最大程度利用您的战略投资

Maximuseofyourstrategicinvestment最大程度利用您的战略投资B2BinChinaB2B在中国JamesHatcherSeeburgerAsiaPacificLtd.ERP–AstrategicinvestmentERP是战略投资SEEBURGERIntroductionSEEBURGER介绍ChinaSupplyChainSuccess供应链成功故事Summary总结Agenda议程EvolutionofaMfgcompany制造企业的演变ERPERP-IntegrationoftheFactory工厂集成-IntegrationoftheEnterprise企业集成ExtendedEnterprise扩展企业-IntegrationoftheSupplyChain供应链集成ERPTookUsFromThis…ERP从以下现状…….ToThis转变成这样ThisReducedInventory….这样降低库存LowerRawMaterialInventory降低原材料库存LowerWIP降低在制品库存LowerFinishedGoods降低成品库存ChinaCompetition中国竞争Chinaconsumerdemandcontinuestoincrease中国消费需求持续增长Increaseddemandisasupplychainchallenge需求增长乃供应链之挑战PeaksandValleysmakeproductionforecastingdifficult波动的探底和爬高使得生产预测非常困难Competitionisfierce竞争是激烈的OEM’sareusingdiscountsandincentivestowoocustomers整机生产企业通过打折和奖励来吸引消费者ProfitMarginsarereducedaccordingly企业利润率因此而降低OEM’sandqualifiedsuppliersareexportingglobally整机企业和优质供应商出口全球市场SupplyOpportunity供应机会DemandOpportunity需求机会TheSupplyChainBalancingAct…供应链平衡Meetcustomerneeds:满足客户需要Productdevelopment产品开发Merchandiseplanning销售规划Productportfolioplanning产品组合计划Createcustomerneeds创造客户需求PricingPromotion定价促销Keeprightgoodsinstock:仓库保存正确的货物Storerequisition库存申请Warehousereplenishment仓库补货Inventoryforecasting库存预测Purchasing采购Shippingandtransportation装载和运输Atypicalsupplychaintoday当今典型供应链Firms企业Customers客户Suppliers供应商Goods货物Goods货物Demand需求Demand需求InformationTransactionsInformationInformationTransactionsTransactionsSupplyChainExecution供应链执行Distribution分销Procurement采购Manufacturing制造EnterpriseERPLogistics物流CustomerResponse客户反馈WarehouseMgmt.仓库管理Financials财务HR人事ConsignmentInv.寄存库存SupplierOptimization供应商优化LeanManufacturing精益制造Customers客户LogisticsPartners物流伙伴OutsourcePartners外包伙伴Suppliers供应商SupplierPerformance供应商绩效OrderManagement订单管理ExtendedEnterprise扩展企业CustomerSystemCustomerNotificationCustomerWarehouseCustomerFinancialsOrder订单ShippingNotice发运通知ReceivingAdvice收货确认Sales&DistributionSupplyChainManagementOrderManagementSales&DistributionCustomerOrder客户订单AcceptOrder接受订单ShippingNotice发运通知GoodsReceived收货确认MoneyTransfer资金转移ValidationTransformationTransformationValidationInvoice发票TransformationOrderAcknowledged订单确认CustomerReceivingFinancialsFulfillmentprocess–Isyoursmanual?手工执行流程？SupplierManagement供应商管理CommunicationandPlanningarethekeystosuccess沟通和计划是成功的关键SupplyChainVisibilty供应链可视性ForecastCollaboration预测协同OrderManagement订单管理InventoryManagement库存管理SuppliersOutsourcingManufacturersEnterpriseASurvivorssupplychain成功的供应链Firms企业Customers客户Suppliers供应商Goods货物Goods货物Demand需求Demand需求TransactionsInformationTransactionsTransactionsInformationInformationTransactionsInformationInformationTransactionsAnInformation-DrivenSupplyChainprovidescompletesupplychainvisibilitytoenableefficientbusinessprocessesthatcanquicklyrespondtodemandchanges,mitigatesupplychainriskandmanageglobalfulfillment.信息驱动的供应链通过完整供应链的可视性达到高效业务流程，可以应对需求变化快速反应，降低供应链风险，管理全球运作。AccordingtoAMR,InformationDrivenleadershave:15%lessinventory15%较低的库存17%betterperfectorderfulfillment17%优越订单履行表现35%shortercash-to-cashcycletimes35%较短的现金回收周期Whichtranslatesto:10%increaseinrevenueimprovement10%销售收入提高5-7%riseinprofitability5-7%利润率提高BenefitsofEfficientProcessIntegration高效流程整合的益处SupplierManagement供应商管理Expandcommunications扩展沟通–Keyindicatorssuchascapacity,demand,forecasts,inventory,productionandyieldsshouldbeaccessibletokeymembersofthesupplychain.关键指标比如能力、需求、预测、库存、生产和收益应该能够让供应链的关键成员看得到。Ifanyoftheseappearstobe“goingnuclear”,anearlywarningshouldbecirculatedatonce.如果任何一项显示不清楚，就应立即发出预警。VinodSinghal,GeorgiaInstituteofTechnology佐治亚技术学院TheSurvivor’sProfile幸存者素描Businessisrelationshipcentric业务以关系为中心Technologyremovesthe“gaps”技术弥补“差距”Decisionmakingisasharedprocess决策是共享的过程•Suppliersmanageinventoriesatyourpremises供应商管理库存的前提•Demandis‘pulledthrough’需求是“拉动”的过程Suppliers,FirmsandCustomersCollaborate供应商、企业和客户协同Systemscanauto-replenishbasedonagreedbusinessrules系统基于预定的业务规则可以自动补充Automatethemundane,managebyexception标准流程自动化，管理重点例外化Procurement采购Manufacturing制造DemandPlanning/OrderManagement需求计划/订单管理Distribution分销CRMandService&SupportCRM服务及支持Suppliers供应商Customers客户ERP–AstrategicinvestmentERP是战略投资SeeburgerIntroductionSEEBURGER介绍ChinaSupplyChainSuccess供应链成功故事Summary总结Agenda议程SEEBURGERCompanyGroup公司概览Foundedin1986inBretten,Germany1986年成立于德国的BrettenProfitableandself-financed,Continuousannualgrowthrates成立至今一直保持盈利，每年持续稳定增长SEEBURGER,BusinessIntegrationExpert企业信息集成专家BusinessIntegrationvendorforcompletepartnerintegration业务集成供应商帮助企业实现完全合作伙伴集成7,500+Customersin35Countries7500多家客户位于35个国家Concepts,ProductsandImplementation“allfromasinglesource”从概念、产品到实施“一站式服务”MemberofW3C,OASIS,ebXML,AIAG,ODETTE,VDA,EAN,EDIFICE,GS1,SWIFT,EDNA,EPCglobal,RosettaNet,TD-IHKetc..全球著名组织的成员SupportallkindsofEDIIndustryStandardsandCommunicationProtocolsviaVANorInternet支持所有EDI行业标准和通讯协议（无论VAN还是Internet）Strongpartnershipswithapplicationprovidersandconsultants：与应用系统供应商和咨询公司保持紧密合作关系SEEBURGERCustomers(samplelist)部分客户ERP–AstrategicinvestmentERP是战略投资SeeburgerIntroductionSEEBURGER介绍ChinaSupplyChainSuccess供应链成功故事Summary总结Agenda议程IndustryInitiatives–MMOG