The-characteristics-of-business-English-and-transl

琼州学院本科毕业论文11.TheconceptofBusinessEnglishBusinessmeansbuyingandselling,andEnglishisthenameofalanguage.ThusBusinessEnglishisobviouslysuchEnglishasisusedinmercantiletransactions.ThepurposeofBusinessEnglishisthatadapttotheprofessionallife,itinvolvesallaspectsofthebusiness.BusinessEnglishisespeciallyrelatedtointernationaltrade.Manynon-nativeEnglishspeakersstudybusinessEnglishwiththegoalofdoingbusinesswithEnglish-speakingcountries,orwithcompanieslocatedinnon-nativeEnglish-speakingareaswhicharestillusingEnglishassharedsecondlanguageorlinguafranca.BusinessEnglishmeansdifferentthingstodifferentpeople.Forsome,itfocusesonvocabularyandtopicsusedintheworldsofbusiness,trade,finance,andinternationalrelations.Forothersitreferstothecommunicationskillsusedintheworkplace,andfocusesonthelanguageandskillsneededfortypicalbusinesscommunicationsuchaspresentations,negotiations,meetings,smalltalk,socializing,correspondence,contract,writing,andsoon.Inconclusion,BusinessEnglishreferstotheEnglishusedinbusinesscorrespondenceandactivities.Togiveitamoredetaileddefinition,businessEnglishincludesOrdinaryBusinessEnglishandSpecializedBusinessEnglish.TheformercoversvariousEnglishbooks,magazines,newspapersandsoon.SpecializedBusinessEnglishonlyincludesdocuments,laws,regulations,letters,specializedtheoriesandpracticeinbusinessactivities.SpecializedBusinessEnglishdistinguishesfromOrdinaryBusinessEnglishinsomeaspects.2.FeaturesofBusinessEnglishBusinessEnglishlanguageisnowwidelyusedintheeconomyarea.ItisdifferentfromnormalEnglishlanguage,whichcanbeseenfromlexicalfeatures,syntacticfeaturesandwordingfeatures.Basedontheselinguisticfeatures,the琼州学院本科毕业论文2translationmethodsofbusinessEnglisharedifferentfromnormalones.Here,somenewtranslationtechniquesofbusinessEnglishwillbeintroduced.2.1.LexicalAnalysisofBusinessEnglishThebusinessEnglish’slexisisdifferentfromnormalEnglish’slexis,whichcanbeseenfromthefollowingaspects.2.1.1.UseofAbbreviationsTheword‘abbreviation’,strictlymeansashorteningorabridgment,commonlyreferstoaletteroragroupofletterstakenfromasinglewordorphrase,andusedforbrevity’ssake,torepresentthatwordorphrase.InbusinessEnglish,abbreviationsareveryoftenusedtosavespaceandtime.ThisconformstotheconcisenesscharacteristicofbusinessEnglish.However,whenweusetheabbreviations,weshouldknowtheirmeaningsandknowwheretheyareappropriate.InbusinessEnglish,mostabbreviationshavethefixedmeanings.1)InternationalTradeTermsFOB(=freeonboard)CIF(=cost,insuranceandfreight)2)InternationalTradeAbbreviationsF.A.Q(=fairaveragequality)D.W.T(=deadweighton)3)AbbreviationsandSimplifiedWordsCommonlyUsedinCablesandTelexesPLS(=please)ASAP(=assoonaspossible)4)CountryCodesCN(=China)US(=UnitedStates)琼州学院本科毕业论文3AbbreviationsofbusinessEnglishhaveaspecialsysteminexpressiondifferentfromtheoneofdailyEnglish.IfweflouttheuniquecharacteristicsofbusinessEnglishabbreviationstorenderthosefrequentlyusedabbreviations,itisimpossibletoservesuccessfullyfortheinternationaltrade.2.1.2.UseofCompoundsManycompoundsareusedinbusinessEnglish,whichcanberarelyseeninotherwrittenstyles.Vacuum-packedEncouragementpolicyThereonWhereof2.1.3.UseofFormalWordsLet’slookatthefollowingexamplefirst.Thiscontractcanonlyaltered,amendedorsupplementedinaccordancewithdocumentssignedandsealedbyauthorizedrepresentativesofbothparties.Here,manyformalwordssuchasamend,supplement,documents,authorize,representativesareused.InbusinessEnglish,formalwordsareveryoftenusedtoachieveaformaltone.Suchexamplesaremoreoftenfoundinbusinesscontracts.Forinstance,1)Thedraweeisrequiredtopaythebillacertainnumberofdaysaftersight.‘Require’ismoreformalthan‘need’.2)Withregardtothepayee,thedrawermayuseoneofthefollowingmethods.‘Withregardto’ismoreformalthan‘about’.Wemaylistmoreexamplesasfollows:Intheeventof/ifForthepurposeof/forPriorto/beforeInfavorof/for/toSupplement/addto琼州学院本科毕业论文4Certify/proveInaccordancewith/by2.1.4.UseofTechniqueTermsBusinessEnglishiscloselyrelatedtothespecialfieldofknowledge.Therefore,therearealotoftechniquetermsinbusinessEnglish.Let’slookatadialoguefirst:A:Ihavebeenreviewingthebudgetandafewthingsworryme.B:Whatarethey?A:Ithinkweneedtoreducesomeofourdebt.B:Howdoyouthinkweshoulddothat?A:Weshouldliquidatesomeofourinvestments.B:Whichones?A:Well,Idon’treallyunderstandwhyweownpartofXYZB:Ihaveneverreallyunderstandthateither.Welosemoneyeachyear.A:Thenthat’sapotentialplace.Idon’twanttotouchstaff.B:Iagree.Weareunder-staffedifanything.A:Iwantyoutoprepareacashflowprojectionifwedivest.B:I’llpreparesomethingforyouASAP….Insuchashortdialogue,wecanseemanyvocabulariesofeconomyandtrading,suchasbudget,debt,liquidate,investment,cashflowandsoon.Inordertocompletelyunderstandthisdialogue,weshouldfirstunderstandthosetechnicalterms.So,tolearnbusinessEnglish,weshouldalsolearntherelatedknowledge.2.1.5.UseofShootandSimpleVerbsManybusinesspeoplefeelthatsimplewordsaremoreimpressivethanthosepompousones.Readersmaygetlostinthemazeoflongwordsandoftenmissthemeaning.So,shootandsimpleverbsareoftenusedinbusinessEnglish.Forexample,Prefer‘approval’to‘approbation’Prefer‘improve’to‘a