会展英语Unit 6 Dismantling and Follow-up Contacts

EnglishforExhibitionandConference高职高专实训课教材Unit6DismantlingandFollow-upContactsUnitObjectivesAfterstudyingthisunit,youwilllearn:Asanorganizer:howtoassistexhibitorstomoveout;howtoacquirefeedbacksfromexhibitors.Asanexhibitor:howtodismantledisplayitems;Howtomakefollow-upcontacts;howtoexpressgratitudetocustomersandtheorganizer.PartIOrganizer’sDiaryDuringthisperiod,Iwill:•assistexhibitorsindismantlingtheirboothitemsaftertheexhibition;•safeguardtheexhibitionvenueandexhibitors’personnelandmaterials;•designaquestionnairetoreceivefeedbacksfromvisitorsandexhibitors.exhibitionsummaryreportexhibitionanalysisfollow-upbylettersTask1Vocabulary:Lookatthepictures.Workwithyourpartnerandwriteoutthepost-showactivities.I.Lead-inPracticefollow-upbyphonecallsgatheringfeedbackbyquestionnairesboothdismantlingTask1Vocabulary:Lookatthepictures.WorkwithyourpartnerandwriteoutthecompleteEnglishnamesoftheexhibitionbuildingsorlogos.I.Lead-inPracticeI.Lead-inPracticeTask2Brainstorming:Workingroups.Discusswithyourclassmatesaboutthepost-showworkforanorganizerbasedonTask1.☆Dismantling☆Questionnaire☆Feedback☆Exhibitionanalysis☆ExhibitionreviewTask2Brainstorming:Workingroups.Discusswithyourclassmatesaboutthepost-showworkforanorganizerbasedonTask1.I.Lead-inPracticeDismantlingDismantlingtheboothassoonastheshowisover.Displaysandproductsshouldbemovedoutofthevenueinsettime.QuestionnaireDistributingquestionnairetoexhibitors,buyersandvisitorsFeedbackGatheringfeedbackbyanalyzingthequestionnaireExhibitionanalysisAnalyzingthegainsoftheexhibitionExhibitionreviewSummarizingtheexhibitionasawholeII.ReadingPassage1Post-showWorkforanOrganizer•effectiveness:n.thequalityofbeingabletobringaboutanexpectedresult有效性•survey:v.toaskalargenumberofpeoplequestionsinordertofindouttheirattitudesoropinions调查•assess:v.tojudgetheworthofsomething评定，评估•follow-up:n.anactivitythatcontinuessomethingthathasalreadybegunorthatrepeatssomethingthathasalreadybeendone后续工作II.ReadingPassage1Post-showWorkforanOrganizer•dedicated:adj.givingentirelytoaspecificperson,activity,orcause专注的•statistics:n.adatumthatcanberepresentednumerically统计，统计数•credibility:n.thequalityofbeingbelievableortrustworthy确实性，可靠•reiterate:v.tosay,state,orperformagain重申II.ReadingTask1Readthetextandfillintheformbelowwiththeinformationfromthetext.Post-showWorkforanOrganizerEvaluatingtheEffectivenessFollowingupwithExhibitorsSurveying___________Reconnecting________________Analyzing___________Beinghelpful________________Assessing___________Sending____________________Comparing__________Demonstrating_______________II.ReadingTask1Readthetextandfillintheformbelowwiththeinformationfromthetext.Post-showWorkforanOrganizerEvaluatingtheEffectivenessFollowingupwithExhibitorsSurveyingvisitorsandstandpersonnelReconnectingexhibitorsAnalyzingtheresultfromkeyindicatorsBeinghelpfulwhentheexhibitorsneedanyanalyticalstatisticsfromthisexhibitionII.ReadingTask1Readthetextandfillintheformbelowwiththeinformationfromthetext.Post-showWorkforanOrganizerEvaluatingtheEffectivenessFollowingupwithExhibitorsAssessingtheeconomicandnon-economiceffectSendingtherequiredinformationComparingtheresultagainstthesetgoalsandpreviousexhibitionDemonstratingyourspeedinessandabilitytokeepyourwordII.ReadingTask2Readthetextagainandanswerthefollowingquestions.1.Whatshouldanorganizerdotoevaluatetheeffectivenessoftheorganizingoftheexhibition?Designaquestionnairetosurveyvisitorsandstandpersonnel.Analyzekeyindicatorssuchasthenumberofvisitors,exhibitorsandcontractssigned.2.Whyshouldanorganizerfollowupwithexhibitorsaftertheshow?Tomakesuretheshowisproductive.II.ReadingTask2Readthetextagainandanswerthefollowingquestions.3.Whyistimesocrucialforpost-showworkfororganizers?Firstlytheorganizerswanttoshowtheclientstheirdedication.Secondly,theywanttheirpositiveimagetobeeasilyrecalledandtocontinuethehelpful,eagerimpressiontheyhavealreadycreated.4.Whatshouldanorganizerdowhenexhibitorsneedstatisticalinformationfromtheexhibition?Anorganizershouldbehelpfulandmakeitapost-showprioritytogivethemtherequiredinformation.II.ReadingPassage2Post-showDismantling•dismantle:v.totakeapartintoconstituentpieces;theactoftakingapart拆除；撤展•move-out:thedatespecifiedbyshowmanagementfordismantlingexhibits退场撤离时间；撤展期•releaseform:theformtoliberatesomeoneorsomething放行条•accessible:adj.capableofbeingreached可得到的，可进入的II.ReadingTask1Readthetextandfillintheblankswiththegivenwordsaccordingtothecontext.1.dismantled2.movedout3.products4.exhibitors5.delay6.venueII.ReadingTask2Readthetextagainandanswerthefollowingquestions.1.Whyshouldexhibitanddisplaymaterialsstillbekeptwhentheshowisover?Becausetheycanbereusedforfutureexhibitions.2.Cananexhibitorgiveawayitsproductsattheendoftheshow?No.Thiscausesembarrassingdelayandunnecessaryconfusion.3.Whatmighthappenifanexhibitor’sreleaseformislost?Itcanbeusedwronglyandcausepropertyloss.III.SampleStudyAcustomersatisfactionquestionnaireisasimple,productivetooltoaidanorganizationinobtainingconstructivefeedbackfrombothexistingandpotentialcustomers.Feedbackfromthetargetaudiencecoulddeterminew