全球采购模式下的中国汽车零部件企业发展战略

上海交通大学硕士学位论文全球采购模式下的中国汽车零部件企业发展战略姓名：曹小文申请学位级别：硕士专业：工商管理(MBA)指导教师：顾锋20050101TheDEVELOPMENTSTRATEGYOFCHINA’SAUTOPARTSSUPPLIERSFORGLOBALPURCHASINGABSTRACTSinceChina’sentryintoWTO,itwillbecomeanimpendingissuehowChina’sautopartsenterprisesdevelopandmeettheinternationalcompetitionfortheglobalpurchasingtrend.ThedevelopmentstrategyofChina’ssupplierswillbediscussedinthispaper,anditisexpectedthatthepapercanactasworthyreferenceforChina’ssuppliers’integrationintotheglobalpurchasingsystem.Thepaperisdividedintothefollowingfiveparts:Part1:statusquoandproblemsofChina’ssuppliers.AlthoughChina’ssuppliershavemakecertainprogress,theyarestillfacingmanyproblems,suchaslowtechnologicallevel,weakR&Ddevelopmentcapabilities,smallscale,backwardlogisticspattern,mostofwhichareunabletocarryoute-commerce.Part2:globalpurchasingstrategy,in-Chinapurchasingstrategyandstatusquooftransnationals.ItisexpectedthatthephenomenaofglobalpurchasingandlocalizationoftransnationalOEMsandsupplierscanbeexplainedtheoretically.Intensecompetition,competitiveadvantageandprofitmaximizationarefinaldriversfortransnationalOEMsandsupplierstocarryoutglobalpurchasing.Part3:SWOTanalysisofChina’ssuppliers.China’ssuppliers’competitivenessareanalyzedwithSWOTmodelfromthedomesticandinternationalperspectives(Seetable6-1fordetails).Part4:thedevelopmentstrategyandcounter-measuresofChina’ssuppliers.Basedontheabovebackgroundanalysis,thedevelopmentstrategyandspecificcounter-measuresforglobalpurchasingarediscussedinthepaper.Part5:conclusions.CorrespondingandrealisticsuggestionsonChina’ssuppliersaremadeforglobalpurchasing.ItissuggestedthatChina’ssupplierscooperatewithdevelopedtransnationalsuppliersinanactiveway.ItwillbealsosuggestedthatChina’ssuppliershadbetterestablishstrategicalliancewithtransnationalOEMstointegratethemselvesintotheglobalpurchasingsystem.Self-developmentisalsonecessaryforglobalpurchasing,suchasR&D,e-commerce,logistics,marketing,etc..SomekeyproblemstopreventChina’ssuppliersmeetingglobalpurchasingrequirementsarefoundthroughthoroughanalysisinthepaper,andsomesuggestionsonChina’ssuppliersarealsoputforwardinthepaper.ThispaperwillhelpChina’ssupplierstofindtheirownproblemsanddealwiththeminarelativelyeffectiveway,andactasrealisticreferenceforChina’ssupplierstomakeoutlong-termstrategyforinternationalcompetition.KEYWORDS:autopartsenterprise,globalpurchasing,supplierchain,divisionandcooperation,developmentmodelMBA1280-3001519995023.8%21%35.7/10.8/1028%22.6%46.6/15.5/lEFIABS/ASRAirbagllMBA240%80%80%6-83-419908435200332.5230.2%39.28%IS09000QS9000TS16949199945011S0900079QS900019984443842986.5524.711991-199920.6%200344132003MBA32919.8934.32%30.7%2861.3934.66%29.65%241.8448.28%29.46%360.6325.71%753200362.8569.112081.041100.1852.87%52.13%1090.4902.252.4%54.86%1349.4926.52/20.5/7.09%4.68%44.52.67%1.9%91.395.48%4.69%1-11-22003%2002%+/-2003%2002%+/-52.454.86-2.462.671.90.77121.94115.486.465.484.690.797.094.682.41/26.5220.496.03/20032002200320022003200220032002412392.6759.849.656.249.619.59100005000312722.5719.493.323.306.085.91500054355644.4138.1038.9443.081.140.88138199-12.16-26.5710.9416.49753805147.4990.8662.8569.112.351.32MBA41020199852080100209020ABS/ASRKDMBA5202090965NUV-CUTMBA6WTO50MBA7MBA83.1.1nnMBA93.1.2nnMBA10lllll3.2.1MBA113.2.23.2.3MBA12MBA13,,9040%60%70%MBA14OEMAM310“”MBA15102004OEM2005MBA16500MBA171996ISO9000ISO140011995ISO9001QS90001994ISO9002QS90001996QS90001998ISO9001QS9000199919971997QS9000199910QS90001995CSI21CS1300ISO9002QS90001996/1999199520016284020015001001997MBA18200211820011998.19991999MBA19419953.21995360199625ISO900119952919961.1819942950MBA20199549ZF51199449ZF51200120001999ZF1001080613199419947250055%451995SAEWVALEO499050MBA211995198051491997100050%199661ITT19989ITTITT299812005050ABS19981994100055%35%10%MBA22¨¨¨¨¨¨¨¨MBA232020012366.4197847.2820016859.619783.166.470020054200201020015MBA24MBA25lllll¨¨¨MBA26¨WTOWTO351035WTO12WTO3WTOWTO199410050403060248020WTOWTOMBA27WTOWTOMBA28MBA29.3.MBA30MBA31MBA328.1.2MBA33201060025301600800MBA34MBA35MBA368.8.1MBA378.8.38.8.4WTOMBA38WTOn11nnnMBA39[1]200416[2][3][4]20025[5][6]-[7]WTO,200310[8]WTO[M].2002[9].WTO[EBOD].http//[10]20045[11]WTO20021[12]20025[13]200312[14]20046[15][16]00211MBA40[17],200421023[18][19][20],20032[21],,[22],2003-2004[23]2000-2004MBA4110%20%30%OEM2199915UAI''--MBA421112WTO512MBA4310%OEM10%OEM32002120020031500COMER2/3OEM94200~30080~85%15~20%OEM2003300~4003/41/4OEM2002OEMRDCMBA44óMBA45MBAMBAMBAMBAMBA200412`200519301WTOMBA200519全球采购模式下的中国汽车零部件企业发展战略作者：曹小文学位授予单位：上海交通大学本文链接：授权使用：上海海事大学(wflshyxy)，授权号：54a0a081-77b2-41fe-909b-9e0b016439b0下载时间：2010年10月10日