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Unit9AdvertisementSlogansTheeasiertoremember,thebetter.advertisement/dˈvɜ:taɪsmənt/n广告advertising/ˈædvətaɪzɪŋ/n.做广告Advertiser/ˈædvətaɪzə(r)/n.广告商slogan/ˈsləʊgən/n.标语space/speɪs/n.空间obey/əˈbeɪ/v.服从thirst/θɜ:st/n.口渴promotion/prəˈməʊʃn/n宣传,促销commercial/kəˈmɜ:ʃ/adj.商业的,商务的fashionshow时装表演paint/peɪnt/V.绘画exhibition/ˌeksɪˈbɪʃn/n.展览everywhere/ˈevriweə(r)/adv.处处radio/ˈreɪdiəʊ/n.收音机wherever/weərˈevə(r)/conj.无论TextAppreciation1Advertisingisanimportantwayofpromotionincommercialbusiness.Whatisanadvertisement?Advertisementsareusedtosendcommercialinformationaboutsomecommodiesorservicestothepublic.广告已经成为一种要的商业促销手段(方式)。那么,什么是广告呢?广告就是被用来发送商业信息给大众,这些信息是关于商品或者服务的。KeyPhrases:animportantwayofareusedtosend....toKeyPhrases:fashionshowtobeheldput...onthebackofTextAppreciation2IfafashionshowistobeheldonSunday,andyoupaintasignsayingFashionShowcomingtotheExhibitionCentoronSaturday,thatisanadvertisement.Ifyouputthesignonthebackofanelephantandwalkitintotown,thatmeansyouaredoinganadvertisingpromotion.如果一场时装秀要在周六举行,那么你就可以绘画出一个标牌,上面写着:时装秀即将于星期六在会展中心举办。如果把这样的标牌放在大象的后背上,并且去镇上走一圈,那就意味着你正在做一次广告促销。KeyWords:Advertisingisbringingproductsorservicestotheattentionofpotentialandcurrentcustomersbymeansofsendingbrochures,flyersormails,showingpostersornewspaperads,makingradio,TVortheInternetcommercialsandsoon.广告带给潜在顾客带来商品和服务的信息,它是通过发送小册子,传单或者电子邮件,海报,报纸上的广告,制作无线电台,电视或者网络商业广告等等。bring...to...theattentionof...bymeansof...andsononTextAppreciation3SummariseKeyWords:texttexttext1.animportantwayof2.areusedto3.send....to4.thepublic5fashionshow6tobeheld7.put..onthebackof..8.bring...to...9.theattentionof...10.bymeansof...11.andsonon(a)一种重要的手段(b)被用来做...(c)发送给...(d)大众(e)时装表演(f)将被举行(g)放在后面(h)把....带到某地来(i)...的注意(j)通过....手段(k)等等1.animportantwayof一种重要的手段Advertisementisanimportantwayofpromotionincommercial.2.be(are)usedtodo被用来做....Advertisementsareusedtosendinformationtothepblic.3.send...to....把...送给....Isendalettertoyou.Hesendsanadvertisementtothepublic.4.tobeheld将被举行AfashionshowistobeheldonSunday.5.bymeansof....通过某种方式Iworkhardbymeansofreadingmoreandpractisingmore.TextReferenceRules:1.内容将同学们分成两组,比赛内容为本节课单词与词组英汉互译。2.每组选出两人,一人做出相应动作,一人猜出词义,可以用汉语解释,但是解释内容不能包含该单词的汉字,读音相同也不可以。3.每组比赛时间为2分钟,两分钟内答词最多者获胜。可以有并列获胜者。奖励为本节课小礼物。4.本组其他组员不能做暗示,对方也不能做出提示,否则将分数加在本组上。GameTime大象广告到处广告语标语展览时装表演空间宣传大象广告到处广告语标语展览时装表演空间宣传1WarmingUp2Learningwords3Text4WordsGamesContentsHomework:Towritefivetimesperword&sentenceToreadthefollowingtext.
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