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1、-1-ChinaNetcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHICONTENTKeystrategicprinciplesRegulatoryoverviewMarketoverviewCompetitionoverviewBusinessmodelsNextsteps-2-ChinaNetcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIAGENDABusinessModels•Domesticandinternationallong-distancevoice•Wholesale/carrier•Enterprisesolutions•Issuesgoingforward-3-ChinaNetcom-TheBostonConsultingGroup--Confidential--D。
2、estroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIEconomicmodelingChoiceofbusinessmodelstopursueandtimingRoadmapforpursuingbusinessmodelsandexpectedfinancialperformanceIntegratedapproachtoCNCbusinessplanMajorissuesExpectedoutputHowdothemarketsizingandshareassumptionstranslateintooveralltoplinerevenueforCNC?Whatcapitalinvestmentswillbenecessarytobuildoutmetroandlonghaulfibernetworks?PredictedcashflowprofilebybusinessmodelandselectedscenariosAssessmentofmarketopportunitiesHowwillChinadatacomma。
3、rketdevelop?Howlargeistheoverallopportunityforanewentrant?OverallmarketsizingandrevenueforecastbyproductareaRegulatoryandcompetitiveanalysisWhattypeofregulatoryenvironmentwillevolveinChina?Willequalaccessforvoiceanddatabegrantedandwhen?WhateffectwillWTOhave?RegulatorymappingandCNCsharepredictionsacrossscenariosStrategicimplicationsandcapabilitiesassessmentMETHODOLOGYBEINGUSEDTODEVELOPBUSINESSMODELSANDOVERALLSTRATEGY-Currentareasoffocus-4-ChinaNetcom-TheBostonConsultingGroup--Confidential--Destro。
4、ybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHICNCATACRITICALSTRATEGICCROSSROADSPreliminaryConclusionsRecommendations/DecisionstobeMadeOffnetVOIPpredictedtogeneratetoprovidebreakeveneconomicsforbuildingbackbone1Wholesalerevenueprovidessignificantupsidepotential•MajorityofwholesalerevenuereliesonaccesstomobilecarriersEnterprisesolutionseconomicsveryattractive,butsubstantialcomplexityandresourcesinvolvedHigh-bandwidthinternationalgatewaycriticaltosuccessinbothwholesaleandenterpriseEconomicpredic。
5、tionshighlysensitivetoasetofkeyassumptionsAcceleratevendorselectionandbackboneconstruction;timetomarketcriticalCommitmenttoutilizingIP/DWDMinvlolvesrisktomobilecarrierbusiness•RFPtovendorsshouldbebasedonproductrequirementsvs.technologyStagingofinvestmentsandservicelaunchmustconsidertradeoffbetweenqualityofserviceandcoveragePreliminarytalkswithinternationalcarriersshouldbeginASAPScenariomodelingwillhelpusdecidewheretofocusOverarchingquestion:CanCNCsuccessfullypursueallopportunitiesoutlinedinthesh。
6、ort/mediumterm?(1)Assumingsettlementfeesof10%ofrevenue-5-ChinaNetcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIOverallapproachWhereHowBUSINESSMODELSSUMMARY:THREECOREELEMENTSEnterpriseSolutionsCapturedatacomgrowthinkeybusinesscenterswithleading-edgeproductsandsuperiorcustomerserviceTopbusinessdistrictsinmajorurbanareas;onlythemostdenseareasinshorttermFocusedDeployment•LeverageexistingconduitstolayinmajorurbanareasSuperiorserviceandbandwidth•Tar。
7、getCT’sweaknessinserviceandbandwidthUtilizeLMDSinintermediatecitiesandareaswheretimetomarketiscriticalWholesale/CarrierTargetmobilecarriersandISPswithbackbonetransport;considersupplyingfixed-lineincumbentsCoverPOPsinallmajorcallingzones;developlocalleasedlinesnetworkinkeylocationsAggressivedeploymentofbackboneinfrastructuretoprovideunparalleledbandwidthEstablishhighbandwidthinternationalgatewaytodifferentiateinternetaccessSuperiorservicewithclearpositioning•“TheclearalternativetoCT”ISPLongdistan。
8、cevoiceCaptureearlyrevenuefromtofunddevelopmentofsubsequentbusinessmodelsTop60POPsbyendofyear2000utilizingmixofleasedlinesfromCTandCNCnetworkPositionoffnetvoiceasfirstproductfrom“China’sfirstdatacomcarrier”DonotoverextendresourcesinVOIPasitdoesnotfitCNC’slongtermstrategyCreate“dial-around”solutionsforbusinessandinterconnectterms-17930--6-ChinaNetcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIEnterprisesolutionsPOTENTIALBUSINESSMODELSCOVERWIDERA。
9、NGEOFPRODUCT/MARKETALTERNATIVESOpportunityforgrowthCurrentmarketsizeWholesale/carrierConsumerISP?DomesticandInternationalLongDistanceVoiceResidentialMed/largeenterprisecustomersCarriersPotentialtrafficperconsumerProductsEmergingdatacomDataVoiceEmergingdataniche-7-ChinaNetcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIAGENDABusinessModels•Domesticandinternationallong-distancevoice•Wholesale/carrier•Enterprisesolutions•Issuesgoingforward-8-ChinaN。
10、etcom-TheBostonConsultingGroup--Confidential--DestroybyShredding--45034-05-Interim-14Dec99-TZD-gx-SHIAPPROACHTODOMESTICANDINTERNATIONALVOICEBUSINESSMODELObjectivesHypothesizedApproachCaptureearlyrevenuefromlaunchofprepaidIPcallingcards•“Cashcow”forfundingotherbusinessmodeldevelopmentPursueprefixandequalaccesslongdistanceforbusinesscustomersassoonaspossibletobeginestablishingrelationshipsManagepricingandproductlifecycleeffectivelytomaximizetotalmarginandavoidinvestingindecliningproductsDonotoverex。
本文标题:波士顿为某电信企业制作:战略咨询报告完整版REPORT2
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