科学技术进步与传媒的演变

200611ScienceandTechnologyManagementResearch2006No111:2005-11-14:1000-7695(2006)11-0049-041,2(11;21,116023):,,;,;,:;;;:G20:A,,,,,,1,,,:,,,,(1615)(1920)(1936),,,1111450,,1783,:1845;1866;1867,;1886(6);1951;1962;202433,,[1],,,,,,,;;;16080;1962710,,1976,18,1980,11219,1897,,,190712,,1907:,1906,,,1916,,:,1920820,8MK[2],,,,1895100,,,,,:;;60,,,,,90,,,;;;;;,221120,,,,,,,,,;,,,,,212,,,2001911,(),7,,,,,,213,40,,,;,,,1984,,BBC(83),,NHK,,,200019952,,:,:20,,,,,,150,,,,214,,,,,,PeertoPeer,PDA,,,,,,,,,,,05:,,,,10,,,,,,,,,,3311,,,,,,,,,,,,,,(),(),(),(),,,,,(:)(:MMSPDA)(:)312,;;,[3],,,,,,,,,,,,1,7%313,,,,,,,,,,,,,,,,,,,100,,,,8%,(NBC)MSNBC,,,,,314,,,,,:(),:,,;;;,;(55)15:1998:350-3581[8]MOORE,JF1Predatorsandprey:thenewecologyofcompetition[J]1HarvardBusinessReview,71(3),1993:75-831[9]1,.[M]1:,1999:8-181[10]MITLETONKellyE1Tenprinciplesofcomplexityandenablingin2frastructuresInMitleton-Kelly,E1(eds1)ComplexSystemsandEvolutionaryPerspectivesonOrganizations:TheApplicationofComplexityTheorytoOrganizations[J]1Pergamon,2003:23-501[11],.:[J]1(),2004(4):50-621:(1976-),,,;(1963-),,,(:)(51)(PDA,PersonalDigitalAssistant)(eBook)MP3(MPEGAudioLayer3)MD(MiniDisk)(Digitalvideocamera)DVD3GPS2XBOX,,,,(3G),(StreamingMedia),(epaper),(Searchengines),(SDTV),(P2P,PeertoPeer),[4],,,,,:[1]1[M]1,2002(10):9-101[2]120[J]1,2001(8):2-91[3]121[J]1,2001(5):46-521[4]1[J]1,2004(12)1:,,,,MBAIT(:)55