08.玩转大学PPT高档模板-毛玻璃风格模板

THESTARTUPEXPERIENCEUXcomponentsinsidestartupsUXSpeakeasyJuly2013JohnStrottJOHNSTROTTUXDesignerUXWITHOUTUXTwocorecomponentstoastartupthatareusercentered.VISIONSTATEMENT&MINIMUMVIABLEPRODUCTVISIONSTATEMENTAshortsentencedefiningtheorganization’spurposeandvalues.“YOUPRESSTHEBUTTON,WEDOTHEREST”“YOUPRESSTHEBUTTON,WEDOTHEREST”GeorgeEastman,FounderofEastmanKodakCompanyKEYSTOCREATINGAVISIONSTATEMENTKEYSTOCREATINGAVISIONSTATEMENT•ItaddressesarealneedKEYSTOCREATINGAVISIONSTATEMENT••ItaddressesarealneedItissimpleKEYSTOCREATINGAVISIONSTATEMENT•••ItaddressesarealneedItissimpleItisuniqueKEYSTOCREATINGAVISIONSTATEMENT••••ItaddressesarealneedItissimpleItisuniqueItservesasaguidinglight•Itservesasaguidinglight•ItservesasaguidinglightASTARTOSAILYOURSHIPBYJesseJamesGarret,AuthorofTheElementsofUserExperienceTHEVISIONDRIVENSTARTUPISAUXDRIVENSTARTUPMINIMUMVIABLEPRODUCTAnMVPhasjustthosefeaturesthatallowtheproducttobedeployed.EXAMPLESNickWoodman,FounderofGoProwithMVPEXAMPLESTestshotfromGoProMVPEXAMPLESGoProproductassortmentEXAMPLESKellySlaterw/GoProHerocameraKEYSTOCREATINGAMVP•WritetheuserstoryKEYSTOCREATINGAMVPAsa___,Ineedto___soIcan___.AsadedicatedUXspeakeasymember,Ineedtoinviteotherstoanearbypub,soIcancontinuedrinking&talkingUX.••WritetheuserstoryMaptheinteractionsKEYSTOCREATINGAMVPLoginLocateSettimeTellpeople*NotanactualstepNothingnearbyIcanmakeitIcan’tmakeitBooked•••WritetheuserstoryMaptheinteractionsIdentifyemotionsKEYSTOCREATINGAMVPLoginLocateSettimeTellpeople*NotanactualstepNothingnearbyIcanmakeitIcan’tmakeitBookedLoginLocateSettimeTellpeople*NotanactualstepNothingnearbyIcanmakeitIcan’tmakeitBookedLoginLocateSettimeTellpeople*NotanactualstepNothingnearbyIcanmakeitIcan’tmakeitBooked••••WritetheuserstoryMaptheinteractionsIdentifyemotionsSimplifyitKEYSTOCREATINGAMVPLoginLocateSettimeTellpeople*NotanactualstepNothingnearbyIcanmakeitIcan’tmakeitBookedLocateTellpeopleIcanmakeitLocateTellpeopleIcanmakeit•••••WritetheuserstoryMaptheinteractionsIdentifyemotionsSimplifyitValidateitKEYSTOCREATINGAMVPHowdoesthissweaterlookonme?Isthereaproducthere?Doesitexistelsewhere?IsthisMVPexciting?KEYSTOCREATINGAMVPWritetheuserstoryMaptheinteractionsIdentifyemotionsSimplifyitValidateitITSTIMETOBUILD,LAUNCH,TEST&ITERATELEANUXJeffGothelf,AuthorofLeanUXConceptPrototypeValidateinternallyTestexternallyLearnIterateTHEMVPDRIVENSTARTUPISAUXDRIVENSTARTUPTHEMVPDRIVENSTARTUPISAUXDRIVENSTARTUPTHEVISIONSTATEMENT&MVPAREUSERFOCUSEDItsuptotheteamtokeeptheUXmomentumgoing.REFERENCES&CREDITSAlexaAndrzejewski(@ladylexy),Cofounder&CEOofFoodspotting://(@jjg),AuthorofTheElementsofUserExperience(@willdayble),Authorof4)MinimumViableProduct(@jboogie),AuthorofLeanUXleanuxbook.com,!@MrJohnnyLane