芬兰大赫尔辛基地区2050远景规划-emerald

PRODUCTIONINREGIONALFRAMEAtruecontactwithnatureisoneofthemostimportantvaluesforpeo-plelivinginGreaterHelsinkiarea2050.Thisconnectionhasbeenmadepossibletoallbycoherentstrategyandgoodplanning.Localfoodpro-ducersliveandoperatewithingoodconnectionsandshortdistancefromWKHXUEDQPHWURSROLVDUHD7KDWHQDEOHVTXLFNGHOLYHU\IURP¿HOGWRWKHtable.(QHUJ\HI¿FLHQF\LVDNH\ZRUGLQPDQ\ZD\Vineverydaylife.Be-causeofcleveralternativesmodernpeopleof2050havegotridoftradi-tionalpossessiveness.Theneedtoownahome,car,bicycleorlandhasbecomenon-appreciatedvalue.Forenterprisesthistrendmeansrent-ableworkers,machinesandpremises.MakinenfamilyrunsamediumsizefarmontheGreatHelsinkiarea.Their“Maki-nenFreshEggs”hasbecomeoneoftheleadingbrandsinlocalfoodbusiness,thefarmhasastrongreputationingoodplantandeggqualityinadditiontotopspeedandecologicaldeliverychain.Makinenfamilymanagestheireggproductionoperationswiththeaidofinterac-tiveRaise-a-Chickenprogram.7KHGHJUHHVRIHFRIULHQGOLQHVVVSDFHHI¿FLHQF\lifespan,individualhappinessetc.mustbechoseninthebeginningofeachchick-engeneration.Theprogramcountsautomaticallyalltheworkingexpensesandincomes.Thehappierandmoreeco-friendlychickenfarmerrisesthebetterpriceheispaid.However,inconsumerpricingthemostecologicalproductisthecheap-est,unlike50yearsago.MarttaMakinenisawomanwithstrongethicalphiloso-phyandshecanonlythinkofraisingthehappiestscoredchicken.Allthechickens,producedeggsanddangerouswildfoxescanbemonitoredthroughsurveillancesystem.Chickenaregps-locatedwithachipintheirwattleincasetheygotoofarfromtheyardandgetlost.Conveyorcarriersautomaticallycollectedeggstoanintelligentpackaginglinewhichpackstheeggsfortransportationbothtolocalstoresandhomedeliverychains.(DFKHJJLVU¿GWDJJHGIRUHQDEOLQJWKHHQGXVHUWRUHDGLQWHUHVWLQJLQIRU-mationofchickens’lifecycle,particulareggs’journeyandthenutritionalvalues.Thecustomersin2050wanttogettheirfoodfreshandclean,andMakinenfarmraisesthischallengewiththehelpofmoderntechnologylikealltheotherlocalfoodproducersoftheneighborhood.Alocalfoodfarmrequiresworkforcetofeedthechickenandtokeepthefarmcleanandeverythingrolling.Makinenfarmhasoutsourcedthismaintenancetoafarmingservicecompany.MrsMakinenhiresboththeworkingforceandthema-chineson-linefromthecompanywheneversheneedsto.Farmingservicecom-panypresentstheirresourceallocationandcostperformanceinreal-timewhichgivesthefarmersatooltoplantheirbusinessanddeliveryschedulesinadvance.ChickenandcultivationfarmingtakesplaceinoneoftheGreenPods.ThePodsalsoworkaslocalenergyproductionunitsintheruralzoneofGreaterHelsinki.AnothersuccessstoryforMakinenisaselectionoffruitsandvegetables,includ-ingapricot,lemon,cucumber,kumquatandkiwifruit.SincethenetworkofGreenPodswasbuilt,Finnishproducers’competitiveadvantagearoseveryquickly.Im-portingseveralcultivatedplantsbecameunnecessaryandpollutingaircargode-creaseddramatically.MarttaisamemberofEstonianHarleyDavidsonclub.HerjourneytotheirmonthlygatheringstakesonlyanhourandahalfwithaGHmaglevtrain.Marttaisverypleasedwiththetrainservice:heronlinebookinginformationgoesdirectlytoGH-traindatabase.Basedonbookinginformationtraincoachesaresorted,greencolor-codedcoachesdrivetoEstonia.BluecoachesstayatregionaltransportwhileredonesdeparttoSt.Petersburg.ThismonthMarttaisgoingtotakeaspecialgifttoallhisHDclubcolleagues.Aminiaturemarmaladejar.Shehasrecentlyreleasedanewproduct:“Makinen)UHVK$SULFRW0DUPDODGH´±DGHOLFLRXVMDPWKDWVXLWVHVSHFLDOO\QLFHO\DVD¿OOLQJofbirthdaycakes.ForpeopleinGreaterHelsinkiareawaterhasagreatmeaninginmanyways.AsanutritiveproductFinnishfresh&cleanwaterhasbecomeanassetwhichbrandvalueishigherthanCoca-Cola.WateralsorepresentsconstantlyimportantnatureexperienceforpeopleinGreaterHelsinkiintheformofintelligentlyexploitedseaside.Eligiblewell-beingisconnectedtolocalfood,contactwithnature,energeticandrichculturalsceneandreturnedtraditionsofcollectivismlikesmalllocalserviceunitsorclosenessofgenerationsinthefamily.Today,comparedwith50yearsagoluxury,inthesenseofwell-being,isaffordableforall.Liucanhardlywaitthisevening.Itisthemorningofher8thbirthdayandsheringshergrandmother’sdoorbellnextdoor.TheyaresupposedtodropinShop-On-Rail-MetrotogethertobuyMakinenfresheggstobakeLiu’sbirthdaycake.Liuwillalsochoosethedecorationfortheparty./LX¶VIDPLO\OLYHVRQWKHWKÀRRUDWRQHRIWKH2SHQ6HDWHUUDFHKRXVHVFORVHWRD³¿VKLQJYLOODJH´UHVLGHQWLDODUHDLiulovestotakecareofthetomatoesshegrowstogetherwithhermomononeoftherentalgardenterracesoftheirhouse.Ter-racegivestothesea.TheyenjoyasuperbviewoftheHelsinkiarchipelago.+HUPRWKHU6XVDQDXVHGWRZRUNDVÀLJKWDWWHQGDQWEXWKDGWR¿QLVKZRUNLQJbecauseofdeclineinairlinebusiness.Declineisaresultofapassengerbonussystem,wherelessairtravelinggivesthebestpoints.Thatisjustoneoftheformsofpracticalemissiontrade.Susanadoesn’tmindstayingathomeforayearorWZRWKRXJKDVVKHLVSUHJQDQWDQGKHUKXVEDQG/HHKDVDQLFHDQGSUR¿WDEOHMREaswaterscientist.Liu’sfatherLeehasaspecialrelationshiptotheseabayundertheirwindow:Heisamemberofaresearchgroupthatsucceededtoinventanagentth