中国饭店业报告（英文版）

New York  San Francisco  Boulder  Denver  Miami  Dallas  Chicago  Washington, D.C.  Weston, CT  Phoenix  Mt. Lakes, NJ   Vancouver  Toronto  London  Madrid  New Delhi  Singapore  Hong Kong  Sydney  São Paulo  Buenos Aires 2003HotelMarketOverviewChinaBeijing,Chengdu,Dalian,Guangzhou,Guilin,HainanIsland,HongKong,Shanghai,Shenzhen,Wuhan  Phil Golding, Associate Director Hubert Viriot, Senior Associate Lim Ai Yi, Associate  HVS INTERNATIONAL SINGAPORE 100 Beach Road #32‐04 Shaw Towers Singapore 189702 (65) 6293 4415 (65) 6293 5426 (fax) FOREWORDDearIndustryColleagues,Thehotelindustrychangesconstantly,andindustryprofessionalsmayfromtimetotimefinditchallengingtokeepupwiththeongoingdevelopments.AtHVSInternationalweendeavourtoprovideourindustrycolleagueswiththemostup-to-dateinformationonthedifferenthotelmarkets,tofacilitatethistaskofhotelinvestors,developersandoperators.WethereforepresentaseriesofAsianHotelMarketOverviews.Inthisreport,wewillconductathoroughanalysisofChinaandhighlightsomeofthemostimportanthotelmarkets.Eachmarketsectiondiscussesthefollowingaspects:•Marketprofile;•Accessibility;•Seasonalityandsegmentation;•Totalhotelsupplyandmarketperformance;•Five-starhotelsupplyandperformance;•Outlook.Wehopeyoufindthisinformationhelpful.ShouldyourequireanyfurtherinformationorifHVScanbeofanyassistance,pleasedonothesitatetocontactus.Yourssincerely,HVSInternationalSingaporeHVSInternationalTableofContentsTableofContents1.ChinaOverview.............................12.Beijing...................................83.Chengdu.................................144.Dalian...................................205.Guangzhou................................266.Guilin...................................327.HainanIsland..............................388.HongKong................................449.Shanghai.................................5110.Shenzhen.................................5811.Wuhan..................................64HVSInternationalChina’sHotelIndustry1HotelMarketOverview–ChinaWithatotalareaof9,326,410km²,thePeople’sRepublicofChinaisthethirdlargestcountryintheworldafterRussiaandCanada.ItisborderedbyNorthKorea,RussiaandMongoliatothenorth;Kyrgyzstan,Tajikistan,PakistanandIndiatothewest;andNepal,Bhutan,Myanmar,LaosandVietnamtothesouth.Chinastretchessome5,000kmacrosstheEastAsianlandmassinadramaticallyvariedconfigurationofbroadplains,expansivedeserts,andloftymountainranges,includingvastareasofinhospitableterrain.Theeasternhalfofthecountry,withalongseacoastandanumberofoffshoreislands,isaregionoffertilelowlands,foothillsandmountains,desert,steppes,andsubtropicalareas.ThewesternhalfofChinaisaregionofsunkenbasins,rollingplateaus,andtoweringmassifs,includingaportionofthehighesttablelandonearth.Chinaistheworld’smostpopulouscountrywithapproximately1.3billioninhabitants.HanChinesemakesupabout93%ofthepopulation;therestiscomposedof55differentethnicminorities.Approximately70%ofthepopulationisrural;however,theurbanpopulationisincreasingsignificantlyinlinewiththeeconomicdevelopmentofthecountry.About94%ofthepopulationliveonapproximately36%oftheland.ThepopulationisprimarilyconcentratedintheeasternpartofChinawiththemostdenselypopulatedareasincludingtheChangJiangValley,SichuanBasin,NorthChinaPlain,ZhuJiangDeltaandtheindustrialareaaroundthecityofShenyang.Ontheotherhand,thewesternregions,suchasInnerMongolia,Xinjiang,GansuandQinghai–whichcomprise55%ofthecountry’slandarea,containonly5.7%ofthepopulation.On12February1912,China’stwo-millennia-olddynasticsystemofimperialgovernmentwasbroughtdownwiththeabdicationofthelastManchuemperor,thechildPuyi.UndertheguidanceofSunYat-Sen,theleaderofthenationalistKuomintangparty,theRepublicofChinawasformed,withitscapitalhousedinBeijing.On1October1949,afteryearsofcivilwarbetweenthecommunistandtheKuomintangforces(followingtheJapaneseoccupation),MaoZedongformallyproclaimedthefoundationofthePeople’sRepublicofChinawhilstthedefeatedKuomintangforcesfledtotheIslandofCOUNTRYOVERVIEWPoliticalBackgroundHVSInternationalChina’sHotelIndustry2Formosa(Taiwan).Eversince,ChinahasbeenacommuniststateclaimingTaiwanasawaywardprovince.On8September1976,MaoZedongdiedbringingtoaclose30yearsof‘Maoism’.UndertheimpulsionofDengXiaopingChinabegana‘SecondRevolution’thatincludedareformoftheChineseCommunistPartyanditspoliticalactivities,areformofthegovernment’sorganisation,theeconomyanddefence,andculturalandartisticreforms.ThesereformswereundertakentorealisethebroadgoaloftheFourModernisationsannouncedbyPremierZhouEnlaiin1975(themodernizationofindustry,agriculture,scienceandtechnology,andnationaldefence)andtobringChinaintothecommunityofadvancedindustrialnationsbythestartofthenewmillennium.Asaresultofthesereforms,Chinaexperiencedstrongeconomicgrowthduringthepasttwodecades.Thesereformswererewardedin2001whenChinaenteredtheWorldTradeOrganisation(WTO).InNovember2002,VicePresidentHuJintaotookoverpresidencyoftherulingCommunistPartyandbecameChina’snewpresidentattheNationalPeople’sCongress.Theparliamentalsoelectedanewpremier,WenJiaBao,andseveralnewseniorministers.Headin