2019年苹果CEO库克在斯坦福大学的毕业演讲

2019CommencementaddressbyAppleCEOTimCookEnglishfulltext：Goodmorning,Classof2019!Thankyou,PresidentTessier-Lavigne,forthatgenerousintroduction.I’lldomybesttoearnit.BeforeIbegin,Iwanttorecognizeeveryonewhosehardworkmadethiscelebrationpossible,includingthegroundskeepers,ushers,volunteersandcrew.Thankyou.I’mhonoredandfranklyalittleastonishedtobeinvitedtojoinyouforthismostmeaningfulofoccasions.Graduates,thisisyourday.Butyoudidn’tgetherealone.Familyandfriends,teachers,mentors,lovedones,and,ofcourse,yourparents,allworkedtogethertomakeyoupossibleandtheyshareyourjoytoday.HereonFather’sDay,let’sgivethedadsinparticulararoundofapplause.Stanfordisneartomyheart,notleastbecauseIlivejustamileandahalffromhere.Ofcourse,ifmyaccenthasn’tgivenitaway,forthefirstpartofmylifeIhadtoadmirethisplacefromadistance.Iwenttoschoolontheothersideofthecountry,atAuburnUniversity,intheheartoflandlockedEasternAlabama.Youmaynotknowthis,butIwasonthesailingteamallfouryears.Itwasn’teasy.Backthen,theclosestmarinawasathree-hourdriveaway.Forpractice,mostofthetimewehadtowaitforaheavyrainstormtofloodthefootballfield.Andtyingknotsishard!Whoknew?Yetsomehow,againstallodds,wemanagedtobeatStanfordeverytime.Wemusthavegottenluckywiththewind.Kiddingaside,IknowtherealreasonI’mhere,andIdon’ttakeitlightly.StanfordandSiliconValley’srootsarewoventogether.We’repartofthesameecosystem.ItwastruewhenStevestoodonthisstage14yearsago,it’struetoday,and,presumably,it’llbetrueforawhilelongerstill.Thepastfewdecadeshaveliftedustogether.Buttodaywegatheratamomentthatdemandssomereflection.Fueledbycaffeineandcode,optimismandidealism,convictionandcreativity,generationsofStanfordgraduates(anddropouts)haveusedtechnologytoremakeoursociety.ButIthinkyouwouldagreethat,lately,theresultshaven’tbeenneatorstraightforward.Injustthefouryearsthatyou’vebeenhereattheFarm,thingsfeelliketheyhavetakenasharpturn.Crisishastemperedoptimism.Consequenceshavechallengedidealism.Andrealityhasshakenblindfaith.Andyetweareallstilldrawnhere.Forgoodreason.Bigdreamslivehere,asdothegeniusandpassiontomakethemreal.Inanageofcynicism,thisplacestillbelievesthatthehumancapacitytosolveproblemsisboundless.Butso,itseems,isourpotentialtocreatethem.That’swhatI’minterestedintalkingabouttoday.BecauseifI’velearnedonething,it’sthattechnologydoesn’tchangewhoweare,itmagnifieswhoweare,thegoodandthebad.Ourproblems–intechnology,inpolitics,wherever–arehumanproblems.FromtheGardenofEdentotoday,it’sourhumanitythatgotusintothismess,andit’sourhumanitythat’sgoingtohavetogetusout.Ifyouwantcreditforthegood,takeresponsibilityforthebadFirstthingsfirst,here’saplainfact.SiliconValleyisresponsibleforsomeofthemostrevolutionaryinventionsinmodernhistory.FromthefirstoscillatorbuiltintheHewlett-PackardgaragetotheiPhonesthatIknowyou’reholdinginyourhands.Socialmedia,shareablevideo,snapsandstoriesthatconnecthalfthepeopleonEarth.TheyalltracetheirrootstoStanford’sbackyard.Butlately,itseems,thisindustryisbecomingbetterknownforalessnobleinnovation:thebeliefthatyoucanclaimcreditwithoutacceptingresponsibility.Weseeiteverydaynow,witheverydatabreach,everyprivacyviolation,everyblindeyeturnedtohatespeech.Fakenewspoisoningournationalconversation.Thefalsepromiseofmiraclesinexchangeforasingledropofyourblood.Toomanyseemtothinkthatgoodintentionsexcuseawayharmfuloutcomes.Butwhetheryoulikeitornot,whatyoubuildandwhatyoucreatedefinewhoyouare.Itfeelsabitcrazythatanyoneshouldhavetosaythis.Butifyou’vebuiltachaosfactory,youcan’tdodgeresponsibilityforthechaos.Takingresponsibilitymeanshavingthecouragetothinkthingsthrough.Andtherearefewareaswherethisismoreimportantthanprivacy.Ifweacceptasnormalandunavoidablethateverythinginourlivescanbeaggregated,sold,orevenleakedintheeventofahack,thenwelosesomuchmorethandata.Welosethefreedomtobehuman.Thinkaboutwhat’satstake.Everythingyouwrite,everythingyousay,everytopicofcuriosity,everystraythought,everyimpulsivepurchase,everymomentoffrustrationorweakness,everygripeorcomplaint,everysecretsharedinconfidence.Inaworldwithoutdigitalprivacy,evenifyouhavedonenothingwrongotherthanthinkdifferently,youbegintocensoryourself.Notentirelyatfirst.Justalittle,bitbybit.Toriskless,tohopeless,toimagineless,todareless,tocreateless,totryless,totalkless,tothinkless.Thechillingeffectofdigitalsurveillanceisprofound,andittoucheseverything.Whatasmall,unimaginativeworldwewouldendupwith.Notentirelyatfirst.Justalittle,bitbybit.Ironically,it’sthekindofenvironmentthatwouldhavestoppedSiliconValleybeforeithadevengottenstarted.Wedeservebetter.Youdeservebetter.Ifwebelievethatfreedommeansanenvironmentwheregreatideascantakeroot,wheretheycangrowandbenurturedwithoutfearofirrationalrestrictionsorburdens,thenit’sourdutytochangecourse,becauseyourgenerationoughttohavethesamefreedomtoshapethefutureasthegenerationthatcamebefore.Graduates,attheveryleast,learnfromthesemistakes.Ifyouwanttotakecredit,firstlearntotakeresponsibility.BeabuilderNow,alotofyou–thevastmajority–won’tfindyourselvesintechatall.That’sasitshouldbe.Weneedyourmindsatworkfarandwide,becauseourchallengesaregreat,andtheycan’tbeso