreciated.III.SpecimenLettersLetter1.AnExporterAskingtheBanktoIntroduceNewCustomers(出口商要求银行介绍业务伙伴）III.SpecimenLettersLanguagePoints：1.Bekeenlydesirousof:殷切期望2.enlargetrade3.haveconnectionswith:connectwithsb.有业务联系4.Beobliged:begrateful感激5.Inthislines在此行业III.SpecimenLettersLetter2.AnImporterIntroducingHimself（进口商自我介绍）III.SpecimenLettersLanguagePoints：1.Establishbusinessrelations(withsb.)e.g.Weexpressourdesiretoestablishbusinessrelationswithyourcompanyenterintobusinessrelations(withsb.)establishmentofbusinessrelations(withsb.)e.g.Wearewritingtoyoufortheestablishmentofbusinessrelationswithyou.havebusinessrelations(withsb.)2.EnquiryNote询价单enquiry询价pricelist价格单3.quotation报盘\报价单offerthelowestquotationIII.SpecimenLettersLetter3.AnImportertoanExporter（进口商给出口公司写信要求建立业务关系）III.SpecimenLettersLanguagepoints:1.1)Wehaveobtainedyournameandaddressfrom…2)Wehavecometoknowyournameandaddressfrom…3)Wehaveyournameandaddressfrom…2.atcompetitiveprices优惠的价格；具有竞争力的价格III.SpecimenLettersLetter4.AnExportertoanImporter（出口公司给进口商写信要求建立业务关系）III.SpecimenLettersLanguagePoints：1.addresstheletter写信addressor写信人addressee收信人2.Specializein专营e.g.Wespecializeintheexportoffood.3.Enjoygreatpopularity久享盛誉，广受欢迎III.SpecimenLettersLetter5.AskingtoMakeCreditEnquiryFromtheBank（向银行进行信用调查）III.SpecimenLettersLanguagePoints：1.Promotethesales:推销；促销2.Wewouldappreciateit感谢Wewouldbeobliged\grateful…3.Instrictconfidence严格保密III.SpecimenLettersLetter6.ReplytoLetterFive(1)对Letter5的答复（1）III.SpecimenLettersIII.SpecimenLettersLanguagePoints：1.Withrespectto:关于2.Wholesaler批发商dealer\retaildealer\retailer零售商3.Acreditline:贷款额度；信用额度4.Doanactivebusiness生意兴隆5.Foryourreference以供参考III.SpecimenLettersLetter7.ReplytoLetterFive(2)对letter5的答复（2）III.SpecimenLettersLanguagePoints：Settlement：结算internationalsettlement国际清算effectsettlement账目结算IV.UsefulSentences1.Weareastate-operatedcorporation,handlingtheexportofanimalbyproductsandwearewillingtoenterintobusinessrelationswithyourfirm.我们是国营公司，经营土畜产品出口业务，我们愿与贵公司建立业务关系。2.ThisistointroducethePacificCorporationasexportersoflightindustrialproductshavingbusinessrelationswithmorethan80countries.兹介绍太平洋公司，它是轻工业产品的出口商，与世界80多个国家有业务关系。3.Wewritetointroduceourselvesasexporteroffreshwaterpearshavingmanyyears’experienceinthisparticularlineofbusiness.IV.UsefulSentences3.特来函自我介绍，作为淡水珍珠的出口商，我们在这一业务方面有着多年的经验。4.Wetaketheopportunitytointroduceourselvesaslargeimportersoffertilizersinourcountry.请允许我们借此机会做个自我介绍，我们是本国一家大的化肥进口商。5.OntherecommendationofMerrs.Harvey&Co.,wehavelearnedwithpleasurethenameofyourcompany.由于哈维公司的推荐，我们高兴地得知贵公司的名称。6.Wetakethelibertyofwritingtoyouwithaviewtodoingbusinesswithyou.我们冒昧自荐，希望和你们做生意。IV.UsefulSentences7.ThroughthecourtesyofMr.Freemen,wearegiventounderstandthatyouareoneoftheleadingimportersofelectricgoodsinyourareaandwishtoenterintobusinessrelationswithus.承蒙弗利蒙先生介绍，我们得知贵公司是当地主要的一家电子产品进口商，且希望与我们建立业务关系。8.WehaveyournameandaddressfromTheJournalofCommerce.我们从《商贸日报》得知贵公司的名称和地址。9.Weexpressourdesiretoestablishbusinessrelationwithyourfi