The-Commercial-Opportunities-and-Challenges-of-E-C

黑龙江外国语学院2015-2016学年第1学期Term12015-2016AcademicYearHeilongjiangInternationalUniversity国际贸易实务大作业Import&ExportPracticesCoursework评阅结果Finalmark评阅人Examiner课程名称（Subject）：国际贸易实务系别(Department):英语系专业(Major)：2013级商务英语姓名(Name)：学号(Student’sNumber)：BC131注意事项（Notes）1.学生需将上述有关项目填写清楚2.字迹要清楚，保持页面清洁。3.交作业时请将本页和作业要求一起上交，作业要求在封面下一页装订，左侧装订。1、Studentsshouldfillintheinformationappropriately.2、Keepthehandwritingclearandthepagetidy.3、Studentsshouldhandinthiscover,thequestionpageandtheiranswerstogether,leftbound.黑龙江外国语学院2015-2016学年第1学期Term12015-2016AcademicYearHeilongjiangInternationalUniversity大作业（Coursework）课程名称（Subject）：国际贸易实务使用范围（Targetgroup）：2013级商务英语1-7班Tasks:Youarerequiredtocomplete2tasksinthiscoursework:Task1:Writeanessayononeofthefollowingtopicswithnolessthanof1500words:(1)AnalysisontheNewTrendofTradeProtectionism(2)ThinkingonExploitingMarketforMinorEnterprises(3)AnalysisontheApplicationofTradeTermsofIncoterms2000inInternationalTransaction(4)AnalysisontheRisksandCountermeasuresofOceanBillofLading(5)TheCommercialOpportunitiesandChallengesofE-CommerceforChineseForeignTradeEnterprisesYouressaywillbemarkedaccordingtothefollowingaspects:contents,languageusing,andespeciallyyourownideas,anyplagiarism(repetitionrateover20%)willbemarkedzero.Task2:CaseStudy:Readthefollowingcaseandanswerthequestionbelowwithnolessthan300words.In2010,anexportcompanyXfromChinasignedacontractunderCIFwithacompanyYfromUSA,sellingsetsofhandcrafts.Inthecontract,itstipulatedthatthepackagewillbesuppliedbyYfreeofcharge.Whenitwasthreemonthbeforethedeliverytime,XfaxedY:“Cargoesavailable,pleaseprovidepackagesasap”.ButYdidn’treply.AfteramonthXfaxedagainstating:“cargoesarealreadyavailable,desperatelyinneedofpackages,otherwisewecannotmakeshipmentontime”.Ydidn’treplyneither.AfewdayslaterYsentarepresentativefromitsChinabranchtocheckthecargo.Undergivensituation,hesaidthepackagehadfailedtobeprinted,andthecompanywouldnotprovidethem,thusitcouldbesettledonX’sown.Thenhesuggestedtousetheunprintedcorrugatedboardcartonasthecargopackage.Accordingtohissuggestion,Xproducedthecartonsandmadethempackedtobeshipped.黑龙江外国语学院2015-2016学年第1学期Term12015-2016AcademicYearHeilongjiangInternationalUniversityHowever,Ysentasuddenfaxjustonemonthbeforethestipulatedshipmenttime,remarking:“ThesesetsofcargoesshouldyetstillusethepackageprovidedbyY”.butXfaxedtoretort:“Thecargohasbeenpackagedaccordingtoyourrepresentative’ssuggestion,ithasbeenstowedtobeshipped.Thereforethepackagecannotbechanged.”YrepliedtoacknowledgethattheChineserepresentativeagreedtouseX’spackageoutofgoodwill,withthepurposetosolveproblemthen.ButnowY’srelatedclientinsistedusingtheirownpackage,itwastheirveryhopethatXcouldunderstandandcooperate,yettheeconomiclosscouldnotbecoveredbyY.Yalsosaidthatthepackagemustbechanged,otherwisetheywouldnotperformthecontract.Underallthesecircumstances,XconsideredYanregularandimportantcustomer,andshouldkeepalong-rungoodrelationshipwiththem,asaresult,agreedY’sdemandtochangethepackage.黑龙江外国语学院2015-2016学年第1学期Term12015-2016AcademicYearHeilongjiangInternationalUniversityTheCommercialOpportunitiesandChallengesofE-CommerceforChineseForeignTradeEnterprisesAbstract:Withtheincreasingcompetitionintheinternationaltrademarketandthearrivaloftheeraofelectroniccommerce,therearebigopportunitiesandchallengesforChineseforeigntradeenterprises.Thedevelopmentofelectroniccommercehasagreatinfluenceontheinternationaltradeenvironment,inordertoenhancethecompetitivenessofforeigntradeenterprisesintheinternationalmarket,thedevelopmentofe-commercehasbecomeatrendandneed.ThispaperdiscussestheopportunitiesandchallengesthatChina'sforeigntradeenterprisesarefacingintheprocessofdevelopinge-commerce,andputsforwardsomereasonablesuggestionsforthedevelopmentofe-commerceinChina.Keywords:opportunitiese-commercetradeinternationalWiththecomingofInternettechnologyandtheitswideapplication,electronictradingofgoodsandservicesisbecomingmoreandmorepopular,wecometotheE-Commercetime.Enterprisescannotmeetthehousehold,itcanbewiththeglobalsupplierandconsumertransactions,whichisnotonlyanopportunitybutalsoachallengeforsmallandmediumsizedforeigntradeenterprises.Witheffectiveuseofelectroniccommerce,todointernationalmarketdevelopment,toestablishagoodcorporateimage,toreducebusinesstransactioncosts,tocatchtheadvantagesofenterprises,enhanceitscompetitiveness,isthekeytowininthefierceinternationalcompetitionfortheforeigntradeenterprises.AfterChina’sentryintotheWTO,China’sforeigntradeenterprisesarefacingunprecedentedcompetitionandtheymustthinkabouthowtoplayabetterroleintheChineseeconomy,whichisakeystrategicissue.ElectronicbusinessrepresentstheimportantpartofChina’sforeigntradeforastableandhealthydevelopment.1.WhyweneedtostudyontheissueofE-CommerceWiththerapiddevelopmentofmodernscienceandtechnology,thetrendofglobaleconomicintegrationisstrengthening,andthecountryisfacingunprecedentedopportunitiesandchallenges.Asanadvancedorganizationandmanagementtechnology,electroniccommercehasbeenwidelyconsideredasanimportantsourceofprofitforenterprisestoreducematerialconsumptionandincreaselabo