婚纱会展策划英语

shengzhenNIKEcompanyPureLondoninternationalclothingexhibitionPlanCATALOGE一、INTRODUCTION--------------------------------------------------4二、ANALYISEOFBACKGROUND---------------------------------------4（一）、PRODUCTS---------------------------------------------------5（二）、VISITOR----------------------------------------------------5(三)、persons----------------------------------------------------5三、OBJECTIVES------------------------------------------------------（一）、PROMOTE------------------------------------------------------6（二）、EXPENDTERMINALCLIENT---------------------------------------6（三）、GOINGINTOMARLET-----------------------------------------四、ARRANGEMENT-----------------------------------------------------7（一）、BEFORETHEMEETNG---------------------------------------------71．BARPREPAREMENT------------------------------------------------72.INVITATIONANDTACTICS------------------------------------------7（二）、DURINGTHEMEETING---------------------------------------------81．PROMOTION------------------------------------------------------82.MEDIA----------------------------------------------------------8（三）、ENDOFTHEMEETING---------------------------------------------8（四）、MATERALS-----------------------------------------------------81．PROPAGATE------------------------------------------------------82．QUOTATION------------------------------------------------------93.SERVICE--------------------------------------------------------9（五）、RESULTS----------------------------------------------------9（六）、BUDGET-------------------------------------------------------9(七)、DETAILS------------------------------------------------------9一、INTRODUCTIONPureLondoninternationalclothingexhibitionistheEuropeanfamousFashionshow,bytheBritishEmapFashionandGermanyIgedocoalition,hasbecomeagreateventintheEuropeanclothing.InternationalwomenswearshowsPureLondonLondontwiceayear,inFebruarytofallandwinterclothingdisplay,showthespring/summerdressinAugust.PurehasbeenwiththePremierexhibitionheldinthepast,women'sclothingexhibitionPremieristhemodernandthestandard,Pureforcontemporaryanddesignersdesignwomenswearshows（一）、PRODUCTSFIRST:SECOND:THIRD:FOURTH:（三）、visitors（1）opponents：guangzhouYIKElicompanyGuangzhouNUOAISIcompany（2）media；（3）retail；（4）others；（四）、personsgeneralManager:geqiongSaleswoman:zhangzhencongAccountant:wangyuxiP&Rmanager:cuichunmeiH&Rmanager:renhaoran四、ARRANGEMENT（一）、1、Exhibitorsgoalsusuallyhavethefollowing:establish,maintaincompanyimage;toopenupthemarketandfindnewcustomers;introducingnewproductsorservices;lookingforagents,wholesalersorinvestmentpartners;salestransactions;researchanddevelopmentofnewproductstolocalmarket,etc..2、Relatedenterprisescanreceivethegoodfieldsalesandpublicityeffect,canpromotepublicawarenessofthebrandandthelike;（二）、1、Toattractthegeneralpublictounderstand,participateinactivities,understandingofconsumerpsychology,consumerhabits;2、Thehugenumberofpeople,customerinteraction,establishgoodcommunication,WeddingExpofurther,bycustomersarewillingtoparticipateintheformoflovetoseeandheartheactivities,sothatcustomersinthehappylaughtermetinbusiness.Rememberthebusiness;（三）、1、Tooccupyafavorablepositioninthefiercemarketcompetition,theweddingindustryalliancebenefitstolongforallpartiestobringgoodsalesperformance.2、Toenhancethebrandvalue,soastoobtainmoreprofit;三、ExhibitionarrangementsTime：Date:February2014-9place:Exhibitionvenue:LondonConventionCentreexhibitionWorkitemsScheduleHeadBeforetheshow1、Decidedtojointheexhibition2、selectexhibitsandexhibitors3、planprintinginformationondisplay.Selectedadvertisingagencytoarrangeinformationprint4、Determinebudget5、5,developmentofdetailedplansfortheworksondisplay6、internalreviewofdesign7、Senddesignexhibitionreview8、scheduledflights,insurance9、dateofselectedtransportcompanies,arrangetransportationtransportationofexhibitiongoods10、scheduled4temporaryhiring,andtraining11、sentalettertoinvitedirectlytopotentialcustomersvisitingthebooth12、byNanningChinaexhibition2013/12/03—2013/12/052013/12/06—2013/12/092013/12/10—2013/12/172013/12/18--2014/12/202013/12/20—2013/12/252013/12/26--2013/12/302014/1/01—2014/1/032014/1/08—2014/1/102014/1/11—2014/1/132014/1/16—2014/1/182014/1/10-2014/1/182014/1/17—2014/1/20Company'sBoardofDirectorsA、ESSAAASSKKKKACCAservicelimitedpackageboothExhibitionwork1、Productdemo2、dailystatistics,maintenance3、exhibitandfinishing4、exhibitactivityarrangement2014/1/21—2014/1/26BEAAAftertheexhibition1、shippingproductsbacktoarrangement2、agentstracedby3、siteoffollow-upreports4、theshowcutfromscenesoffieryCDs,imageintegrationandpackaging2014/1/26—2014/1/282014/1/26—2014/1/272014/2/1—2014/2/032014/2/05—2014/2/08ACSSHHDetailedarrangements（一）、Beforetheshow1．Standpreparation:1）determinationofthetheme:beautifulmoment,eternallove2）boothtodetermine;3）boothlayout:printingpasteKTBoard,showtabledisplayproducts,simplefurnishedguestreceptionarea.2.Dealerinvitedandstrategies:1、personnelinadvancebysendinganinvitationbythechannelmethodabouttheintentionsofvendorstoparticipateintheexhibition,2）canpreparesomegiftsthatcanbesp