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GBUTtem0EXHIBITTITLE*资料来源：GBUTtem1TextTextTextTextTextTextTextText2X2CUBED*资料来源：UnitofmeasureGBUTtem22X2TOWER*资料来源：UnitofmeasureGBUTtem3PlacePriceProductPackagePositioningpromotionProductoffering5PsMARKETING*资料来源：UnitofmeasureGBUTtem4StrategySkillsSystemsStaffSharedvaluesStructureStyle7S*资料来源：UnitofmeasureGBUTtem5ARROW3D*资料来源：UnitofmeasureGBUTtem6CUBES23D*资料来源：UnitofmeasureGBUTtem7*FootnoteSource:CUBES33D*资料来源：UnitofmeasureGBUTtem8TextTextTextTextCUTOUT3D*资料来源：UnitofmeasureGBUTtem9NewentrantSuppliersIndustrycompetitorsBuyersSubstitutesFORCESATWORK*资料来源：UnitofmeasureGBUTtem10TextTextTextTextTextTextTextTextTextTextJOINT*资料来源：UnitofmeasureGBUTtem11TextTextTextTextLEVELSEPARATE4*资料来源：UnitofmeasureGBUTtem12TextTextTextLINEARA3D*资料来源：UnitofmeasureGBUTtem13TextTextTextLINEARC3D*资料来源：UnitofmeasureGBUTtem14TextTextTextLINEARD3D*资料来源：UnitofmeasureGBUTtem15TextTextTextLINEARG3D*资料来源：UnitofmeasureGBUTtem16TextTextTextTextLINEARN3D*资料来源：UnitofmeasureGBUTtem17TextTextTextLINEARP3D*资料来源：UnitofmeasureGBUTtem18TextTextLINEARQ3D*资料来源：UnitofmeasureGBUTtem19TextTextLINEARQ3D*资料来源：UnitofmeasureGBUTtem20PlanImplementSupportLINKS3*资料来源：UnitofmeasureGBUTtem21PERSPECTIVE3D*资料来源：UnitofmeasureGBUTtem22PROPELLER3D*资料来源：UnitofmeasureGBUTtem23RINGS3D*资料来源：UnitofmeasureGBUTtem24TextTextSCALE*资料来源：UnitofmeasureGBUTtem25TextTextSCALES*资料来源：UnitofmeasureGBUTtem26TextTextTextTextTextTextSIZESIN*资料来源：UnitofmeasureGBUTtem27SpiralBrakesTubeintubeSPIRAL23D*资料来源：UnitofmeasureGBUTtem28TextTextTextTextSPOTLIGHT*资料来源：UnitofmeasureGBUTtem29TextTextTextTextTextTextSTAIRCASE*资料来源：UnitofmeasureGBUTtem30Stars3D*资料来源：UnitofmeasureGBUTtem31TextTextWIRECUBES*资料来源：UnitofmeasureGBUTtem32TextTextTextTextTextTextTextARROWS*资料来源：UnitofmeasureGBUTtem33TextTextLEVEL2*资料来源：UnitofmeasureGBUTtem34TextTextTextLEVEL3*资料来源：UnitofmeasureGBUTtem35TextTextTextTextLEVEL4*资料来源：UnitofmeasureGBUTtem36TextHeaderHeaderTextFLOW2*资料来源：UnitofmeasureGBUTtem37TextTextTextHeaderHeaderHeaderHeaderHeaderTextTextTextHeaderTextFLOW6TITLE*资料来源：UnitofmeasureGBUTtem38TextTextTextTextBLADES*资料来源：UnitofmeasureGBUTtem39TextTextTextTextBOX*资料来源：UnitofmeasureGBUTtem40TextTextTextTextBOX*资料来源：UnitofmeasureGBUTtem41TextTextTextCYCLE1*资料来源：UnitofmeasureGBUTtem42TextTextCYCLE2*资料来源：UnitofmeasureGBUTtem44GBUTtem45TextTextTextTextCYCLE4*资料来源：Unitofmeasure46GBUTtem48TextTextTextTextTextTextINCOMING*资料来源：UnitofmeasureGBUTtem49TextTextTextTextTextRIBBON*资料来源：UnitofmeasureGBUTtem50TextTextTextTextTextRING*资料来源：UnitofmeasureGBUTtem51TextTextUPON2*资料来源：UnitofmeasureGBUTtem52TextTextTextTextTextTextTextTextCONTINUOUS*资料来源：UnitofmeasureGBUTtem53TextTextTextTextCUTOUT*资料来源：UnitofmeasureGBUTtem54TextTextTextLINEARA*资料来源：UnitofmeasureGBUTtem55TextTextTextLINEARC*资料来源：UnitofmeasureGBUTtem56TextTextTextLINEARD*资料来源：UnitofmeasureGBUTtem57TextTextTextTextLINEARE*资料来源：UnitofmeasureGBUTtem58TextTextTextLINEARF*资料来源：UnitofmeasureGBUTtem59TextTextTextLINEARG*资料来源：UnitofmeasureGBUTtem60TextTextTextTextLINEARH*资料来源：UnitofmeasureGBUTtem61TextTextLINEARI*资料来源：UnitofmeasureGBUTtem62TextTextTextTextLINEARJ*资料来源：UnitofmeasureGBUTtem63TextTextTextTextTextTextLINEARK*资料来源：UnitofmeasureGBUTtem64TextTextTextTextLINEARN*资料来源：UnitofmeasureGBUTtem65TextTextTextLINEARP*资料来源：UnitofmeasureGBUTtem66TextTextLINEARQ*资料来源：UnitofmeasureGBUTtem67PROPELLER*资料来源：UnitofmeasureGBUTtem68TextTextTextTextTextSTEP5*资料来源：UnitofmeasureGBUTtem69TextTextTextText2ON1*资料来源：UnitofmeasureGBUTtem70TextTextTextTextTextTextAGAINST*资料来源：UnitofmeasureGBUTtem71TextTextTextTextTextATWORK*资料来源：UnitofmeasureGBUTtem72TextTextCOUPLEDHORIZ*资料来源：UnitofmeasureGBUTtem73TextTextCOUPLEDVERT*资料来源：UnitofmeasureGBUTtem74TextTextTextTextFOCUSED*资料来源：UnitofmeasureGBUTtem75NewentrantSuppliersIndustrycompetitorsBuyersSubstitutesFORCESATWORK*资料来源：UnitofmeasureGBUTtem76TextTextTextPARALLEL*资料来源：UnitofmeasureGBUTtem77TextTextTextTextSPLIT*资料来源：UnitofmeasureGBUTtem78TextSURROUND*资料来源：UnitofmeasureGBUTtem79TextTextTWISTED*资料来源：UnitofmeasureGBUTtem80TextTextUP&AWAY*资料来源：UnitofmeasureGBUTtem81TextTextUP&DOWN*资料来源：UnitofmeasureGBUTtem82CustomerClientsDistributorsCompetitorsSuppliers3CsTRIANGLE*资料来源：UnitofmeasureGBUTtem83SkillsSharedvaluesStrategyStaffStructureSystemsStyleAcoherentsetofactionsaimedatgainingasustainableadvantageovercompetitionTheorganizationchartandaccompanyingbaggagethatshowwhoreportstowhomandhowtasksarebothdividedupandintegratedThepeopleintheorganization,consideredintermsofcorporatedemographics,notindividualpersonalitiesThewaymanagerscollectivelybehavewithrespecttouseoftime,attentionandsymbolicactionsTheprocessesandproceduresthroughwhichthingsgetdonefromday-to-dayThoseideasofwhatisrightanddesirable(incorporateand/orindividualbehavior)whicharetypicaloftheorganizationandcommontomostofitsmembersCapabilitiespossessedbytheorganizationasawholeasdistinctfromtheindividuals.Somecompaniesperformextraordinaryfeatswithordinarypeople3S-4S*资料来源：UnitofmeasureGBUTtem84CompetitivepositionLowMediumHighProduct/marketattractivenessLowMediumHighBUSSPORTFOLIO*资料来源：UnitofmeasureGBUTtem85Changevi