大学英语应用文写作教学课件

英语应用文写作教学课件（示范）课程编号：12x5003教学课件：Week11ReviewType1Type2Memos,Agenda&MinutesofaMeetingType3Telegrams,TelexesReview:FormAnnouncements:1)intheformofaletter:directedoutwardtoannouncechangesintheaddress/phonenumber,orinexecutivepersonnel,toannouncetheestablishmentofnewbranches,thechangeinproductprices,etc.2)intheformofanotice:directedinwardtocoverawiderrangeoftopics.3)intheformofabroadcast:deliveredonemergentoccasions.Attention:Anotherplacefor“NameoftheUnit”isabovethebody.Notice/NoteAttention:Anotherplacefor“Date”isabovethebody.Review:ContentSpecify“who,what,why,when,whereandhow”toinspiretheexpectedresponse.AnnouncementBody____________________________________________________________________________________________________________________________________________________NameoftheUnit[1]Weekday,DateLostBody_________________________________________________________——_______________________________________________________________________________________ContactSignatureDate[1]RuleofRelevancyReview:LanguageBeconciseandprecise.Attentiontotheintegrationofformalityandemotionoflanguage.Studythefollowinginstancesandconsidertheuseofpronounsandimpersonalstructures.1aWearepleasedtoinformyouthatonaccountofrapidincreaseinthevolumeofourtradewithNewYork,wehavedecidedtoopenanewbranchat314BroadwaywithMr.LiXiao-gangincharge.1bItisagreatpleasuretoinformyouthatapprovedbytheBoardofDirectorsthePersonnelDepartmenthasdecidedtoappointyouthesecretaryofGeneralManager.2aWearesosorrytoinformyouthatduetothepresenteconomicdepression,theboardofdirectorshasdecidedtodismisssomeemployeesfromtheirposts,andyouareoneamongthem.2bWeregrettoinformyouthatwehavereceivednoreplytoourletterinwhichweaskedforsettlementofouraccountsenttoyouonJune20.3aWeinformyouthatthebusinesshithertocarriedoninthenameifJ.B.&Co.willbecontinuedunderthestyleofJackBlack&Company,Limited.3bThisistoannouncetheestablishmentofHunanTradingCompanyinthiscityforthepurposeofcarryingonimportandexportbusinessaswellasotheractivitiesinconnectionwithforeigntrade.3cItisherebyproclaimedthattheBoardofDirectorshasdecidedtoappointMsLiuLingsecretaryofthemanagement.Activity1Directions:Readthecriteriaof“goodannouncement”listedbelow.Thenformpairsandexamineyourpartner’sannouncements.Pointouttheproblems,ifany,tohim/her.Agoodannouncementshould---specifyalltherelevantdetailsconcerningwho,what,why,when,whereandhow;---beclearandpreciseinlanguage;---becompleteyetconciseincontent;---provideexplanationforunusualorunexpectedhappenings.Activity2Directions:Pleasefillintheblankswithappropriatewords.______Tom,Asyou_____,weareplanningto_____anewbranchinGuangzhou.Weneedanexperiencedexecutivetosetuptheoperationandafterseriousconsideration,theboard0f______agreedthatyouaretheidealperson_____thischallenging_____.Wehopeyouwouldacceptthis______.Ifyouare______toaccept,pleasecometomyofficeonFriday3:00pmandIwould______todiscussfurther______withyou.Very_____yours,MaryGreenAttention:Thisislessformal.Activity3Directions:PleasetranslatethefollowingannouncementintoEnglish.Reference:Type2Memos,Agenda&MinutesofaMeetingAmemorandumisaninformaldocumentusuallyshortandonasinglesubjectcallingattentiontoorremindingtherecipientofsomethingimportant.Itservesasanexchangingofinformationbetweendepartmentswithinabusinessorofficialagencyorbetweenagenciesforthefollowingpurposes:1)Togiveinformation;2)Torequestinformation;3)Torequestaction;4)ToputforwardsuggestionsTheformatofamemorandumisdiagramedasfollows:致：全体推销员主题：年终销售会议发自：秘书林洁2003年度最后一次销售会议将于12月28日星期五上午10点至下午5点在总公司举行。将供应午餐。议程将于11月底寄出。如果你有任何议题需要提出，请于11月26日前寄给我。如果你无法出席，请于12月1日前打电话至8688399。非常感谢。To:AllsalesmenSubject:TheYear-endSalesMeetingFrom:LinJie,SecretaryTheconcludingsalesmeetingfor2003willbeheldonFriday,December28thfrom10:00amuntil5:00pmattheHeadOffice.Lunchwillbeprovided.TheagendawillbemailedbytheendofNovember.Ifyouhaveanyitemstobeincluded,pleaseforwardthemtomebyNovember28th.Ifyouareunabletoattend,pleasecall8688399notlaterthanDecember1st.Thankyouverymuch.Attention:1.Theelement“Date”mayappearindifferentplaces.2.Sometimes“Subject”isreplacedby“Reference”.Whenitappearsintheformofaletter,amemousuallyincludes---Heading(Addresser’sName,Address,PhoneNo.,TelegramNo.,TelexNo.,etc.).Ifthisisalreadyinscribedonthetopofthestationary,itbeginswith---Date,---Addressee’sName,Title,Address---Subject[1]---Salutation---Body---ComplimentaryClose---SignatureAttention:Subjectshouldbecenteredwhenitappearsbelowthesalutation.Sometimesamemomayincludeinformationaboutdistributionlist,copynotation(C.C.)orevenenclosure.Theformatthenislikethis:OrDate[1]:_______To:_______From:______Subject[2]:______BodyTo:_______From:______Subject:______Date:_______BodyFROM:_______TO:_______DATE:______SUBJECT:______BodyDearSir,Subject:_____________________________________________________________________ComplimentaryCloseSignatureBody(Signature:Initialsofthesender)(Distributionlist:insiders)(C.C.:outsiders)(Enclosure)Activity1Directions:readthesampleandgeneralizethefeatures.SampleV﹡I﹡PVIDEOINSTRUCTIONALPRODUCTSTo:MearEvans,SalesDepartmentManagerFrom:Sa