读写译(仓兰菊)Unit-9-Corporate-Culture

PracticalEnglishforMasterStudentsinEngineering:Reading,WritingandTranslationCorporateCultureUnit9Everyorganizationhasauniqueculture,withitsownhistory,itsownwaysofapproachingproblemsandconductingactivities,itsownmixofmanagerialpersonalitiesandstyles—inotherwords,itsownatmosphere,folkloreandpersonality.Afterstudyingthisunit,youwillbeableto:◇Understandwhatcorporatecultureis.◇Explainhowtoknowacompany’scorporateculture.◇Discusshowcorporatecultureplaysanimportantroleinbusiness.Lead-inUnit9:PartOne-Reading•Pre-readingActivitiesTopicPreviewListeningPracticeVocabularyPreview•TextGeneralUnderstandingLanguageFocusTranslation•Post-readingActivitiesIn-classDiscussionWatchandPracticeAfter-classCaseStudy1)Whatdoyouthinktheterm“corporateculture”means?2)Didyouspendtimetryingtolearnaboutthecultureofyourworkunit(part-time,fulltimeorresearchgroup)beforeyoujoinedit?3)Whatcanyousayaboutyourworkunitintermsofitsculture?Orwhatisyouridealworkunitlike?Pre-readingActivitiesInpairsorsmallgroups,discussthequestionsbelowandtakenotes.Afterthediscussion,pleasesummarize.I.TopicPreviewPre-readingActivitiesListentothereport“TheMostPrestigiousJob”andfillintheblankswithwhatyouhaveheard.II.ListeningPracticeWordsandExpressionsprestigen.widespreadrespectandadmirationslotn.aplaceinanarrangementorschemerecipientn.apersonorthingthatreceivesorisawardedwithsth.heftya.largeandimpressiveTheMostPrestigiousJobIfyouwantajobthatcarriesprestige,lookdowntheblocktothenearestfirehouse.1._________rankedasthemostprestigiousoccupationaccordingtothelatestHarrisInteractivePoll.Almost2._______ofthosepolledsaidtheseeverydayheroesdeservedverygreatprestigeforwhattheydo.3._______tookthenumber2and3slotsonthepoll.4._________rankednumberfive.6._______arealsotherecipientsofanotherdistincthonorinthispoll.They’regetting7.________allthetime.Teachershaveseentheirpraiseratingsalmost8.________since1977.Atthebottomoftheprestigiousprofessionslist,9._________gottoprankingsbyjust6%ofrespondents.10._______and11.________arealsoonthelow-endoftheprestigepolldespitetheirratherheftypay.TheMostPrestigiousJobIfyouwantajobthatcarriesprestige,lookdowntheblocktothenearestfirehouse.1._________rankedasthemostprestigiousoccupationaccordingtothelatestHarrisInteractivePoll.Almost2.________ofthosepolledsaidtheseeverydayheroesdeservedverygreatprestigeforwhattheydo.3._________________tookthenumber2and3slotsonthepoll.4.________cameinfourthwithmorethanhalfofpeoplesayingthatprofessionwasprestigious.And5._______rankednumberfive.6._________arealsotherecipientsofanotherdistincthonorinthispoll.They’regetting7.___________allthetime.Teachershaveseentheirpraiseratingsalmost8.______since1977.Atthebottomoftheprestigiousprofessionslist,9.______________gottoprankingsbyjust6%ofrespondents.10.___________and________________arealsoonthelow-endoftheprestigepolldespitetheirratherheftypay.FirefighterstwothirdsDoctorsandnursesScientiststeachersEducatorsmorepopulardoublerealestateagentsStockbrokersbusinessexecutivesPre-readingActivitiesA.Readeachofthesentencesbelow.Choosetheanswerthatisclosesttothemeaningoftheitalicizedwordineachsentence.III.VocabularyPreview_______1.uncovered_______7.courtesy_______2.corporate_______8.bottomline_______3.bonus_______9.interact_______4.potential_______10.option_______5.code_______11.mission_______6.define_______12.hangoutabcdefghijklPre-readingActivitiesB.Fillintheblankswiththeitalicizedwordsfromthepreviousexercise.Changethewordformifnecessary.III.VocabularyPreview1.____________7.____________2.____________8.____________3.____________9.____________4.____________10.____________5.____________11.____________6.___________12.____________uncoveredcorporatebonuspotentialcodedefinecourtesybottomlineinteractoptionsmissionhangsoutUncoveringaCompany’sCorporateCulture:aCriticalTaskforJob-seekersByRandallS.HansenText:GeneralUnderstandingI.Whatiscorporateculture?II.Howdoesacompany'scultureaffectyou?III.Howdoyougettoknowacompany’scorporateculture?ThestructureoftheTextPara.1-2Para.3Paras.4-9IV.Whatisthebottomline?Para.10I.Whatiscorporateculture?Themostbasic:Thebroadterm:Thespecificterm:=thepersonalityofanorganizationi.e.“howthingsaredonearoundhere.”◆corevaluesandbeliefs◆corporateethics◆rulesofbehavior◆missionstatement◆othercommunications◆thearchitecturalstyle◆interiordecorofoffices◆whatpeopleweartowork◆howpeopleaddresseachother◆titlesgiventovariousemployeesGeneralUnderstandingII.Howdoesacompany’scultureaffectyou?◆Thehoursyouwork◆Theworkenvironment◆Thedresscode◆Theofficespace◆Thetrainingandskillsdevelopment◆Onsiteperks……GeneralUnderstandingIII.Howdoyougettoknowacompany’scorporateculture?Atwo-stepprocess:Beforetheinterview:Duringtheinterview:1.startingwithresearchbeforetheinterview2.endingwithobservationduringtheinterviewSpendsometimesearchingforcluesaboutthecompany’sculture.Askoneormoreofthesequestionstogetafeelforthecorporateculture.GeneralUnderstandingIV.Whatisthebottomline?Thebottomlineisthatyouaregoingtospendalotoftimeintheworkenvironment.--tobehappy--tobesuccessful--tobeproductiveTobeinaplacewhereyoucanh