MSXI_Company_Presentation_汽车咨询公司

MSXICompanyPresentationMSXI公司介绍Shanghai,March20119/3/2019CorporatePresentation2WorldwideAutomotiveExpertiseMSXIisaleadingproviderofautomotivebusinesssolutionstoover350clientsglobally.Customersinclude:OEMs,dealers,suppliersandaftermarketserviceprovidersMSXIdeliversAutomotiveBestPracticesandBusinessProcessOutsourcingexpertisecombiningTechnologyPeopleProcessMSXIhasaglobalfootprintwithmorethan3,500automotiveexpertsin21countriesMSXIgeneratesrevenuesinexcessof$300mperannum.Ingeographicalterms,thebusinessisevenlysplitbetweentheAmericasandEurope,withagrowingpresenceinAsiaPacific.9/3/2019CorporatePresentation3全球汽车专家MSXI是汽车工业领域全球领先的外包服务解决方案提供商，我们为全球多达350家客户提供服务。客户包括：汽车/卡车制造商（OEMs）、经销商、供应商和配套服务供应商MSXI向客户提供最佳的实践和外包解决方案，并结合如下方面的服务技术改进与支持人才培训流程优化MSXI在全球21个国家拥有超过3500名汽车行业专家MSXI的年收入超过3亿美金，目前主要来源于美洲和欧洲，但我们在澳洲和远东地区的业务正在快速成长9/3/2019CorporatePresentation4WorldwideAutomotiveExpertise9/3/2019CorporatePresentation5全球汽车专家世界总部：沃轮，密歇根南美总部：圣保罗，巴西欧洲总部：克隆，德国亚太中心：上海，中国9/3/2019Unternehmenspräsentation6RevperSolutionandService9/3/2019Unternehmenspräsentation7解决方案及服务收入MSX零售网络方案MSX经销商方案MSX技术支持方案MSX保修管理方案9/3/2019CorporatePresentation8CustomerPortfolio9/3/20199CorporatePresentationSolutionPortfolioRetailNetworkSolutions零售网络组合解决方案DeliveringtopperformingRetailNetworksDealerExpectationsRetailexcellenceMeetcustomerexpectationsWiththerightsolutions..Therightprocesses...Therightsupport..Therightpeople..ConsistentlyandwithsustainedgrowthCustomerExpectationsSalesAfterSalesTherightcarThecarTherightplaceFixedrightfirsttimeTherighttimeOntimeTherightpriceEverytimeFortherightpriceManufacturersExpectationsSupportFunctionsSupportdealernetworkstoMeetallCustomerexpectationsRightfirsttimeOntimeEverytimeWiththehighestROI9/3/201910实现卓越绩效零售网络9/3/201911客户期望销售服务正确的车车正确的地点一次修复正确的时间准时合适的价格每次合适的价格厂家期望支持职能支持经销商实现客户期望一次修复准时每次高收益经销商期望卓越的销售服务满足客户期望合适的方案..正确的流程...正确的支持..合适的人..稳定持续的增长RetailNetworkSolutionsMarch10,2010CompanyPresentation12ImprovingtheAutomotiveRetailExperienceDealershipSolutionsTechnicalSolutionsWarrantySolutionsObjective:ImproveDealershipBusinessperformaceProvideTechnicalExpertiseReduceWarrantyCostsTechnicalPlatformMSXIServicePrograms:Sales&Service,PartsExcellenceCustomerSatisfaction/LoyaltyLifeCycleManagementSustainingProfitsNon-technicalTrainingTechnicalHotlineTechnicalFieldForceConcernDefinitionPre-ApprovalTechnicalTrainingTechnicalDevelopmentWarrantyAnalysisWarrantyAssessmentWarrantyTrainingWarrantyProcessImprovementWarrantyAudits零售网络解决方案March10,2010CompanyPresentation13提升服务质量与客户满意度经销商解决方案技术解决方案索赔解决方案目标:提升经销商绩效提供技术专长减低索赔成本技术平台MSXI服务内容卓越的销售、服务和零配件客户满意度/忠诚度提升销售管理如何维持盈利水平人员培训（非技术环节）技术咨询热线现场技术人员支持故障确认预先审批技术培训技术改进保修分析保修评估维修人员培训流程改进保修审核SettheBaseNewVehiclesSalesUsedVehiclesSalesFleetVehiclesSalesAcc.SalesServiceUpgradeBodyshopUpgradePartsUpgradePerformancebasedstandardsset–implement–measure–monitor–reportGrowCustomerLifecycleManagement(CLM)SustainServiceSustainProfitability(SSP)SalesRevenueOptimization(New&UsedCars/Accessories)9/3/2019CorporatePresentation14MSXIDealershipSolutionsModularApproach设定基础新车销售二手车销售车辆批售精品附件销售服务升级钣喷升级配件升级绩效基础标准设定–实施–测量–监控–报告增长客户生命周期管理(CLM)保持服务持续盈利(SSP)销售收入优化(新车及二手车/精品附件)9/3/2019CorporatePresentation15MSXI经销商解决方案模块方式MSXIProposal-Confidential16MSXISalesProcessexperience8stepsalesprocessimprovementprocessDeliveredthrougha6stepin-dealershipimplementationprocess(at600dealersworldwide)Webbasedleadmanagementsystem(abilitytolookatindividualdealerandtotalnetworkleadmanagementperformance)WebbaseddealerKPIandfieldstafftrackingtoolforsustainmentpurposesWebbasedcustomersatisfactionmanagementtoolPlus15%leadtotestdriveconversionfromcustomerwebcontacts(Basedon600,000leads)Plus10%highertestdrivetocontractconversion+300%ROIMarch21,2011MSXIProposal-Confidential17MSXI销售流程经验8步销售流程提升流程通过6阶段入店实施流程来完成（全球600家经销商）基于WEB的客源管理系统（能够看到单独经销商和整个销售网络的客源管理表现）以保持为目的的基于WEB的经销商关键绩效指标及现场顾问的跟踪工具基于WEB的客户满意度管理工具增加15%的互联网来源意向客户试乘试驾转换率(基于600,000意向客户)增加超过10%的试乘试驾至成交合同转换率+300%的投资回报March21,20119/3/201918CorporatePresentationStrategicApproach战略方针1.Assessment&Analysis2.RootCauseIdentification&Recommendation3.ImplementationofRecommendations4.Monitoring,Reporting&Coaching5.Training&StaffDevelopmentMarketResearchMysteryShoppingBenchmarkingAuditsAnalyticalToolsSystematicApproachMSXIPortfolioSolutionsPartnerSolutionsMSXITools:DashboardsOnsitecoaching&ConsultingRemotecoaching&ConsultingDealerAcademyCertificationMSXIKnowledgeBase9/3/2019CorporatePresentation19MSXIDealershipSolutionsBusinessApproachCustomerSatisfaction1.评估&分析2.根源确认&建议3.建议实施4.监控、报告及指导5.培训及员工发展市场调研神秘访客设置基准审计分析工具系统性方案MSXI组合解决方案合伙解决方案MSXI工具:仪表板现场指导&咨询远程指导&咨询经销商学院认证MSXI知识库9/3/2019CorporatePresentation20MSXI经销商解决方案业务方针客户满意度RetailNetworkSolutionsTechnicalPlatform9/3/201921CorporatePresentationAllMSXISolutionsarebundledwithouruniqueTechnicalPlatformswhichare:100%AutomotiveWebbasedScalableCustomizableTransparentThetoolssupportMSXIandthecustomertofollowthestatusandthesuccessoftheprogramandensureasustainableROI.零售网络解决方案技术平台9/3/201922CorporatePresentation所有MSXI的解决方案都是基于我们独一无二的技术平台：100%汽车行业经验基于网页的服务可扩张化可定制化透明化这些工具和功能使客户和我们都能很清楚、很方便的了解到整