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1GESusanPetersJanuary,2004GEValues-Leader’sLaunchKit20042GESusanPetersJanuary,2004Leader’sRoleinValuesLaunch•Communicate,Communicate,Communicate•MakeItYourOwn…ButHonortheIntent•ReflecttheValuesinEverythingYouDo•AlignSystems&StructurestoReinforce•BeaRoleModel….Walk-the-Talk3GESusanPetersJanuary,2004TalkingPoints•Thevaluesarenotnew.GEhasalwayshadvalues.What’sdifferentisanewexpressionofthevaluesthatbetterfitswithhowweworktoday•Thenewvaluesstatementsweredevelopedwithsignificantemployeeinputfromaroundtheworld.Theywererefinedtobeclearerandmorecontemporary•Imagine,Solve,Build,Leadareactionsthatdescribewhatwedo•Theeightvaluesdefinehowwework•Theseactionsandvaluesdefinewhat’sdifferentaboutGE•ThevaluesaremeanttoinspireastandardofworkeverywherethatGEdoesbusiness•Usethelanguageasaframeworkratherthanasetofrules•Valueswillbeincorporatedintoourformalreviewprocesses–360,EMS,SessionC,ManagementAwards,etc.4GESusanPetersJanuary,2004HowwillIbeexpectedtoincorporatethevaluesintomyjob?EveryGEemployeeshouldlivethesevaluesrightnow.Thislanguageservestoreinvigorateourawarenessandpracticeofthevaluestoanevengreaterdegree.Managerswillbeexpectedtohelptheirteamsunderstandtheactionsandvaluesasaframeworkforhowwework.Allemployeeswillbeexpectedtoupholdthevalues,andwillseethevaluesintegratedintoperformanceandbusinessreviewsWhyaren’t“global”or“diverse”amongtheGEValues?WhereisSixSigma&quality?Goodquestion.“Global”and“diverse”areclosecousinsofourvaluesbuttheyreallyarecharacteristicsofourcompany–organizationaldescriptions–ratherthanvaluesthatweholdindividuallyandcollectively.Weaspiretobeaglobalanddiversecompanyandweworktowardthateverydaythroughourbusinessstrategies,humanresourcepracticesandotherdecision-making.Conversely,“open”and“teamwork”,whichareaboutbringingpeopletogetherbeingopentodifferentideasandperspectives,areindividualbehaviorsthatwevalue.Similarly,SixSigmaqualityisatoolthatweusetoachieveourgoalsandtoimproveourprocesses.Itisnotavalue.WhatistherelationshipbetweenmypersonalvaluesandtheGEvalues?Wedon’tseekorintendtotellpeoplewhattheirvaluesforself,family,life,etc.,shouldbe,butwhatwedoowetoeveryonewithintheGEfamilyistoarticulatewhatbehaviorweexpectwithintheGEcommunityandwhatweshouldexpectfromeachother.TotheextentthatyourvaluesalignnaturallywiththeGEvalues,thereisnobetterplaceintheworldforyoutowork.Q&A5GESusanPetersJanuary,2004Q&AWhat’swrongwiththevalueswehad?Thewordsweusetodescribethevaluestodaymightbeslightlydifferent,buttheessenceofGE’svaluesremainsdeeplyrootedinourcultureandoursuccess.Whatwehavetriedtodoissimplifythemessages.Don’tthinkofthevaluesasnew,thinkofthemasnewlyexpressed.Howdidyoudecideonthenewlanguage?Thedevelopmentoftherevitalizedvalueshasoccurredoveraperiodofseveralmonths.Webeganbydoingresearchwithalllevelsofemployeesaroundtheworldtounderstandperceptionsaboutwhatvaluesweremostimportantandhoweffectivelytheywereexpressedaswellaswhatmightbemissing.ThroughtheprocesswelearnedthatGEemployeeswantasimpler,moreactiveexpressionofthevaluesandhowtheyrelatetowhatwedo.Whatisthedifferencebetween‘Actions’and‘Values’?TheactionwordsImagine,Solve,BuildandLeaddescribewhatGEdoesforourcustomerswhilealsoexpressesouraspirationswithinindividualindustriesandmarkets.ThevaluesdescribehowwedelivertheseactionscollectivelyasaCompany,andwhat’sexpectedofusasindividuals:Passionate,Curious,Resourceful,Accountable,Teamwork,Committed,Open,Energized.Wouldn’tEveryCompanyClaimtheseValuesasTheirOwn?Whilemanycompaniesmaystrivetohavesimilarvalues,thiswayofthinkingandworkinghasbeengroundingourperformancefordecades.It’sawayoftalkingaboutourworkandourselvesthattakesthebestfromthepastandexpressesitinthespiritandlanguageofGEtoday..6GESusanPetersJanuary,2004Timeline–1H/04LaunchUpdateAlignRe-Enforce•BOCA•LeadershipMeetings•CardstoAllEmployees•eSessionC/EMSUpdated•SessionCAgendaItem•Leaders’PitchesEverywhere•360Appraisal•Crotonville•MyDevelopment@GE•RecruitingTools•ManagementAwardsCommunicationsExistingMaterialsSystems&StructuresBehaviorsUpdateLaunchAlignRe-Enforce•EMSDiscussions•Goals&Objectives•CriteriaforStockOptions•ExecutiveAssessments•NewManagerAssimilations•RecognitionPrograms•Walk-the-TalkPrograms•IncorporateintoOrientations•PerformanceAssessments7GESusanPetersJanuary,2004SuggestedLeader’sPresentation-canbeusedasastand-alonepresentationorincorporateslidesintoyourownpitches8GESusanPetersJanuary,2004•Whoweare…•Whatwebelieve…•Wherewe’regoing…•Howwe’llgetthere…Thebusinessmodel,acompanythatdelivers,thehistory,etc.Values,beliefsandcommitmentsVisionforthefutureStrategies,initiatives,imperatives,6Sigma,digitizationWhyAreValuesSoImportant?TheyDefine…9GESusanPetersJanuary,2004GEValues–AHistory•125-year-oldCompany•ExtraordinaryDNA•Mostadmired•Bestmanaged•Builttheworld’sinfrastructure•Abrand“todiefor”10GESusanPetersJanuary,2004WhyshouldweInvestinyou?WhyshouldweSupportyou?InvestorsSocietyWhyshouldweWorkforyou?EmployeesWhatthe2002EDCClasssaid11GESusanPetersJanuary,2004HowWeWorkTodayTomorrowAGreatCompany……andaGoodCompanyGEValues:Drivinga21stCenturyGEbIntegrityPerformanceCustomerCentric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