酒店管理 英文

PLEASESCROLLDOWNFORARTICLEThisarticlewasdownloadedby:On:14May2010Accessdetails:AccessDetails:FreeAccessPublisherRoutledgeInformaLtdRegisteredinEnglandandWalesRegisteredNumber:1072954Registeredoffice:MortimerHouse,37-41MortimerStreet,LondonW1T3JH,UKJournalofTeachinginTravel&TourismPublicationdetails,includinginstructionsforauthorsandsubscriptioninformation:~content=t792306981CurrentConventionCourseOfferingsattheTop25RankedHospitalityManagementUndergraduatePrograms:AnAnalysisofObjectives,InstructionalDelivery,andAssessmentMethodsKellyVirginiaPhelana;RaphaelR.Kavanaughb;JulineE.Millsc;SooCheong(Shawn)JangbaTexasTechUniversity,Lubbock,Texas,USAbPurdueUniversity,WestLafayette,Indiana,USAcUniversityofNewHaven,WestHaven,Connecticut,USATocitethisArticlePhelan,KellyVirginia,Kavanaugh,RaphaelR.,Mills,JulineE.andJang(Shawn),SooCheong(2009)'CurrentConventionCourseOfferingsattheTop25RankedHospitalityManagementUndergraduatePrograms:AnAnalysisofObjectives,InstructionalDelivery,andAssessmentMethods',JournalofTeachinginTravel&Tourism,9:1,37—62TolinktothisArticle:DOI:10.1080/15313220903042038URL:::37–62,2009Copyright©Taylor&FrancisGroup,LLCISSN:1531-3220print/1531-3239onlineDOI:10.1080/15313220903042038WTTT1531-32201531-3239JournalofTeachinginTravel&Tourism,Vol.9,No.1-2,Jul2009:pp.0–0JournalofTeachinginTravel&TourismCurrentConventionCourseOfferingsattheTop25RankedHospitalityManagementUndergraduatePrograms:AnAnalysisofObjectives,InstructionalDelivery,andAssessmentMethodsCourseOfferingsattheTop25UndergraduateProgramsK.V.Phelanetal.KELLYVIRGINIAPHELANTexasTechUniversity,Lubbock,Texas,USARAPHAELR.KAVANAUGHPurdueUniversity,WestLafayette,Indiana,USAJULINEE.MILLSUniversityofNewHaven,WestHaven,Connecticut,USASOOCHEONG(SHAWN)JANGPurdueUniversity,WestLafayette,Indiana,USAInanefforttokeepabreastofconventionindustrydemandsforamorequalifiedworkforce,somehospitalityandtourismunder-graduateprogramshaveimplementedcoursestopreparestudentsforemploymentinthebusiness.However,limitedinformationexistsregardingthecontentandqualityoftheseprogramsandwhethertheyaredesignedtoadequatelymeettheneedsoftheindustry.Thiscurrentstudyevaluatestheconventioncourseofferingsatthetop25rankedhospitalityandtourismunder-graduateschools(Brizek&Khan,2002).Courseobjectives,assessmentandteachingmethods,topicsofinstruction,andtext-bookswereanalyzedusingnonparametricstatisticsandCAT-PACsoftwaretodeterminethesimilaritiesanddifferencesamongthevariouscourseofferings.ResultsrevealedstatisticallysignificantdifferencesamongcoursescharacterizedasGeneralReceivedJune17,2008;acceptedOctober13,2008AddresscorrespondencetoKellyVirginiaPhelan,Restaurant,HotelandInstitutionalManagementDepartment,TexasTechUniversity,2500Broadway,Lubbock,TX79409,USA.E-mail:[e-mail]:05:2514May201038K.V.Phelanetal.MICE(Meetings,IncentiveTravel,Conventions,Events)Industry,ConventionandMeetingPlanning,andEventManagement.LimitationsandsuggestionsforfutureresearchinconventioneducationareprovidedKEYWORDSMICEeducation,conventionmanagement,eventmanagement,curriculumassessment,Bloom’sTaxonomyINTRODUCTIONTheglobalizationofmanycorporations,theemphasisuponhumaninteractioninatechnologicallyadvancedage,andthevalueplacedoncontinuingeducationhaveresultedintheexpansionoftheconventionandeventmarketinrecentdecades.Conventionsandeventscontributeover$122billionannuallyindirectspendingtotheU.S.economy(“2006meetings,”2006).Parallelingthisgrowthisthedevelopmentofconven-tioneducationprogramsandcurriculaaimedatpreparinggraduatesformanagerial-levelemploymentintheindustry.Theeconomicimpactoftheconventionsegmentlendscredencetotheneedtoeducatefuturemanagerstofulfillpositionsinthisfield.Theneedforcontinuedtrainingoffutureconventionmanagershasbeenrecognizedbyhospitalityedu-cators,resultinginuniversitiesnowofferingbaccalaureateandgraduate-levelcoursestofillthisniche.Manypostsecondaryacademicinstitutionsarenowinvolvedina“race”todevelopcoursesinthisareainanefforttomeetthedemandofemployersaswellasstudentswithaspirationstoenterfull-timeMICEpositionsupongraduation.However,littleresearchexistsregardingtheeffectivenessoftheinstructionbeingofferedbytheseprograms.Further,nocurrentstudydetailswhathospita