我国快递物流业的发展现状与前景分析

I湖南涉外经济学院本科毕业论文（设计）题目我国快递物流业的发展现状与前景分析作者杨晶学院管理学院专业物流管理学号104305211150010指导教师杨光华二〇一四年五月十七日I湖南涉外经济学院本科毕业论文（设计）诚信声明本人声明：所呈交的本科毕业论文（设计），是本人在指导老师的指导下，独立开展工作所取得的成果，成果不存在知识产权争议，除文中已经注明引用的内容外，本论文不含任何其他个人或集体已经发表或创作过的作品成果。对本文工作做出重要贡献的个人和集体均已在文中以明确方式标明。本人完全意识到本声明的法律结果由本人承担。本科毕业论文（设计）作者签名：二○一四年五月十七日II摘要近几年来，随着电子商务的快速发展，快递行业日益深入到普通消费者的心中，逐渐成为人们所关注的问题。由于我国快递物流业处于初始阶段，因此在资金规模、产品营销、品牌构建、和成本控制等方面都与国外快递物流业巨头存在很大差距。因此，面对日益激烈的竞争局面，如何提高我国快递物流企业的管理水平，如何在激烈的竞争中求得生存和发展，成为我国快递物流业进一步发展面临的严峻课题。本文首先阐述了快递物流业兴起的背景、发展的意义及其研究内容和方法，接下来解释了快递行业的内涵、特点、种类及其运作流程，列出了我国快递物流业发展的历程、总体状况及所存在的问题，并在此基础上提出了我国快递物流业的发展趋势和对策分析，最后运用案例分析法，以快递物流企业顺丰为例，对我国快递物流行业的发展现状以及前景进行了典型性地分析。本文的研究为中国快递物流企业更好的应对国外快递巨头的扩张提供了参考，并对今后中国快递物流业以的发展起到了很好的指导作用。关键词：快递业；现状与对策；发展趋势；顺丰快递IIIABSTRACTInrecentyears,withtherapiddevelopmentofelectroniccommerce,thecourierindustryincreasinglyisintotheordinaryconsumerheart,andhasbeendeeplyrootedintheheartsofthepeople.Thecapitalscale,capacityexpansion,costcontrol,brandvalue,technologyandtalentresourcesofourcountryexpresslogisticsindustryhasabiggapcomparedwithforeignlogisticsgiants,duetothelatestarting.Therefore,inthefaceofincreasinglyfiercecompetition,howtoimproveourcountryexpresslogisticsmanagementlevelofenterprisesandhowtosurviveanddevelopinthefiercecompetitionbecomeourcountryexpresslogisticsindustryfacingthegrimtaskoffurtherdevelopment.Thisarticlefirstexpoundstheriseoftheexpresslogisticsindustrydevelopmentbackground,significanceandresearchcontentsandmethods.Andthenexplainsthemeaning,characteristics,typeandoperationprocessofexpressindustry,andlistscourse,developmentgeneralsituationandexistingproblemsofourcountryexpresslogisticsindustry,onthebasisofwhichthisarticleputsforwardthequestionChina'slogisticsindustryandcountermeasure.Finally,usingcaseanalysis,wetaketheexpresslogisticsSFasanexampletoanalysethedevelopmentstatusofChina'slogisticsindustryandtheprospects.ThisstudyprovidesreferenceforChineseexpansionoflogisticsenterprisestobettercopingwiththeforeignexpressgiant,andplayingaverygoodroleinguidingforthedevelopmentofChinaexpresslogisticsindustryinthefuture.Keywords:expressindustry;presentsituationandcountermeasures;thedevelopmenttrend;SFexpress湖南涉外经济学院本科生毕业论文（设计）IV目录诚信声明................................................................................................................I摘要......................................................................................................................IIAbstract.................................................................................I错误!未定义书签。第一章前言.......................................................................................................11.1研究背景与意义........................................................................................................11.1.1研究背景............................................................................................................11.1.2研究意义............................................................................................................11.2文献综述....................................................................................................................11.3研究内容与方法........................................................................................................21.3.1研究方法............................................................................................................21.3.2研究内容............................................................................................................3第二章我国快递行业的相关概述...................................................................42.1快递业的概念及特点................................................................................................42.2快递行业的种类........................................................................................................42.3快递行业的一般运作流程........................................................................................4第三章我国快递行业的现状分析...................................................................63.1我国快递企业的发展历程........................................................................................63.2我国快递企业发展的总体状况................................................................................63.3我国快递企业存在的问题........................................................................................7第四章我国快递物流业的发展前景..........................................错误!未定义书签。4.1我国快递业的发展趋势分析.....................................................错误!未定义书签。4.2我国快递物流企业的SWTO分析.........................................................................104.3加快我国快递物流业发展的对策..........................................................................12第五章顺丰快递的发展现状及前景分析.....................................................135.1顺丰快递物流公司概况..........................................................................................135.2顺丰快递的发展现状.................................................................错误!未定义书签。5.2.1顺丰快递的企业战略......................................................................................135.2.2顺丰快递的经营模式...........................................................