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Counter-offerObjectives1.还盘的内容2.还盘信的基本写法3.还盘信中常用的词汇及表达方式通过本章的学习,帮助学生掌握:•counter-offer还盘,是外贸业务用语,指受盘人对收到的报盘提出修改条件。该词可作动词或名词。•Ifourofferisnotacceptable,pleasefaxyourbestcounter-offer.•如果不能接受我方报盘,请发传真告知你方最好的还盘。•Thepriceyoucounter-offeredisunreasonable.•你方还盘价格不合理。IntroductionAcounter-offerisvirtuallyapartialrejectionoftheoriginaloffer.Italsomeansacounterproposalputforwardbythebuyer.Definitionofacounter-offer:Introduction1.Opentheletterbythankingtherecipientforhisoffer.2.Declinetheoriginalofferbyprovidingtherecipientwithdetailedandreasonablereasons.3.Putforwardthedesiredbusinessconditionsandtrytopersuadetherecipienttoacceptthem.4.Closetheletterbyexpressingexpectationsforafavorablereply.Lettersincludingacounter-offercanbewritteninthefollowingstructure:DearMr.Zhang,Re:GreenTeaExtractandPorcelainTeaSetWeacknowledgewiththanksreceiptofyourofferofMay8forthesubjectgoods.Inreply,weregrettosaythatwecan’tacceptit.Yourpricesareratheronthehighsideandoutoflinewiththeworldmarket.InformationindicatesthatsomeparcelsofJapanesemakehavebeensoldatamuchlowerlevel.Wehaveseenyoursamplesandadmitthattheyareofhighquality,butthereshouldnotbesuchabiggapbetweenyourpricesandthoseofothersuppliers.Inordertoconcludethetransaction,wesuggestthatyoureducethepricesofbothproductsby,say30%.Wehopeyoucanacceptthecounterofferandwaitforyourfavorablereply.Trulyyours,GlobalTeaBags(Pvt)LtdYourpriceistoohigh.你方价格太高。类似的表达方式还有:Yourpriceisabithigh.你方价格有点高。Yourpriceisexcessive.你方价格过高。Yourpriceisratherstiff.你方价格相当高。Yourpriceisprohibitive.你方价格令人望而却步。Yourpriceisfoundonthehighside.你方价格偏高。•Inregardtoshipment,wehopeitwillbemadewithinoneweek.•Inregardtoinsurance,wewillcoverfor110%oftheinvoicevalue.关于装运,我们希望能在一个月之内装运。关于保险,我们将按发票金额的110%投保。Inregardtoastorecommend•WetaketheadvantageofrecommendingournewproductswhichhavebeensellingwellinEurope.•WerecommendyoutomakethepaymentbyL/Cforitwillgiveyousomeadditionalprotection.我们利用此次机会向你们推荐新产品,这些产品在欧洲销售很好。我们建议你们用信用证付款,这会给你额外的保护。makesomeconcessions•Ifyoucouldmakesomeconcessions,sayareductionof10%,wemayconcludethetransaction.•Wewon’tmakeanyconcessions,forwewillnotmakeanyprofitsatthepriceyounamed.如果你能让步,比方说10%,我们也许能达成交易。我们不能让步,因为以你们指定的价格我们将无利可图。Letusmeeteachotherhalfway…•LetusmeeteachotherhalfwayandmakethepaymentbyD/P.•让我们双方各让一步,将价格降低5%。让我们双方各让一步,用付款交单的方式付款。Letusmeeteachotherhalfwayandreducethepriceby5%.tieup占据资金•TomakethepaymentbyL/Cwilltieupourmoney.•Thepurchaseofrawmaterialhastiedupourmoney,sowecan’tmakethepaymentimmediately.用信用证付款将占据我们的资金。购买原材料占据了我们的资金,所以我们不能立即付款。makethepayment•Forspecialproductslikeflowers,werequestthepaymenttobemadeinadvance.•因为订购量很大,所以我们要求用信用证的方式付款。对于像花这样的特殊产品,我们要求预先付款。Sincetheorderisquitelarge,werequestthepaymenttobemadebyL/C.Weregrettosaythat…•Weregrettosaythatwearenotinapositiontoreducethepricetothelevelyoumentioned.•我们很遗憾不能在一个月内装运。我们很遗憾,我们不能将价格降到你提及的水平。Weregrettosaythatwecan’tmakethepaymentwithinonemonth.Itourusualpracticeto…我们的惯例是…•Itisourusualpracticetocovertheinsurancefor110%oftheinvoicevalue.•Itisourusualpracticetoplaceatrialorderbeforeplacingalargeone.我们的惯例是按发票金额的110%投保。我们的惯例是在大量订购前先试订购。Thebestwecando…•Thebestwecandoistogiveyouadiscountof20%.•我们最多只能将价格降到每个23欧元。Thebestwecandoistoreducethepriceto€23each.我们最多只能给你们打8折。Wewishtodrawyourattentiontothefactthat…请注意•WewishtodrawyourattentiontothefactthatwewillnotacceptthepaymentbyD/Pforordersof$10,000ormore.•请注意此报盘的有效期为5天。请注意我们对于金额达到1万或1万美元以上的订购,不接受付款交单的付款方式。Wewishtodrawyourattentiontothefactthattheofferisvalidfor5days.guarantee•Ifyoucanguaranteepayment,wewillforwardthemtheshipmentonD/Pbasis.•Itisimpossibleforustoguaranteethetimeofarrival.如果你们担保付款,我们将按付款交单把这批货发运给他们。我们不可能保证到达的时间。guarantee•Wearereadytoallowyoua3%commissionprovidedyoucanguaranteeayearlyturnoverof£75000forastart.倘若作为开端你方能保证一年营业额达75000英镑,我方乐于给予3%的佣金。concludev.达成,缔结(条约等);决定BritainconcludedatradeagreementwithChina.英国和中国签署了贸易协定。Oncethepricehadbeenagreed,adealwasquicklyconcluded.价格一经商定,交易很快就达成了。WehaveconcludedatransactionwithABCCompanyonawidevarietyoflightindustrialproducts.我们与ABC公司就多种轻工业品达成了交易。conclusionn.结束,议定,结论Theydecidedtobringthenegotiationtoaspeedyconclusion.他们决定尽快结束谈判。Wehavecometotheconclusionthatitwouldbeunnecessarytoimportamachineatsuchahighprice.结论是没有必要进口价格如此高的机器。Icameto/reachedtheconclusionthatwemustdobusinesswithforeigncountriesonthebasisofequalityandmutualbenefit.我认为(我看)我们应该在平等互利的基础上同海外各国做生意。validadj.有效的Theoldpricelistisvaliduntilthe31August.旧价格单有效期至6月31日止。TheL/CisvaliduptotheendofDecember.该信用证有效期至12月末。Theofferisvalidforthreeweeks.该报盘有效期为三个星期。validityn.有效Theagreementshallbecomenullandvoidautomaticallyuponexpirationofitstermofvalidity.本协议期满后自动无效。Thetermofvalidityisoneyear.有效期为一年。limitn.&v.限价limitaprice;givealimit限价buy(sell)atlimit限价买进(卖出)buybelowlimit低于限价买进sellabovelimit高于限价卖出exceedalimit超过限价Exceptionaladj.例外的,异常的Pleaseunderstandthatthisisanexceptionaltreatment.这是一个破格的待遇,请理解此点。Exceptionn.例外,除外Tomakeanexceptionof对……破例ItisourpracticetorequiresightL/C.Wecannotmakeanexceptionofthistransaction.需要即期信用证使我们的惯例。对这笔交易我们不能例外。Withtheexceptionof除……以外AlltheitemslistedareofinteresttouswiththeexceptionofItem
本文标题:Counter-offer
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