世纪商务英语写作训练Lesson1

GeneralRulesofBusinessWriting新世纪高职高专英语教育类课程规划教材新世纪高职高专教材编审委员会组编主编任奎艳彭春萍副主编王洗薇冯丽陈述程敏GeneralRulesofBusinessWritingObjectivesBeawareofthebasicprinciplesofbusinesswritingAchieveclarityinbusinesswritingAdoptproperyou-attitudeinbusinesswritingUnderstandwhatasentenceisGeneralRulesofBusinessWritingObjectivesVariouse-mailsandfaxesneedtobewrittentocustomers,suppliers,distributors,ormanufacturers/producersinacompany;towinbusinessinthesharpcompetition,attractiveprofilesandeffectivedescriptionsofproductsarequitehelpful;tolearnaboutthedevelopmentandproblemsofthecompany,abusinessreportisareliablesource;toremindsomeoneofsomethingbriefly,asimplememomightbethebestchoice.Alltheseactivitiesareconcernedwithwriting.Sincenodealwouldbemadewithoutwriting,itisnecessarytobefamiliarwiththeessentialelementsofeffectivebusinesswritings.Beforejoininginacompany,youneedfirstofalltoprepareagoodCVorsometimesaproperapplicationletter.Whenyougetthejobatlast,writingemailsorfaxesmaybecomeonepartofyourroutinejobs.Atthesametime,memos,letters,reportsandsoonarealsounavoidableinyourworkinglife.Thisbookwillleadyoutoexperienceallthesebusinesswritings.GeneralRulesofBusinessWritingGettingStartedReadthefollowingconversationbetweenamanandawoman.Payattentiontotheunderlinedparts.Supposeyoucouldnotmakethephonecallbecauseofthetimedifference,sendJanetanemailinsteadtoexplainthesituation.1M:Hello,thisisJohninPurchasing.It’saboutJanetSmith’sorderofJanuary25th.CanIhaveawordwithher?W:Sorry,John.ThisisTom.Shewon’tbeintilltomorrow,butyoucanleaveheramessage.M:Thanks.I’mafraidwe’vegotoneortwoproblemswithsomeoftheitemssheordered.Sheaskedfortwentypacketsofgreenphotocopypaperbutunfortunatelyoursuppliershavesaidthatalthoughtheycansendalmostanyothercolorrightaway,theycanonlysendthatonetousonFriday.Canyouaskherifshe’lltakeanothercolor—theblue’snice—orwillshewait?W:OK.Isthatallthen?M:No,there’reacoupleofotherquestions,I’mafraid.Thenewenvelopsthey’vesentusarenotaswideastheoldstock;there’snotmuchdifferencebutthey’realittlenarrower.Couldyouaskherifthat’sallright?W:OK.Anythingelse?M:Ohyes,sheaskedforanotherfilingcabinet.Cansheconfirmthesize—itcouldbeeithertwoorfourdrawers—whichdoesshewant?Ifshecouldletmeknowassoonaspossible.GeneralRulesofBusinessWritingGettingStartedDiscusswithapartnerifyouweretheonewhoansweredthephone,howtoleaveamessageforJanet.Thensharewithanotherpairtoseewhousedfewerwordstotransferthekeyinformation.2GeneralRulesofBusinessWritingSampleStudySample1DearJanet,IamwritingtoyouaboutyourorderofAugust25th.Youaskedfortwentypacketsofgreenphotocopypaperbutunfortunatelyoursuppliershavesaidthatalthoughtheycansendalmostanyothercolorrightaway,theycanonlysendthatonetousonFriday.Wouldyouliketotakeanothercolor—theblue’snice—orwillyouwait?Inaddition,thenewenvelopsthey’vesentusarenotaswideastheoldstockwithoutotherdifferences.Isthisallright?Bytheway,youaskedforanotherfilingcabinet.Itcouldbeeithertwoorfourdrawers.Whichonedoyouwant?PleaseletusknowyourdecisionsASAP.Hopewecanhaveagoodcooperation!Bestwishes.John•Startthecorrespondencewithaclearpurpose,andaspecificreference•Keepaccuratebyusingnumbers•Showpolitenesswithcarefulchoiceofwords,suchas“would”,“please”•UseabbreviationsGeneralRulesofBusinessWritingSampleStudySample1尊敬的珍妮特，此信是关于八月二十五日的订单。您订购了二十包绿色复印纸，但我们的供应商说他们只能在周五发此货。若其他颜色的复印纸他们可以立刻发货。另一种颜色——蓝色可以吗？或者您愿意等待？此外，供应商发来的新信封跟以前的存货宽度不一致，其他均相同。这可以吗？顺便问一下，贵方预订的另一个文件柜可以是两个或四个抽屉。您想要哪一种？请尽快告知我们您的决定。希望我们合作愉快！致良好的祝愿约翰•信函开头说明目的及具体参考内容•使用具体数字，确保准确性•使用礼貌用语please,would等•使用缩略语GeneralRulesofBusinessWritingSampleStudySample2DearSusan,Sorryformylateresponse,butIwastravelingandalsohavebeenbusyorganizingthebusinessstructureofouroperationshereinChina.Sofar,wearesettledandreadytostart.IwanttointroducetoyouIrisZhang.ShewillbeourrepresentativehereinChinaandwillfollowourcurrentprojects.OurpartnersinMexicohaveselectedonestyleofyourproductsandwanttostartthebusinessbybuyingonecontaineronKingsizeofthat.Findattachedthestyleimageselected.FromyoursideweneedyoutosendusthefollowinginformationASAP:1.FOBcostperunit,Kingsizeandafullcontainerincludingnightstand(sendmethecostsseparately).•ReplywithexplanationifNecessary•Putthepointsinorderofimportanceiftherearemorethan2pointsinthelistGeneralRulesofBusinessWritingSampleStudySample22.Pleaseletmeknowyourpaymentterms.3.Forproductionleadtime,Irememberyoumentioned45daysbutthiswillbeverylong.Isitpossibletoshortenyourleadtime?Pleasecheckwiththepeopleatthefactoryandletmeknowthebestyoucando.4.Pleaseletmeknowthepackagingspecification.IneedtoprovidethisinformationtotheteaminMexico.Wewanttomakesuretheproductwillarrivewithoutdamage.Iriswillcontactyoutomorrow.Couldyoupleasesendheryourcontactphonenumber?Thanksforyourpatienceandlookforwardtoyourearlyreply.Bestregards!GiovanniGeneralRulesofBusinessWritingSampleStudySample2尊敬的苏珊，抱歉这么久才给您回复！我一直在旅途中而且还忙于组织在中国筹建公司。到目前为止，我们已经筹备完毕，着手开始工作。我想向您介绍一下艾里斯，她是我们公司驻中国代表，将接手我们目前的项目。我们墨西哥的合作伙伴已经选择了贵方的一款产品，并想购买一集装箱该款大号产品。随函附上所选产品的图片。我们希望贵方尽快提供以下信息：1.单位产品、大号产品及整套集装箱，包括床头柜的离岸价格(单独报价)。2.付款方式。3.有关备货时间，记得您提到45天，但这时间有点过长。是否有可能缩短交货时间？请与厂方人员协商并告知我们最终结果。4.产品包装规格。我方要把该信