西安曲江房地产公司广厦项目成本管理研究张根龙

10709TU82009GS0312011121998ResearchonGuangshaProjectCostManagementofXi'anQujiangRealEstateCompanyABSTRACTSincetheyear1998,therealestateindustryofChinahasmadesomeimportantcontributionstothedevelopmentofthenationaleconomy.However,thecurrentpricesofhouseareveryhighinbigcitiesandthepricehasbroughtsomenegativeimpactstothedevelopmentofthenationaleconomy.Therefore,thearticlelinkstovariousfactorsoftheprojectcostwhichaffectthepriceofhouseabouttherealestateindustryandgivesascientificmethodtoreduceprojectcostswhichcanreducethepriceofthehouse.Thisisimportanttooptimizethestructureofsocialeconomyandbuildaharmonioussociety.Projectcostmanagementisanimportantcomponentofrealestateprojectmanagement.Onlydorealestatecompaniescandotheprojectcostmanagementwell,itispossibletoreducethetotalcostandunitcostofrealestatecompanies,obtainsthecorrespondingeconomicbenefit,andprovidespowerforitsfollow-updevelopment.Therefore,inordertoobtaingoodeconomicandsocialbenefits,therealestatecompanymustpaymoregreatimportancetothecostofrealestateprojectmanagement,sothatthecompanycanuseallkindsofresourcesforprojectcostmanagement.ThisarticlecarriesoutsomerelevantresearchesaboutprojectcostmanagementofGuangshaprojectonXi'anQuJiangrealestate.Firstly,itanalysesthebackgroundoftheindustryaswellasitssignificanceandcontent,andbrieflygivessometheoriesofprojectcostmanagementhomeandabroad.Then,thearticlestalksaboutthepresentsituationofGuangshaprojectaboutXi'anQuJiangrealestate,illustratesitscostestimating,costbudgeting,costcontrol,costaccountingandotheraspectsofthespecificpractice.Throughtheseaspects,itrevealstheproblemsaboutGuangshaprojectcostmanagement.Secondly,thispapermainlypresentsthestrategiesofimprovingGuangshaprojectcostmanagement,includingprojectcostestimation,costbudgeting,costcontrol,costaccounting,coststatementreportsandotheraspectsofthecorrespondingstrategies.Throughthesemethods,itincreasestheproperwaysaboutGuangshaprojectcostmanagement,sothatthecompanycanusethereasonablestrategiesofprojectcostmanagement.Finally,thearticlediscussessomesuggestionswhichcanimproveprojectmanagementlevelofGuangshaproject,includingbuildingalearningorganization,focusingontheprojectbiddingofrealestateproject,managingprojectcontract,improvingtheinformationtechnologyandprojectconstructionmanagementaswellasmanagingothermethodsofthecompany.Bythisarticle,theauthorlooksforwardtothemainissueswhichrelatetothecostofrealestateprojectmanagementcanbringsomeattentionstoXi'anQuJiangrealestate,andthecorrespondingcostanalysisofGuangshaprojectcanimproveprojectcostmanagementofit,andsomesuggestionsalsocanbeentakenbyXi'anQuJiangrealestate,sothattherealestatecanpromotethelevelofprojectcostmanagementandthecompanycanreachitsfinancialgoals:businesssurvival,development,andprofit.ZhangGenlong(ProjectManagementMajor)DirectedbyProfessorXuHuanzhangKeyWords:projectmanagement;projectcostmanagement;costcontrol;coststatements;learningorganization1...................................................11.1.................................................11.2.................................................31.3.................................................41.4.................................................5262.1................................................62.1.1................................62.1.2....................................72.1.3......................................92.1.4...................................112.2...............................................113..............................133.1...................................................133.2.............................153.3.......................................173.4.......................................193.5.......................................233.6.......................................243.7.......................................253.8...............................294..........................324.1..................................324.2..................................334.3..................................354.4..................................394.5..................................424.6..............................444.7..........................455............................485.1..................................485.2....................................495.3....................................515.4..................................535.5..........................................545.6................................................576..................................................59................................................59....................................62........................63..........................64.................................................651111.1[1]19981998200820032006200720081220091998[2]1998198220002001123009/199851.82%20016200263000/2800/200563000/200663200/200763500/200864000/200965200/201065300/2010425930/2.93%5951/7.45%5960/9.46%5901/27.28%5939/24.90%5879/25.96%4783/1.98%5897/25.96%201116100/[3]2011201111418%18.5%20112183184175126140.521.5%18%2011413201161.2[4]141.31.3.11.3.2a.[5]123b.15