艾默生的战略规划创新及其启示

200908(464)Aug.,2009Vol131No1083(,,100871):60,,,,:;;;;:F272:A:10025766(2009)08005707,5016%,2008,50,,:1,2090,,,,,,,,55,,11,,,,,,,,752009108ECONOMICMANAGEMENTJOURNAL3:2009-05-203:(70672009):(1968-),,,,E2mail:[e-mail],,,,2,12:CEO,,,,,11,5,511,,,,;;,,,:,,,,,CEOCOO,CEO,,,,,,,3:,,,,,,,,,CEO,,4,(CPC)CPC300,,,CEO,,CEO:852009108,CPC,,,5,(/),,,1,;1CEOCFO;1(POR),,,(,2001):CEO,,,(1)1:/,,/,,/;;;5,11,,,;;/,CEO,,,,,/,;;,:1:,(1)):(1);(2);(3)952009108ECONOMICMANAGEMENTJOURNAL11,1,,,,,,;11,,(5)(5),(/)(),111:/(1):(1),,,;(2)CEO1,CEO,:;;,CEO,,2:,,,,1970,,(TQM),TQM1980,,,,,,,90901990,,(COO),1987,1992315%,:,062009108,,Excel,5(),5,5,,,,,,,,,60,CEO,,19732001CEO,,(,,2007),:(1);(2);(3),;(4);(5);(6),;(7),,,,,21,,:/,2,Barney,(SWOT),Powell,,,,,Grant(2003)162009108ECONOMICMANAGEMENTJOURNAL,,,,,,()(),,,,,,,,,,212,/,,(Grant,2003;,2007),GE,,,,,,,,32,(,2007),:,,,()();1990,20002003,,,,:(1),,,;(2),,,,,():262009108,,,,,50,,2:;1960s-2000PCIT;1990s-2006():(2007),,,,,,[1]Anderson.T.J,IntegratingDecentralizedStrategyMakingandStrategicPlanningProcessesinDynamicEnvironments,JournalofMan2agementStudies,2004,41,(8).[2]Grant.R.M,StrategicPlanninginaTurbulentEnvironment:EvidenceFromtheOilMajor,StrategicManagementJournal,2003,24(7).[3]Liedtka.J.M,,StrategicPlanningasaContributortoStrategicChange:AGenerativeModel,EuropeanManagementJournal,2000,18(2).[4],.:50[M].:,2007.[5].[M].:,2001.[6].:[J].:,2007(4).EmersonsInnovationofStrategicPlanningSystemandItsApplicationWUYa2jun(GuanghuaSchoolofManagement,PekingUniversity,Beijing,100871,China)Abstract:ThispaperexaminesthedevelopmentofthestrategicplanningsystemanditsinnovationofEmersonGroupaworldfamousmanufacturingfirmwhichkeepsalmost50yearssustainableprofit2ability.First,itdescribesthehistoricaldevelopment,content,processandtimescheduleofitsstrategicplanningsystem,thenanalysesthethreeinnovationsofthesystem:ambidextrouscontent,integratedor2ganizingprocessanduniqueplanningtools.Thepapersetsupthattheinnovationshaveachievedthestra2tegicsynthesisbetweengrowthandprofitability,lookforwardandlookback,formationandimplementa2tion,generalizationandspecialty,whichdrivesitssustainableprofitabilityinthelast50years.Finally,thepaperdiscussestherelationshipbetweenstrategicplanningsystemandcompetitiveadvantage,strategicdecisionmakingmodesinmiddleandlargefirmsandtheapplicationofEmersonsexperiencetoChinesemiddleandlargemanufacturingfirms.KeyWords:middle2and2largemanufacturingfirms,strategicplanningsystem,innovation,sustainableprofitability,managingprocess(:)362009108ECONOMICMANAGEMENTJOURNAL